1) KBC earns significant profits from SMS entries, charging Rs. 5 per SMS. With over 80 crore mobile subscribers in India, even 1% entering would earn Sony TV Rs. 4.1 crore in just 20 minutes per episode. 2) Over a full season of 30 episodes, each earning Rs. 4.1 crore in SMS profits every 20 minutes, Sony TV would earn Rs. 123 crore per episode, or Rs. 16,263 crore annually from SMS alone. 3) With profits shared between Sony TV, mobile companies, and taxes, Sony TV's annual profit from KBC is estimated to be over Rs. 8,000 crore, explaining why Amitab

1. Stop Spoiling & Wasting your money and stop SMS-ing
to KBC or the OTHER
TV CONTESTs
We all know KBC is Good Business.
But have you ever pondered...
How Good....????
Any guesses? Let's see...
Airtel, Idea & All other subscribers are charging Rs.5/- per SMS sent
for this contest.
India have States: 28, Union Territories: 7, Districts: 640,
Population =1,210,193,422 (Survey On March 1, 2011),
Average Districts population is 18, 00,000
82,69,30,000 (82 Crore) Mobile User &
Telephone Subscribers (Wireless and Landline): 861480000 (86 Crore)
(Apr'2011)
[Land Lines: 34550000 (3 Crore) (Apr'2011), Mobile Cell phones:
82,69,30,000 (82 Crore) (Spr'2011)]
Assuming 1% person are making call to KBC
5Rs/SMS X 8269300 (82Lac, 0.82 Crore) = Rs. 4,10,00,000 (4.1Crores)
4.1Crore in 20 minutes.
(People trying for the 2 Lac cash prize)
Imagine what if 10% person entries try out than it will be 41 Crores
And it does not stop there...

2. In practice it could be another multiple of 100 or a multiple of 1000 on
an average.
In that case it is 4.1 x 30 episode = 123 crores earnings in just 20
minutes on every episode!!!
So Total per month income from this KBC season is 123 crores from
episode and 1230 crores from (People trying for the 2 Lac cash prize.) =
1353 Crores per months
And the prize money: A mere 2 crores...
(And from whose pocket?)
Smart Business by Siddharth Basu!
And the best part of this calculation is just the SMS earning!!
What about the Ad money?
A rough annual profit calculation goes like this:
Rs. 1353 Crores per months X 12 = Rs. 16263 Crores annually
Let even 50% get dissolved in taxes and other payments of mobile
company, still you will be left with
Rs. 8118-crores profit!!! (Only from SMS)
Simple Question:
"KAUN BANEGA CROREPATI"
And your options are---
A) SONY TV
B) AIRTEL, IDEA, AND OTHER MOBILE COMPANY
C) AMITABH BACHAN
D) SIDDHARTH BASU
Computerji iska jawab bataiye....
Ans: All FOUR..!!!!
PS: Now you know why AB gets all emotional when the episodes
end...........

3. So pls friends stop Spoiling & Wasting your money and stop SMSing to KBC
or the OTHER TV CONTESTs
Pls Care for Your Money in this inflation & price high,
Forward this email to your friends and let them know also the fact of
KBC.
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