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The Secret Mechanics

    PAX Prime 2012
      Jesse Schell
A man should learn to
  detect and watch that
    gleam of light which
  flashes across his mind
   from within... Yet he
 dismisses without notice
his thought, because it is
   his. In every work of
 genius we recognize our
 own rejected thoughts:
they come back to us with
     a certain alienated
          majesty.
1) Self-Determination Theory
Self-Determination Theory




Competence      Autonomy   Relatedness
 I want to be     I want     I want to
good at what    freedom!    connect to
     I do!                    others!
2) Novelty Seeking
?



SOURCE: Journal of Neuroscience 2001;27
3) Plans
A plan is a real thing.
(Data courtesy EEDAR via Geoff Zatkin)
4) Worlds
Transmedia Worlds EXIST APART
Transmedia Worlds HAVE MANY GATEWAYS
+   =
Mundanes

   vs.

Imagineers
Mundane   Imagineer
WoWoWW
5) Pleasure Seeking…




               …Pain Avoiding
“Hafta”     “Wanna”
  Duty          Fun
  Work         Play
 Slavery     Freedom
Efficiency   Pleasure
6) Status
Status and Competition




• Source: DanC, Lost Garden Blog, “Testosterone
  and Competitive Play”
7) Membership
Thanks!




 Email: jesse@schellgames.com
      Web: jesseschell.com
      Twitter: @jesseschell
Slides: slideshare.net/jesseschell

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The Secret Mechanics