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Seminar Presentation Facebook Advertising 9 22

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Jeremy Smith
Jeremy Smith

This powerpoint covers the basic fundamentals of using ads in Facebook.

TechnologieBusiness
1  sur  22
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Agenda ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Facebook Stats ,[object Object],[object Object],[object Object],[object Object]
Facebook Statistics Cont ,[object Object],[object Object],[object Object],[object Object],[object Object]
US Facebook Users by Age Group Facebook Statistics - Cont
Your Social Media Campaign ,[object Object],[object Object]
What is Facebook Advertising According to Facebook, Facebook advertising is the ability to reach your exact audience and connect real customers to your business. Bidding takes place on the demographic and geographic of the user, instead of the actual keyword. Because of this, keyword associations that people have with their Facebook accounts are correlated quite highly with true interests Facebook advertising allows you to play in the same league as the big guys and even beat them to the punch. Facebook marketing requires communicating, not advertising.
Who Uses Facebook Advertising ,[object Object],[object Object]
Case Study 1 – CM Photographics ,[object Object],[object Object],[object Object],[object Object]
Case Study 2 – Provo.com ,[object Object],[object Object],[object Object]
Case Study 3 – Wise Choice ,[object Object],[object Object],[object Object],[object Object]
Case Study 4 – All Nippon Airways ,[object Object],[object Object],[object Object],[object Object]
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STEP 3 CPM’s vs CPC’s
STEP 4 – Review Ad
Graphs and Measurements
Customized Reporting
Pro’s ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Con’s ,[object Object],[object Object],[object Object],[object Object],[object Object]
Additional Secrets ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Conclusion ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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Seminar Presentation Facebook Advertising 9 22

  • 1.
  • 2.
  • 3.
  • 4.
  • 5. US Facebook Users by Age Group Facebook Statistics - Cont
  • 6.
  • 7. What is Facebook Advertising According to Facebook, Facebook advertising is the ability to reach your exact audience and connect real customers to your business. Bidding takes place on the demographic and geographic of the user, instead of the actual keyword. Because of this, keyword associations that people have with their Facebook accounts are correlated quite highly with true interests Facebook advertising allows you to play in the same league as the big guys and even beat them to the punch. Facebook marketing requires communicating, not advertising.
  • 8.
  • 9.
  • 10.
  • 11.
  • 12.
  • 13.
  • 14.
  • 15. STEP 3 CPM’s vs CPC’s
  • 16. STEP 4 – Review Ad
  • 19.
  • 20.
  • 21.
  • 22.