4. Goals, Brand & Delivery Brand is nothing without fulfillment of promise Business Redefinition Process Fulfillment Technology CRM Brand Promise Equity - Valuation - Revenue Value Proposition
7. Roles eBusiness Strategy Service Specific Software Commerce Services Web Services Network Services Power Personalization Brand | User Interface Idea Money Customer Service Content | Users Systems Integrator Client Vendors
9. Web-based Architecture (Another View) Tier 1 Tier 2 Tier 3 Web Personalization Server Database Application Server Search Engine Client Requests URL Web Servers Authoring Content & Template Creation Image editing Scripting/ Programming Data Sources Information Requested Returns
10.
11. An E-commerce Transaction – Part 1 3 seconds Retail Web Site Order Placed Credit Card Acceptance Order Creation Fulfillment House Warehouse Pick Ticket Assignment to Pick & Pack Pick & Pack Order Entry 5 – 60 minutes
12. An E-commerce Transaction – Part 2 3 seconds Package Loaded into Truck Package Loaded onto Cargo Plane Package Distribution Center 2 – 7 days Process Credit Card Update Inventory Confirmation to Client Load to Delivery Truck Package Delivered To Customer Update Order Status Notify Packaging Company