Joe Murphy's keynote presentation for ACRL in Oklahoma. Nov 2, 2012.

1. Joe Murphy

2. Celebrate
play and
taking risk

3. “Ethiopia children
'master tablet PCs‘”
http://www.publicservice.co.uk/news_story.asp?id=21309
Illiterate children (4-7 years old)
in Africa were given tablets.
They learned right away despite
the programs being in English
and having no teachers and used
the devices to teach themselves
how to read.
http://news.bbc.co.uk/today/hi/today/newsid_9765000/9765200.stm

4. iPad Mini
Brings power of the iPad into all spaces of
comfort .
Further expands the Apple iOS ecosystem.
http://www.apple.com/ipad-mini/overview/?cid=wwa-us-kwg-ipad-10001

6. Done.
Now begin!
Joyce, Ullysses

7. 2 years ago I introduced
Mobile Literacy -
So what is needed now?
2010
Why we all need a degree in 'Mobilology'
• http://www.cnn.com/2012/10/04/business/mobilology-mobile-university-revolution/index.html
CNN By Florie Brizel Oct 4, 2012

8. Greatest Capital
and Greatest Need
http://www.usatoday.com/picture-gallery/tech/2012/10/31/searching-for-power-
after-hurricane-sandy/1671917/
http://www.huffingtonpost.com/2012/10/30/hurricane-sandy-power-outages-new-yorkers_n_2046187.html?ncid=edlinkusaolp00000003
Photo by Joe Van Brussel.

9. “During an emergency, one of the most precious
commodities is information and the ability to
communicate it without impediments.” - allthingsd.com/20121031/after-
sandy-wi-fi-becomes-precious-commodity/
Arik Hesseldahl
http://www.dailymail.co.uk/news/article-2225572/Hurricane-Sandy-
pictures-Lower-Manhattans-desparate-search-wi-fi-signal.html

10. What is over the edge

11. Mobile is not
synonymous
with “on the go”
Growth market for the iPad
mini may be in bed not on
the move

13. The Moment
Among the biggest recent tech directions is
the renaissance and decline of the concept
of the “moment”
Diffused interaction points:
Instagram, Path update,
Facebook, Klout,

14. “story-telling moment”
“Somodevilla uses Instagram… to share
behind-the-scenes moments that might
not make it onto the front page … much
like political journalists use Twitter to
connect with their audience” or like
library websites.
Instagram as its own art (so too has Google street view).
“Because I’m a deadline news
photographer, immediacy is a very big
part of how I work,”
“People who tap on Instagram … are looking for
an image they can connect with,”
http://mashable.com/2012/10/31/instagram-election/ by Alex Fitzpatrick

15. Instagram and the story of Sandy

16. “I’m glued to two vital
news sources: my TV
and my Instagram
account.” By Steven
Bertoni, Forbes
“this mix of mobile entertainment and utility that
makes Instagram such a social force for major events”
http://www.forbes.com/sites/stevenbertoni/2012/10/29/hurricane-sandy-showing-social-
power-of-
instagram/?utm_campaign=techtwittersf&utm_source=twitter&utm_medium=social

17. http://instacane.com/
Hash tags pull together
a story in images

18. Instagram has more
daily active users than
Twitter
http://stitcher.com/s?AABAACQBp
Instagram had 7.3 million active daily users in August, Twitter had 6.9 million
The avg Instagram user spent 4.3 hours on the app during August
http://venturebeat.com/2012/09/27/instagram-v-twitter-mobile/

19. To add to an follow stories

21. Windows phone 8
http://live.wsj.com/video/boehret-overall-windows-phone-8-a-delight-to-use/06A79B67-0D1E-45F6-
B80A-9B0B5BA83F4E.html#!06A79B67-0D1E-45F6-B80A-9B0B5BA83F4E “Overall, Windows Phone 8 A
Delight to Use”

22. Future evolution of
connected devices
• http://www.cnn.com/2012/10/05/opinion/curran-lampe-mobile-phones/index.html

23. Wearable computing may soon be a Billion $ Industry
“..it is only recently that they have captured the imagination of
the public," Juniper Research's Nitin Bha
http://news.investors.com/technology/103112-631578-juniper-research-says-wearable-computer-sales-to-double.htm#ixzz2AuP9cLvx
Sony Smart Watch
http://www.sonymobile.com/us/products/
accessories/smartwatch/
Impact of growth
http://gigaom.com/mobile/juniper-wearable-computing-forecast/ Impact of trend

