Jess Krywosa

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Jessica Krywosa (@jesskry) is a passionate and creative integrated marketing professional with 18 years of experience in marketing communication problem solving for mission based organizations and educational institutions. Currently the Director of Resources (Development) Marketing at Wellesley College, Jess has also served as the Director of Digital Marketing at Wellesley, Director of Interactive Content Strategy at Hamilton College and Director of Web Communication at Suffolk University to name a few.

higher education social media higher ed college access college access marketing social media strategy marketing education heweb14 twitter instagram facebook the scroll tumblr google user generated content integrated marketing market marketing strategy communication graduation interactive commencement financial aid low income under represented google analytics web retention enrollment yield content marketing masfaa ncan opportunity

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Jess Krywosa

Présentations

Web Analytics What S Really Important 3

Collegeaccessmarketing

Social Strategies: Using the Web to Engage Students

Content Marketing for Colleges

Edu guru presentation

Website hub

Web analytics heh

Web analytics strategy jessica krywosa and rick allen

Nacac 2011 under represented students (3)

In The Moment: Creating an Interactive Commencement

The Scroll: Hamilton's Social Media Strategy/Platform

The Scroll: Hamilton's Social Media Strategy (and Platform)

The Scroll....Elements of a Great Institutional Social Media Strategy

Brand Evolution Through Social: The Scroll

All 'Growed Up': Social Media Matured

Documents

Using Social Media in College Access Campaigns

Reaching Underserved College Going Students Via Social Media

Community engagement

J’aime

Quantify Your Social Media Efforts To Measure ROI, Sarah McMaster