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The Enterprise Mobile Platform Connecting
Vendors and their Channel Partners.
Channel Mindshare is becoming more challenging
“Tremendousamountsoftime
andenergygointocreating
materialsstoredinchannel
portals,buttheyreceivelittle
traffic.”
-EveryChannelChief
• Over95%useaSmartphone &Tablet
• Averageuserchecksphone110timesperday
• AppsbecomingPrimarySourceforBusiness
• IncreaseSales&ParticipationinPrograms
• DeploySalesTools,Education&Resources
Mobile: The Game Changer
AccelerateSell-thru!
• FullyCustomizable
• Real-timenews&Salestools
• PushNotification
• SupportsAllMobileDevices
• MobileAppPlatform
• Open/Branded
• ValueBasedModules
• Analytics
• CollectBehaviors
• BehaviorScoring
• PredictivePerformance
• PrescriptiveBehaviors
• Your“NextBestAction”
Channel Acceleration
1
2
3
Communicate
Analyze
AccelerateOur Vision:
Accelerate Sell-thru
Secure Login for Authorized Partners
 Built-inSecurityAuthorizationCenter
 AuthorizedWhite-listbydomain
 RemoteAuthenticationwithyour
back-endportalorPRMSystem
tom@supervar.com
************
1
Deliver a Personalized Experience
Segment Content Feeds:
 Partner Tier Level
 Country or Language
 Product line or Program
 Job Role or Access Level
 Internal Staff
2
• What’s new in your partner portal
• Incentives, promotions & rebates
• Product news, tech bulletins, specs
• Events, webinar, education & training
• Competitive updates, battle cards
Take Partner Communication to a New Level
Send Special Alerts
Through Push Notification!
Share…
3
Take Advantage of
Card Carousel & Resource Center
• Social Comments on Posts
• Community Walls / Q&A
• Private Groups
• Contact Us Form
• Integrates with leading platforms
Drive new levels of Partner Engagement
Two-way Conversations
Live
Chat
Community
& Groups
4
 Deal Registration Module
 Price Calculator / Quotes / Configurator
 Locator (Product, Place or People)
 Service Tickets / RMA / Warranty
 Quizzes & Surveys
Deploy Tools to Drive Sales, Service & Education
Enable Partners on the go
ACME Inc.
7 Anywhere St.
Chester, United Kingdom
CH1 2HR
Tom Smith
Director of IT
tom@acme.com
0121 555 1234
5
Integration with leading platforms
Read a technical
whitepaper
Reviewed
Battle Card Deck
Logged
Into App
2 Points
20 Points
10 Points
Trip to
Partner Conference
5 Points
What are my
Partners Doing?
LEVEL 1
LEVEL 2
Gamification: Understand & Influence Behavior
6
Answered a
Quiz question
LEVEL 3
Pitch Tracker: Get Real-time Channel Behavior
• Partners check in when they have completed a
product demo or sales call.
• Combine with Gamification to incent users.
• Analyze results and learn best
practices from the field.
• Drive product and program
improvements.
7
Social Syndication:
Amplify Your Brand Message8
Choose Network to Share:
Social Post
Share-it Like You Wrote-it
Iamma VAR posted
…………....
Chooses their
network
Partners Facebook Post
Looks like they wrote it
.
Partner Selects Approved
Content From Library
Share
• App performance, analytics
• Time between Logins, Usage Patterns
• Activities inside App, Popular Content
• Predictive metrics, actions & events
• Device Information & downloads
Powerful Measurement Tools
Analyze ROI & Behavior
9
Easy to use Content Management System
“If you can use Facebook, you
can use ChannelCandy”
Supports:
10
• Schedule & Expire posts
• Set up a Calendar of Events
• Manage Feeds & User Access
• Send out Push Notifications
Mobile Channel Marketing is changing the Game
Chosen by Top Channel Programs
Distributors
Telecom Technology
Networking
Security
Verticals
Global Recognition of ChannelCandy
• Mobileplatformpurpose-builtfortheChannel
• Continuousimprovement /Add-onModules/APIs
• Costsspreadacrossallofourcustomers
• World-Classhosting /MobileDeviceSupport
• AbilitytoSupportMultipleLanguages&UserPersona’s
• Principalshavedeepchannelexperience
Why Partner
with us?
Questions?
News Wall
Announcements
Event Calendar
Webinars
Product News
Tech Bulletins
Incentives/Promos
Best Practices
Whitepapers
Videos
Competition
Press/Media/Blogs
Newsletter Items
Program Benefits
Orders
Order Status
Shipping Rates
Returns (RMA)
Warranty Status
Bar Code Reader
Product Registration
Sales Tools
Battle Cards
Price Calculator
Request for Quote
Deal Registration
Lead Distribution
Training Videos
Certification Quiz
Product Documents
Partner Locator
Vendor List/Line Card
Product Catalog
Data List / Map
Commission Reports
Surveys / Quizzes
Contest/Loyalty/MDF
Support
Service Tickets
FAQ’s
Contact Us
Private Messaging
Contact List/Country
Product Wish List
Social (FB/TW/LI)
Features
Push Notification
Single Sign-on
Segmentation
Multi-Persona
Multi-language
Card Carousel
Resource Center
Social Syndication
Gamification
Community Board
Conference Events
Ad Server
Marketing Overlay
Forms to Email
Salesforce Integration
Idea Board
Timeline: After Contract Signature

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ChannelCandy - Mobile Branded App for IT Channel Vendors

  • 1. The Enterprise Mobile Platform Connecting Vendors and their Channel Partners.
