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Jon Bradley
Jon Bradley

From the 'Communication in the Digital Age' keynote talk at the 2012 Administrators Conference - by Jon Bradley at ninefootone creative ltd.

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communication in the digital age
what’s actually happening on social media? Communication in the digital age. Jon Bradley, ninefootone creative ltd.
There are more devices connected to the internet than there are people on Earth. Source: www.thesocialskinny.com Communication in the digital age. Jon Bradley, ninefootone creative ltd.
91% of online adults use social media regularly. Source: www.thesocialskinny.com Communication in the digital age. Jon Bradley, ninefootone creative ltd.
24% of users have missed witnessing important moments because they are too busy writing about them on social networks. Source: www.thesocialskinny.com Communication in the digital age. Jon Bradley, ninefootone creative ltd.
28% of Brits have admitted lying or exaggerating on social network about their lives. Source: www.thesocialskinny.com Communication in the digital age. Jon Bradley, ninefootone creative ltd.
Every minute of the day: 100,000 tweets are sent Source: www.thesocialskinny.com Communication in the digital age. Jon Bradley, ninefootone creative ltd.
Every minute of the day: 684,000 pieces of content are shared on Facebook Source: www.thesocialskinny.com Communication in the digital age. Jon Bradley, ninefootone creative ltd.
Every minute of the day: 2 million search queries are made on Google Source: www.thesocialskinny.com Communication in the digital age. Jon Bradley, ninefootone creative ltd.
Every minute of the day: 48 hours of video are uploaded to YouTube Source: www.thesocialskinny.com Communication in the digital age. Jon Bradley, ninefootone creative ltd.
Every minute of the day: 3,600 photos are shared on Instagram Source: www.thesocialskinny.com Communication in the digital age. Jon Bradley, ninefootone creative ltd.
Internet users spend 22% of their time online social networking. Source: www.thesocialskinny.com Communication in the digital age. Jon Bradley, ninefootone creative ltd.
500 million no. of Twitter users Source: www.thesocialskinny.com Communication in the digital age. Jon Bradley, ninefootone creative ltd.
140 million no. of ACTIVE users Source: www.thesocialskinny.com Communication in the digital age. Jon Bradley, ninefootone creative ltd.
40% of Twitter accounts have never sent a single tweet. Maybe apart from... ‘Ooh, so this is Twitter! #idontgetit’ Source: www.thesocialskinny.com Communication in the digital age. Jon Bradley, ninefootone creative ltd.
2 billion (approx.) no. of Facebook users Source: www.thesocialskinny.com Communication in the digital age. Jon Bradley, ninefootone creative ltd.
950 million no. of ACTIVE users Source: www.thesocialskinny.com Communication in the digital age. Jon Bradley, ninefootone creative ltd.
Age distribution on social networks & online communities 26% 25% 19% 16% 5% 6% 2% 0-17 18-24 25-34 35-44 45-54 55-64 65+ Source: www.thesocialskinny.com Communication in the digital age. Jon Bradley, ninefootone creative ltd.
55% of Twitter users are 35 or older Source: www.thesocialskinny.com Communication in the digital age. Jon Bradley, ninefootone creative ltd.
65% of Facebook users are 35 or older Source: www.thesocialskinny.com Communication in the digital age. Jon Bradley, ninefootone creative ltd.
1. a phenomenal number of people are now signed up on social networks. Communication in the digital age. Jon Bradley, ninefootone creative ltd.
2. it’s no longer just a certain demographic using social networks. Communication in the digital age. Jon Bradley, ninefootone creative ltd.
3. while massive numbers are on social networks, there is a disparity in terms of engagement. Communication in the digital age. Jon Bradley, ninefootone creative ltd.
We SHOULD be engaging with social media. Communication in the digital age. Jon Bradley, ninefootone creative ltd.
Social networks are tools. These tools need to help us to communicate, not dictate how we should communicate. Communication in the digital age. Jon Bradley, ninefootone creative ltd.
The Next Story. Tim Challies. Communication in the digital age. Jon Bradley, ninefootone creative ltd.
1. Communication with those around us 2. Communication with our church family 3. Communication with our staff teams Communication in the digital age. Jon Bradley, ninefootone creative ltd.
1. Communication with those around us Communication in the digital age. Jon Bradley, ninefootone creative ltd.
Communication in the digital age. Jon Bradley, ninefootone creative ltd.
Communication in the digital age. Jon Bradley, ninefootone creative ltd.
2. Communication with our church families Communication in the digital age. Jon Bradley, ninefootone creative ltd.
Communication in the digital age. Jon Bradley, ninefootone creative ltd.
www.mailchimp.com Communication in the digital age. Jon Bradley, ninefootone creative ltd.
3. Communication with our staff teams Communication in the digital age. Jon Bradley, ninefootone creative ltd.
www.dropbox.com Communication in the digital age. Jon Bradley, ninefootone creative ltd.
www.google.com/calendar Communication in the digital age. Jon Bradley, ninefootone creative ltd.
“ In the total expanse of human life there is not a single square inch of which the Christ, who alone is sovereign, does not declare, ‘That is mine!’.” Abraham Kuyper Communication in the digital age. Jon Bradley, ninefootone creative ltd.
Communication in the digital age. Jon Bradley, ninefootone creative ltd.

