A presentation on developing an advocacy message, analyzing the power structure, developing strategy and building alliances for nonprofit organizations.

1. Becoming an Effective Advocate Support Center for Nonprofit Management March 24, 2011 John Magisano Consulting www.johnmagisanoconsulting.com  John Magisano Consulting, 2011

2. “ If you don’t like the way the world is, you change it. You have an obligation to change it. You just do it one step at a time.” - Marian Wright Edelman, Founder Children’s Defense League  John Magisano Consulting, 2011 BECOMING AN EFFECTIVE ADVOCATE

3.  John Magisano Consulting, 2011 BECOMING AN EFFECTIVE ADVOCATE We lobby for money, we advocate for change. Stephen Woods – Executive Director, Open Hand, Atlanta, Georgia

12.  John Magisano Consulting, 2011 BECOMING AN EFFECTIVE ADVOCATE Power Analysis: Who is in a position to make the changes you seek?

13.  John Magisano Consulting, 2011 BECOMING AN EFFECTIVE ADVOCATE Allies: Who can help us?

14.  John Magisano Consulting, 2011 BECOMING AN EFFECTIVE ADVOCATE SPECIES Larger Fields of Endeavor GENUS Other Orgs Serving Same Clients FAMILY Other Organizations Providing Similar Services

15. Tools: How do we get our message out?  John Magisano Consulting, 2011 BECOMING AN EFFECTIVE ADVOCATE

19.  John Magisano Consulting, 2011 BECOMING AN EFFECTIVE ADVOCATE Summary (cont.) CHANGE THE WORLD!