  • 2. Channel Mindshare is becoming more challenging “Tremendousamountsoftime andenergygointocreating materialsstoredinchannel portals,buttheyreceivelittle traffic.” -EveryChannelChief
  • 3. • Over95%useaSmartphone &Tablet • Averageuserchecksphone110timesperday • AppsbecomingPrimarySourceforBusiness • IncreaseSales&ParticipationinPrograms • DeploySalesTools,Education&Resources Mobile: The Game Changer AccelerateSell-thru!
  • 4. • FullyCustomizable • Real-timenews&Salestools • PushNotification • SupportsAllMobileDevices
  • 5. • MobileAppPlatform • Open/Branded • ValueBasedModules • Analytics • CollectBehaviors • BehaviorScoring • PredictivePerformance • PrescriptiveBehaviors • Your“NextBestAction” Channel Acceleration 1 2 3 Communicate Analyze AccelerateOur Vision: Accelerate Sell-thru
  • 6. Secure Login for Authorized Partners  Built-inSecurityAuthorizationCenter  AuthorizedWhite-listbydomain  RemoteAuthenticationwithyour back-endportalorPRMSystem tom@supervar.com ************ 1
  • 7. Deliver a Personalized Experience Segment Content Feeds:  Partner Tier Level  Country or Language  Product line or Program  Job Role or Access Level  Internal Staff 2
  • 8. • What’s new in your partner portal • Incentives, promotions & rebates • Product news, tech bulletins, specs • Events, webinar, education & training • Competitive updates, battle cards Take Partner Communication to a New Level Send Special Alerts Through Push Notification! Share… 3
  • 9. Take Advantage of Card Carousel & Resource Center
  • 10. • Social Comments on Posts • Community Walls / Q&A • Private Groups • Contact Us Form • Integrates with leading platforms Drive new levels of Partner Engagement Two-way Conversations Live Chat Community & Groups 4
  • 11.  Deal Registration Module  Price Calculator / Quotes / Configurator  Locator (Product, Place or People)  Service Tickets / RMA / Warranty  Quizzes & Surveys Deploy Tools to Drive Sales, Service & Education Enable Partners on the go ACME Inc. 7 Anywhere St. Chester, United Kingdom CH1 2HR Tom Smith Director of IT tom@acme.com 0121 555 1234 5 Integration with leading platforms
  • 12. Read a technical whitepaper Reviewed Battle Card Deck Logged Into App 2 Points 20 Points 10 Points Trip to Partner Conference 5 Points What are my Partners Doing? LEVEL 1 LEVEL 2 Gamification: Understand & Influence Behavior 6 Answered a Quiz question LEVEL 3
  • 13. Pitch Tracker: Get Real-time Channel Behavior • Partners check in when they have completed a product demo or sales call. • Combine with Gamification to incent users. • Analyze results and learn best practices from the field. • Drive product and program improvements. 7
  • 14. Social Syndication: Amplify Your Brand Message8 Choose Network to Share: Social Post Share-it Like You Wrote-it Iamma VAR posted ………….... Chooses their network Partners Facebook Post Looks like they wrote it . Partner Selects Approved Content From Library Share
  • 15. • App performance, analytics • Time between Logins, Usage Patterns • Activities inside App, Popular Content • Predictive metrics, actions & events • Device Information & downloads Powerful Measurement Tools Analyze ROI & Behavior 9
  • 16. Easy to use Content Management System “If you can use Facebook, you can use ChannelCandy” Supports: 10 • Schedule & Expire posts • Set up a Calendar of Events • Manage Feeds & User Access • Send out Push Notifications
  • 17. Mobile Channel Marketing is changing the Game
  • 18. Chosen by Top Channel Programs Distributors Telecom Technology Networking Security Verticals
  • 19. Global Recognition of ChannelCandy
  • 20. • Mobileplatformpurpose-builtfortheChannel • Continuousimprovement /Add-onModules/APIs • Costsspreadacrossallofourcustomers • World-Classhosting /MobileDeviceSupport • AbilitytoSupportMultipleLanguages&UserPersona’s • Principalshavedeepchannelexperience Why Partner with us?
  • 22. News Wall Announcements Event Calendar Webinars Product News Tech Bulletins Incentives/Promos Best Practices Whitepapers Videos Competition Press/Media/Blogs Newsletter Items Program Benefits Orders Order Status Shipping Rates Returns (RMA) Warranty Status Bar Code Reader Product Registration Sales Tools Battle Cards Price Calculator Request for Quote Deal Registration Lead Distribution Training Videos Certification Quiz Product Documents Partner Locator Vendor List/Line Card Product Catalog Data List / Map Commission Reports Surveys / Quizzes Contest/Loyalty/MDF Support Service Tickets FAQ’s Contact Us Private Messaging Contact List/Country Product Wish List Social (FB/TW/LI) Features Push Notification Single Sign-on Segmentation Multi-Persona Multi-language Card Carousel Resource Center Social Syndication Gamification Community Board Conference Events Ad Server Marketing Overlay Forms to Email Salesforce Integration Idea Board