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Digital Comms Stats Trends Social Media

  • 2. what’s actually happening on social media? Communication in the digital age. Jon Bradley, ninefootone creative ltd.
  • 3. There are more devices connected to the internet than there are people on Earth. Source: www.thesocialskinny.com Communication in the digital age. Jon Bradley, ninefootone creative ltd.
  • 4. 91% of online adults use social media regularly. Source: www.thesocialskinny.com Communication in the digital age. Jon Bradley, ninefootone creative ltd.
  • 5. 24% of users have missed witnessing important moments because they are too busy writing about them on social networks. Source: www.thesocialskinny.com Communication in the digital age. Jon Bradley, ninefootone creative ltd.
  • 6. 28% of Brits have admitted lying or exaggerating on social network about their lives. Source: www.thesocialskinny.com Communication in the digital age. Jon Bradley, ninefootone creative ltd.
  • 7. Every minute of the day: 100,000 tweets are sent Source: www.thesocialskinny.com Communication in the digital age. Jon Bradley, ninefootone creative ltd.
  • 8. Every minute of the day: 684,000 pieces of content are shared on Facebook Source: www.thesocialskinny.com Communication in the digital age. Jon Bradley, ninefootone creative ltd.
  • 9. Every minute of the day: 2 million search queries are made on Google Source: www.thesocialskinny.com Communication in the digital age. Jon Bradley, ninefootone creative ltd.
  • 10. Every minute of the day: 48 hours of video are uploaded to YouTube Source: www.thesocialskinny.com Communication in the digital age. Jon Bradley, ninefootone creative ltd.
  • 11. Every minute of the day: 3,600 photos are shared on Instagram Source: www.thesocialskinny.com Communication in the digital age. Jon Bradley, ninefootone creative ltd.
  • 12. Internet users spend 22% of their time online social networking. Source: www.thesocialskinny.com Communication in the digital age. Jon Bradley, ninefootone creative ltd.
  • 13. 500 million no. of Twitter users Source: www.thesocialskinny.com Communication in the digital age. Jon Bradley, ninefootone creative ltd.
  • 14. 140 million no. of ACTIVE users Source: www.thesocialskinny.com Communication in the digital age. Jon Bradley, ninefootone creative ltd.
  • 15. 40% of Twitter accounts have never sent a single tweet. Maybe apart from... ‘Ooh, so this is Twitter! #idontgetit’ Source: www.thesocialskinny.com Communication in the digital age. Jon Bradley, ninefootone creative ltd.
  • 16. 2 billion (approx.) no. of Facebook users Source: www.thesocialskinny.com Communication in the digital age. Jon Bradley, ninefootone creative ltd.
  • 17. 950 million no. of ACTIVE users Source: www.thesocialskinny.com Communication in the digital age. Jon Bradley, ninefootone creative ltd.
  • 18. Age distribution on social networks & online communities 26% 25% 19% 16% 5% 6% 2% 0-17 18-24 25-34 35-44 45-54 55-64 65+ Source: www.thesocialskinny.com Communication in the digital age. Jon Bradley, ninefootone creative ltd.
  • 19. 55% of Twitter users are 35 or older Source: www.thesocialskinny.com Communication in the digital age. Jon Bradley, ninefootone creative ltd.
  • 20. 65% of Facebook users are 35 or older Source: www.thesocialskinny.com Communication in the digital age. Jon Bradley, ninefootone creative ltd.
  • 21. 1. a phenomenal number of people are now signed up on social networks. Communication in the digital age. Jon Bradley, ninefootone creative ltd.
  • 22. 2. it’s no longer just a certain demographic using social networks. Communication in the digital age. Jon Bradley, ninefootone creative ltd.
  • 23. 3. while massive numbers are on social networks, there is a disparity in terms of engagement. Communication in the digital age. Jon Bradley, ninefootone creative ltd.
  • 24. We SHOULD be engaging with social media. Communication in the digital age. Jon Bradley, ninefootone creative ltd.
  • 25. Social networks are tools. These tools need to help us to communicate, not dictate how we should communicate. Communication in the digital age. Jon Bradley, ninefootone creative ltd.
  • 26. The Next Story. Tim Challies. Communication in the digital age. Jon Bradley, ninefootone creative ltd.
  • 27. 1. Communication with those around us 2. Communication with our church family 3. Communication with our staff teams Communication in the digital age. Jon Bradley, ninefootone creative ltd.
  • 28. 1. Communication with those around us Communication in the digital age. Jon Bradley, ninefootone creative ltd.
  • 29. Communication in the digital age. Jon Bradley, ninefootone creative ltd.
  • 30. Communication in the digital age. Jon Bradley, ninefootone creative ltd.
  • 31. 2. Communication with our church families Communication in the digital age. Jon Bradley, ninefootone creative ltd.
  • 32. Communication in the digital age. Jon Bradley, ninefootone creative ltd.
  • 33. www.mailchimp.com Communication in the digital age. Jon Bradley, ninefootone creative ltd.
  • 34. 3. Communication with our staff teams Communication in the digital age. Jon Bradley, ninefootone creative ltd.
  • 35. www.dropbox.com Communication in the digital age. Jon Bradley, ninefootone creative ltd.
  • 36. www.google.com/calendar Communication in the digital age. Jon Bradley, ninefootone creative ltd.
  • 37. “ In the total expanse of human life there is not a single square inch of which the Christ, who alone is sovereign, does not declare, ‘That is mine!’.” Abraham Kuyper Communication in the digital age. Jon Bradley, ninefootone creative ltd.
  • 38. Communication in the digital age. Jon Bradley, ninefootone creative ltd.

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