Brandemix Rapid Cycle Employer Branding will furnish you with a real and compelling employer brand framework. For more information, call 212-947 1001 or email branding@brandemix.com.

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BRANDEMIX
RAPID CYCLE
TALENT BRANDING
ALIGNMENT AT THE SPEED OF BUSINESS
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31 W. 34th Street, 7th Floor : New York, NY 10001
P 212.947.1001 : F 800.304.4891 : brandemix.com
• Represent the real reasons people
work at your company and stay at
your company
• Promote what actually differentiates
you from your competition—
as a company and an employer
BENEFITS
EXPLORE
YOUR
EMPLOYER
BRAND
VET IDEAS
PLAN THE
FUTURE

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31 W. 34th Street, 7th Floor : New York, NY 10001
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Brandemix rapid-cycle talent branding process will furnish you
OUTCOME
recruitment
employer brand framework,
real & compellingwith a
articulating the benefits and realities of your company’s
employment experience from
engagement.through

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From your employee vision— the shared reason you’re all
working together, through your pillars of differentiation
and finally to the employer value proposition, you’ll
have an authentic employer brand architecture that will
attract, educate, inspire the core people that you need
to implement your business goals— and supported by
the stakeholders that you select as being critical to the
success of your initiative.
OUTCOME
VISION
DIFFERENTIATORS
EMPLOYER VALUE
PROPOSITION

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IDEATION EVENT
A collaborative ideation event provides a structured forum
for collective brainstorming, where all ideas are welcome.
Sessions can include anywhere from 4-40 stakeholders
and, depending on participation and budget, can take place
in your office, your conference room, or even an off-site
conference center.
With facilitated team-building exercises, collective input and
a thoughtful examination of your company’s EVP (employer
value proposition) Ideation events create swift buy-in and
consensus on your company’s culture, employer brand
strategy and roll-out plan. It can also help craft or enhance the
corporate mission, vision and values or take existing research
findings to the next stage.
Brandemix rapid-cycle talent branding can also provide a
framework to support larger employer branding initiatives.
VET INSIGHTS
AND IDEAS
DEFINE YOUR
EMPLOYER BRAND
PLAN THE
FUTURE

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31 W. 34th Street, 7th Floor : New York, NY 10001
P 212.947.1001 : F 800.304.4891 : brandemix.com
RAPID-CYCLE
TALENT BRANDING
MAY INCLUDE:
• Kick-off meeting/conference call to explore goals, ideas
and current state
• An on-site ideation event with key stakeholders
• Employee focus groups, executive interviews, and/or a
customized talent brand survey
Starting at $10,000*
*Excludes travel and
out-of-pocket expenses

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P 212.947.1001 : F 800.304.4891 : brandemix.com
Findings, Recommendations and
Employer Brand Architecture
See Sample Deliverables on Pages 8-14
DELIVERABLES

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SURVEY FINDINGS
THE DIFFERENTIATORS
In your opinion, what separates our culture from other places
you could work?
Customer Focus
Friendly working...
Flexible working/life...
Quality of products &...
Respect for people
Ethical Standards
THE ENGAGEMENT FACTORS
What are the things that make you go “above and beyond” in
your work?
Customer Focus
Respect for people
High level of responsibility
Flexible working/life...
Challenging work

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SURVEY FINDINGS
HOW EMPLOYEES FEEL
Which of the following words or phrases best evoke how you
feel at work? Select up to four.
Valued
Supported
Confident
Empowered
Accomplished
How has your overall job happiness changed from when you
started?
Happiness increased
Happiness decreased
No change

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EMPLOYER BRAND
ARCHITECTURE
EMPLOYER BRAND POSITIONING
How Do We Tell Others
THE EVP
Why Are We Excited About Doing It?
PILLARS OF DIFFERENTIATION
How We Do It?
EMPLOYER BRAND VISION
What Are We Doing?
WORKPLACE VALUES

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PILLAR 2
At COMPANY you can make a
significant contribution to our
business, and have a direct and
positive impact on health. Being
part of our award-winning culture
means you’re empowered to get
things done. Have a question?
Speak up. Have an idea? Act now.
Don’t wait for someone to tell
you what to do. Trust and follow
your instincts. We encourage
our employees to take risks and
take ownership of them. And
we believe that while success is
the goal of every venture, failure
provides opportunities to learn

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COMPANY SOCIAL
BRAND VOICE
We demonstrate our brand personality
PASSION, GRATITUDE,
APPRECIATION, COMMITMENT
THE
PARTNER
THE
PARTNER
GOAL
Being in a relationship with the
people, work and surroundings
they love
Help People Belong
Have A Good Time
Team Building

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Culture and Quality. That’s the COMPANY Secret.
When you join COMPANY, you’re joining a partnership
of companies, an award-winning culture and a
workforce made up of talented professionals with a
passion for quality and change.
We are welcoming close-knit community with
a strong work ethic and a desire to serve our
customers, our company and each other. We take
our commitments seriously, but also take time for our
families, our outside interests and our fun.
As today’s dynamic healthcare landscape continues
to evolve, it presents us with a significant opportunity
to respond to the challenge of improving it.
This is our
chance to do
important and
rewarding
work, within a
partnership of
companies we
can be proud of.
So take a
close look at
COMPANY.
Working here
feels different
from other
companies
because it is!
PARTNERS
HELPING
PEOPLE
EVP AND MANIFESTO

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Create an identity system that extends through each
partner company
COMPANY AND PARTNERS
Create employee videos and content
Activate internally
CULTURE BOOK
ROAD SHOW
Emphasize the Partnership –(don’t show
people working alone)
How We Onboard?
PRE-BOARDING MENTORING
NEXT STEPS
Communications
Audit: Internal/
Recruitment
Revamp Careers
Pages and job
templates
Purchase
LinkedIn Careers
Pages
Update Social
Media

15. Whether you’re looking to embark on an employer
branding initiative, or just want to quickly reconfirm or
refresh your current employer brand, rapid-cycle talent
branding is tailor-made for you.
CLIENTS HAVE INCLUDED
31 W. 34th Street, 7th Floor : New York, NY 10001
P 212.947.1001 : F 800.304.4891 : brandemix.com