7. Fun exercise:
Take your annual sales
and increase it by 2%.
That is what Green can do
for you right now.
www.JimSimcoe.com
Wednesday, February 17, 2010
8. Killer Gaps
A ‘killer gap’ is an
unfair competitive advantage
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Wednesday, February 17, 2010
9. Killer Gap example:
Airport Sandwich Vendor- They charge
$17 for a tuna sandwich
because where else can you buy a
sandwich once you’re in the airport?
www.JimSimcoe.com
Wednesday, February 17, 2010
10. Green is the
greatest opportunity
to create a killer gap between
you and your competitors
right now.
www.JimSimcoe.com
Wednesday, February 17, 2010
11. We create
Killer Gaps...
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Wednesday, February 17, 2010
12. Optimal Performance
Green companies perform
at a higher level on a daily basis
www.JimSimcoe.com
Wednesday, February 17, 2010
13. Results (People):
Happier, healthier employees
Less turnover, higher productivity,
easier to recruit and retain top talent
www.JimSimcoe.com
Wednesday, February 17, 2010
14. Retail stores that have
been ‘greened’
have reported both a
20% increase in sales
and a decrease in turn over.
www.JimSimcoe.com
Wednesday, February 17, 2010
15. Results (Sales):
Higher sales, more customers,
lower marketing costs,
tighter relationship with clients, new
revenue streams, etc.
www.JimSimcoe.com
Wednesday, February 17, 2010
16. Results (Marketplace):
Positive branding, seen as a cutting-edge
leader in your industry, increased
goodwill in your community, etc.
www.JimSimcoe.com
Wednesday, February 17, 2010
17. Results (Building):
Lower operational expenses,
dramatic reductions
in environmental impacts,
less water and energy usage, etc.
www.JimSimcoe.com
Wednesday, February 17, 2010
18. What to do now?
Contact Jim for a
free consultation to see
what green can do for you
Jim Simcoe
760-271-7128
jim@jimsimcoe.com
Wednesday, February 17, 2010