Presentation given as part of a JISC RSC South East online seminar in April 2009.

1. Podcasting
and iTunes U
Developments at UCL
Jeremy Speller
Director of Media Services
JISC RSC South East Online Seminar
29 April 2009

2. What we’re going to cover
• First toes in the podcasting ocean
• How we came to be on iTunes U
• VLE integration
• Where we are now
• Future developments

3. Background

4. Background
• Globalisation policy

5. Background
• Globalisation policy
• Strong academic lead

6. Background
• Globalisation policy
• Strong academic lead
• Funding for pilot project

7. Background
• Globalisation policy
• Strong academic lead
• Funding for pilot project
• Apple Podcast Producer

8. Background
• Globalisation policy
• Strong academic lead
• Funding for pilot project
• Apple Podcast Producer
– On-demand recording

9. Background
• Globalisation policy
• Strong academic lead
• Funding for pilot project
• Apple Podcast Producer
– On-demand recording
– Workflow

10. Background
• Globalisation policy
• Strong academic lead
• Funding for pilot project
• Apple Podcast Producer
– On-demand recording
– Workflow
– Automated distribution

11. Background
• Globalisation policy
• Strong academic lead
• Funding for pilot project
• Apple Podcast Producer
– On-demand recording
– Workflow
– Automated distribution
– Cost effective

12. Pilot project

13. Pilot project
• Identify champions

14. Pilot project
• Identify champions
• Develop workflows to meet academic needs

15. Pilot project
• Identify champions
• Develop workflows to meet academic needs
• Equip selected lecture theatres

16. Pilot project
• Identify champions
• Develop workflows to meet academic needs
• Equip selected lecture theatres
• Make portable equipment available

17. Pilot project
• Identify champions
• Develop workflows to meet academic needs
• Equip selected lecture theatres
• Make portable equipment available
• Provide “best-efforts” support

18. Pilot project
• Identify champions
• Develop workflows to meet academic needs
• Equip selected lecture theatres
• Make portable equipment available
• Provide “best-efforts” support
• Survey staff and student opinion

19. Pilot project
• Identify champions
• Develop workflows to meet academic needs
• Equip selected lecture theatres
• Make portable equipment available
• Provide “best-efforts” support
• Survey staff and student opinion
• 18 months starting January 2008

20. The iTunes U bombshell!

21. The iTunes U bombshell!
• Approach from Apple late 2007

22. The iTunes U bombshell!
• Approach from Apple late 2007
• Briefing February 2008

23. The iTunes U bombshell!
• Approach from Apple late 2007
• Briefing February 2008
• Launch June 2008

24. Why we did it

25. Why we did it
• For the glory!
– direction from above: good and bad!
– coherent with UCL’s globalisation policy

26. Why we did it
• For the glory!
– direction from above: good and bad!
– coherent with UCL’s globalisation policy
• To further innovations in teaching & learning
– strong academic leadership

27. Gathering the team
• UCLb - legal and PM
• Corporate Communications - “tone” and PR
• Media Services - Audio Visual, Illustration,
Multimedia, Photography, Web Services
• Information Systems - infrastructure and
authentication
• Library - copyright and IPR

28. The most important things

29. The most important things
• Content

30. The most important things
• Content
• Content

31. The most important things
• Content
• Content
• Content

32. The most important things
• Content
• Content
• Content
– Spreadsheet of ideal and realistic content to launch

33. The most important things
• Content
• Content
• Content
– Spreadsheet of ideal and realistic content to launch
– Technical and legal pragmatism

34. The most important things
• Content
• Content
• Content
– Spreadsheet of ideal and realistic content to launch
– Technical and legal pragmatism
– Workflow of responsibilities

35. The most important things
• Content
• Content
• Content
– Spreadsheet of ideal and realistic content to launch
– Technical and legal pragmatism
– Workflow of responsibilities
– Keeping some back

36. Clear structure and layout

37. Attention to graphics

38. Attention to graphics

39. Attention to graphics

40. Attention to graphics

41. Attention to graphics

42. iTunes U in service
• Maintain momentum
– with no additional resource!
• Subscriptions
– around 500 - new push due soon
• Alternative methods of delivery
– RSS

43. A way in

44. iTunes U downloads per month
20000
15000
August 2008
10000
October 2008
5000
December 2008
0
February 2009

45. iTunes U private & Moodle
• Academic requirement
• Streamed Flash on-demand within Moodle
• Moodle link to course page on iTunes U

46. iTunes U private downloads per month
2200
1650
December 2008
1100
January 2009
550
February 2009
0
March 2009

47. Web statistics

48. Where we are

49. Where we are
Online Media Services
Podcast Producer development
Web-submission interface
Flash server integration
Metadata standards
Metadata database development
Podcast Library
RSS/ATOM feed aggregation

50. Where we are
Online Media Services
Podcast Producer development
Web-submission interface
Flash server integration
Metadata standards
Metadata database development
Podcast Library
RSS/ATOM feed aggregation

51. Where we are
iTunes U
Site design
Content administration
Podcast Producer integration
Automation
RSS / Web Services
Online Media Services
Podcast Library
Podcast Producer development
Metadata standards
Web-submission interface
Flash server integration
Metadata standards
Metadata database development
Podcast Library
RSS/ATOM feed aggregation

52. Where we are
Online Media Services iTunes U
Podcast Producer development Site design
Web-submission interface Content administration
Flash server integration Podcast Producer integration
Metadata standards Automation
Metadata database development RSS / Web Services
Podcast Library Podcast Library
RSS/ATOM feed aggregation Metadata standards

53. Where we are
Lecture Capture
Pilot installation
Pilot testing
Podcast Producer integration
Service development
Service roll-out
Online Media Services iTunes U
Podcast Producer development Site design
Web-submission interface Content administration
Flash server integration Podcast Producer integration
Metadata standards Automation
Metadata database development RSS / Web Services
Podcast Library Podcast Library
RSS/ATOM feed aggregation Metadata standards

54. Where we are
Online Media Services iTunes U Lecture Capture
Podcast Producer development Site design Pilot installation
Web-submission interface Content administration Pilot testing
Flash server integration Podcast Producer integration Podcast Producer integration
Metadata standards Automation Service development
Metadata database development RSS / Web Services Service roll-out
Podcast Library Podcast Library
RSS/ATOM feed aggregation Metadata standards

55. Where we are
Online Media Services iTunes U Lecture Capture
Podcast Producer development Site design Pilot installation
Web-submission interface Content administration Pilot testing
Flash server integration Podcast Producer integration Podcast Producer integration
Metadata standards Automation Service development
Metadata database development RSS / Web Services Service roll-out
Podcast Library Podcast Library
RSS/ATOM feed aggregation Metadata standards

56. Where we are Teaching & Learning Support
Sub-Committee
Online Media Programme
Board
Online Media Services iTunes U Lecture Capture
Podcast Producer development Site design Pilot installation
Web-submission interface Content administration Pilot testing
Flash server integration Podcast Producer integration Podcast Producer integration
Metadata standards Automation Service development
Metadata database development RSS / Web Services Service roll-out
Podcast Library Podcast Library
RSS/ATOM feed aggregation Metadata standards

57. Future developments
• Increased workflow automation
• Development of the private iTunes U site
• Media Suite
• OpenCast - opencastproject.org
• Steeple - steeple.org.uk
• Replay - replay.ethz.ch

58. Your questions...
contact: j.speller@ucl.ac.uk