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Joomla! + SEO + Google: Optimizing Your Site for Search Engines

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Joomla!Days Netherlands
Joomla!Days Netherlands

Presentation on Joomla!Days Netherlands by Jessica Dunbar

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Joomla! + SEO + GOOGLE Joomla!days Netherlands 2009 Jessica Dunbar
What we will learn ,[object Object]
Webmasters Feelings ,[object Object]
Google 101
Guidelines ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Organic Vs. Paid SEO only effects organic placement
Crawling ,[object Object]
Indexing ,[object Object]
Title Tags and ALT attributes ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Serving ,[object Object],[object Object]
Content
Do’s & Don’ts of Content ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Plan ,[object Object],[object Object],[object Object]
Organize your Content ,[object Object],[object Object],[object Object],[object Object]
Language ,[object Object],[object Object],[object Object]
Heading tags ,[object Object],[object Object],[object Object]
Titles and Descriptions A title tag tells both users and search engines what the topic of a particular page is. The <title> tag should be placed within the <head> tag of the HTML document. Ideally, you should create a unique title for each page on your site.
 
What’s Wrong ,[object Object]
Joomla SEF
JOOMLA SEF ,[object Object],[object Object]
Extensions ,[object Object],[object Object],[object Object]
GOOGLE HATES ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Site Navigation ,[object Object],[object Object],[object Object],[object Object]
Sitemap ,[object Object]
Sitemap Don’t ,[object Object],[object Object]
Useful 404 errors ,[object Object]
Good practices for promoting your website ,[object Object],[object Object],[object Object],[object Object],[object Object]
W3.org ,[object Object],[object Object]
Use Webmaster tools ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
web analytics services ,[object Object],[object Object],[object Object]
Recap ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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Joomla! + SEO + Google: Optimizing Your Site for Search Engines

  • 1. Joomla! + SEO + GOOGLE Joomla!days Netherlands 2009 Jessica Dunbar
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  • 17. Titles and Descriptions A title tag tells both users and search engines what the topic of a particular page is. The <title> tag should be placed within the <head> tag of the HTML document. Ideally, you should create a unique title for each page on your site.
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