This document contains quotes from various experts on the importance of building relationships for marketing and business success. The quotes emphasize focusing on customers as people rather than just sales, providing value to customers, engaging in genuine conversations, being authentic and consistent in building relationships over time through social media and in-person.

1. By Relationship Marketing Leaders
The Keys to Building a
Relationship Marketing Strategy

2. “Your customers are
worth more than
just the sale
”- Ravi Shukle
www.ravishukle.com

3. “Provide an experience,
don’t JUST fulfill a need.
Making it personal to
what your client wants is
key to creating a lasting
relationship. It’s about
them, not you.
”- Aimee Mazal Skillin
www.SociaLanguage.com

4. Successful business
and marketing,
especially in today’s
digital age is about
strong relationships.
Companies need to
embrace this quickly.
- Ivan Temelkov
@ivan_temelkov

5. “Social isn’t about collecting
people it is about connecting
with people
”- Adam Purcell

6. "Relationships will
always be more
powerful than
marketing so the
key is to focus on
being a magnet vs
a Bullhorn online
"- Jessika Phillips
www.nowmarketinggroup.com

7. “Being human is
your competitive
advantage.”
@bryankramer
- Bryan Kramer

8. “People don’t
buy your stuff.
Humans buy hope
that their lives
can be changed
for the better
BECAUSE of you.
”- Kathy Klotz-Guest
www.keepingithuman.com

9. “Connect with
others and build
your relationship
capital every step
along the way.”
- Debra Jason
@debrajason

10. “Paint the
dream, not
yours but
theirs.”
www.linearomega.com
- Sieglinde Van Damme

11. “Social media
platforms come and
go, but relationships
last a lifetime. Focus
on relationships!”
- Mitch Jackson
@mitchjackson

12. Invest heart in
the people who
matter most and
everybody wins.
- Kelly Hungerford de Vooght
http://www.communityworks.io/

13. “Don’t be fake”
- Jeff Howell

14. “Don’t try too hard.
Let relationships
and opportunities
come naturally.
”- Mike Allton
www.thesocialmediahat.com

15. “Always provide
a fair exchange
of value while
building relationships,
Respect others’
time, resources and
network; don’t be a
taker.”
- Coutney Smith
Kramer
www.purematter.com

16. “People need
to just focus on
serving their
audience and
provide value to
them.
”- Cheval John
@chevd80

17. Authenticity
is KEY! You’ve
got to be real,
that means
vulnerable
and open.
-Mike Gingerich
www.MikeGingerich.com

18. “Don’t overlook a
human’s everyday
needs. A referral to a
good babysitter can be
the best ‘relationship
marketing’ ever!
”- Christine Clifton
www.NoShoutStandOut.com

19. “Nobody says
they want to visit
Facebook/Twitter/
Instagram to see what
businesses are trying
to sell them. People
connect with people
on social media.”
MicroFluence
Rashmi Manwani-Bhambhani

20. “The customer
experience
is now your
brand - make
it great.
”- Karen Hayward
www.chiefoutsiders.com

21. The ENTIRE point of
social media is to have
conversations and build
relationships! Also being
amazing doesn’t hurt.”
- Bree Palmer
@breepalmer

22. “Good manners are
always in style, on
and off line. Humans
simply want to be
acknowledged. Say
please & thank you. Call
people by name.
”- Lynn Abate-Johnson
www.PeopleFW.com

23. “Converstions
are king.
”- Tim Elliot

24. “Love on your tribe!
Understand them.
What excites them?
What awakens them?
What makes their
heart sing & dance?”
- Kami Guildner
www.syzygy-co.com

25. “Never
prejudge and
be empathetic.
Everyone isn’t
going to be a
customer, but
they may know
someone.
”- JoAnn Krall
www.JoAnnKrall.com

26. My dad always
said “Look them
in the eye, smile,
and give them a
firm handshake.”
- Priscilla Hansen Mahoney
www.blazingtrailscoaching.com

27. Don’t put the
shopping cart
before the
relationship
horse.
- Deb Coman
www.debcoman.com

28. “Generate
engagement and
conversations
near and far and
build positive
environments both
work and personal
growth related.
”- Nazim Beltran
www.casachiesi.com

29. "Stop counting
likes and
start counting
conversations
"- Jessika Phillips
www.nowmarketinggroup.com

30. “Be genuinely
interested in the people
you connect with.
Engage in conversations
and ask questions
about them.
”- Natx Wang
www.natxwang.com

31. “There are no shorcuts to
relationship marketing.
Be real.
Be kind.
Be consistent.
Be giving.
Be interested.
Be patient.
There is no other way.
”- Jennifer Quinn
@JennyQ

32. Learn More about
Relationship Marketing
and grab your free Social
Media Toolkit at
www.MagnetMarketers.com
@JessikaPhillips
The truth is,
Relationships will
always be more
powerful than
marketing.