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How to make a simple Social Game

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How to make a simple Social Game that generates revenue and scales well.

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How to make a simple Social Game

  1. 1. Disco Empire 19.11.2010 Joakim Achrén Ironstar Helsinki
  2. 2. 2006: First we worked on MoiPal 2010: On to Facebook games
  3. 3. Source: www.allfacebook.com
  4. 4. Disco Empire to launch in 2 months <ul><li>February 2010 we got the idea for the game </li></ul><ul><ul><li>Mix of restaurant games </li></ul></ul><ul><ul><li>Nothing innovative, but theme was new to Facebook games </li></ul></ul>
  5. 8. http://apps.facebook.com/discoempire
  6. 10. Lähde: www.developeranalytics.com
  7. 11. How do you make a Facebook game?
  8. 12. 1. Know your target audience.
  9. 16. 2. Steal a simple user interface from another FB game.
  10. 19. 3. Game needs to have enough depth.
  11. 24. 4. How to monetize?
  12. 29. 5. You can market game for free
  13. 32. 6. Launch early, fail fast.
  14. 34. 7. Build a simple but scalable metrics system.
  15. 37. Thanks for your time! [email_address]

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