The document outlines a presentation on fundraising beyond membership dues for business district associations. It discusses assessing an organization's readiness, creating a fundraising plan, implementing the plan, and measuring success. The presentation covers determining needs and goals, developing strategies for individual donations, corporate sponsorships, and product revenue. It also addresses creating a budget, timeline, and evaluation for the fundraising plan. Finally, it emphasizes that fundraising requires having a plan and building relationships with members and the community.
1. Fundraising:
Beyond Membership Dues
Brenda Ray Scott, CFRE
y
Adept Diva Consulting
Adept_diva@hotmail.com or 503-680-5196
http://www.adeptdivaconsulting@blogspot.com/
APNBA Business District Association Conference – June, 2008 1
2. Presentation Outline
Welcome!
Objectives and Expectations
Assessing Need and Readiness
g
Creating a Plan
Your Plan in Action
Questions?
Thank you!
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3. Objectives and Expectations
Why do you need funding “beyond membership
beyond
dues?”
Beyond increasing your budget, what value will
additional revenue or in-kind donations bring to
in-
your organization?
What d
Wh do you want to l
learn at today’s session?
d’ i?
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4. Assessing Readiness - 1
Are you ready to seek additional funding to
grow your association?
Strategic Plan
Case St t
C Statement (The Why)
t (Th Wh )
Staffing – Paid and Volunteer
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5. Assessing Readiness - 2
Are you ready to seek additional funding to
grow your association?
Planning and Policies
Systems and Processes
Community Reputation/Credibility
Managing the Program
gg g
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6. Creating a Plan - 1
Individuals
Major gifts, Special Events, etc.
Corporate Sponsorship
Large and small
Product Revenue
Guide, Music CD, Coupon Book
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7. Creating a Plan - 2
Types of Support might include
Project Grants
Operating Grants
Restricted Grants
General Purpose Grants
Start-
Start-up/New Project
Challenge G t
Ch ll Grant
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8. Creating a Plan - 3
Types of Support might include:
In-
In kind Donation: N -cash grant
I -ki d D ti Non-
Non h t
Technical Assistance: SSkills development or
another service provided as an in-kind
in-
donation
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9. Your Plan in Action - 1
Overview
Objectives
Budget
Timeline for Implementation
Evaluation
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10. Your Plan in Action - 2
Each section of the plan
Goal – Budgetary (Increase % to This $)
Tactics – How will we get there
Staff Time
Volunteer Time
Expense
E
Timing
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11. Measuring Success
How do you measure success?
Qualitative: Goals Achieved
Quantitative:
Did you hit the “marks?”
Amount of revenue generated.
g
Number of new contacts made.
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12. In Conclusion…
Fundraising isn’t just for 501(c)(3) nonprofits.
Opportunities to fundraise happen when organizations
have a plan and build relationships with their members
and the greater community.
Groups successful in f d i i b ild th
G f l i fundraising build the
momentum by continually assessing and
updating their plan
plan.
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