24. • Importance:
– Legs controlled by thought
http://stitcher.com/s/player.php?AAEAACQBp
– Wearable tech
– Pace of change
http://www.suntimes.com/news/metro/16062587-418/story.html

25. Google Glass
https://plus.google.com/photos/111626127367496192147/albums/5745849874061604161/5
745850088505537234 photo from Google’s Project Glass

26. Google Glass shifts display from the phone screen
to our field of vision
• Take a photo/video
• See/send messages
• Maps
• Voice activated
• Heads up display
• Reduces disruption to
real life
• Seamless access to
digital world
http://www.forbes.com/sites/hannahelliott/2012/09/15/first-film-by-google-glass-
signals-good-things-to-come/

27. Google Field Trip app brings together strengths of augmented
reality and ambient location sensitive real world discovery
https://play.google.com/store/apps/details?id=com.nianticproject.scout

29. What to watch in mobile communication
300 billion iMessages sent this year

30. Be comfortable
But not too comfortable

31. Pulling together trends
About.me and location,
Instagram, social
influence, and moments

33. Location

34. Welcome instead of warn

35. WELL … TECHNICALLY
Let’s be realistic about what we offer and
what we claim to be

36. The sun is always setting on libraries
And the sun also rises

37. Message in a Bottle of Whiskey
The object, the bottle in this
case, becomes the medium.
http://www.psfk.com/2012/10/video-whiskey-bottle.html
http://www.telegraph.co.uk/news/worldnews/australiaandthepacific/australia/9571566/Littl
e-girls-message-in-a-bottle-travels-from-England-to-Australia.html 27 Sep 2012

38. The overhyped death of QR Codes
Context of major trend of proximity for access
Those who claim QR codes are useless fail to
understand the landscape.
• Will remain as long
as the camera is
universal on
smartphones
• Libraries can safely
continue to invest
http://www.readwriteweb.com/enterprise/2012/09/readwriteweb-technology-
deathwatch-qr-codes.php

39. The library can posture as cool, not aloof

40. Pull back on guidance. Accept relinquishing power into our ours’ hands

41. Crowdsourcing,
the impact of Yelp,
Trend of social
reviews, and
Application of
trend to real world
issues
https://myfairelection.com/

42. Keep the mystery alive

43. Social Klout even for vetting applicants

44. Close gaps between how we
do things and what people
expect/prefer

45. Frivolous signs/rules and lost translations

46. Take big
steps

47. Getting
to Go

48. Hiding from change isn’t going to work

49. …in yourself, in doorways, in a positive future

50. Facebook 1 Billion and the real
importance for libraries
http://newsroom.fb.com/News/One-Billion-People-on-Facebook-1c9.aspx

51. More important that 1 Billion Facebook Users
140 Billion Friend Connections
Infographic Source: Facebook Newsroom

52. Facebook Connected Users to 160 Million
Visitors to Mobile Apps in March
7/10 of the most profitable iOS apps and 6 of the top ten grossing
Android apps are integrated with Facebook
https://developers.facebook.com/blog/post/2012/05/01/growth-and-mobile-apps/
Representing over 1
billion visits to apps
total

53. More than half of all Facebook Users
Utilize it with Mobile Devices
Using 7,000 different types of devices
Infographic Source: Facebook Newsroom

54. Stop Napping

55. Update fatigue?

56. Gain a
perspective
on directions

57. Less and less Blackberry.
Because RIM "can no longer meet the
mobile technology needs of the agency.“
http://us.blackberry.com/smartphones.html http://www.apple.com/iphone/
US military seeking to expand beyond RIM devices into using
Apple's iPhone as well as other devices
"support a growing number of
mobile devices across multiple
Because of the new emphasis on
apps and ongoing worries over platforms."
RIM's future economic viability www.reuters.com/article/2012/10/31/us-blackberry-iphone-pentagon-idUSBRE89U1RR20121031

58. Celebrate what’s old.
Celebrate what’s new

59. “Your weight is tipping me over”

60. Print and emotion
Print and situation

61. LevelUp Causes

62. Tablets as drivers of content consumption. B&N
announces new video content for NookHD with
partner studios to stream or download with an
UltraViolet account.
http://www.barnesandnoble.com/u/nook/379
003208

63. iTunes update: coming with significant
changes of note but delayed
http://www.apple.com/itunes/new-itunes/
The big changes and impact for us
Full-library search Improved iCloud integration
New library view
Searching changes

65. Disney’s Purchase of LucasFilm is about a
digital content boost
God willing, we'll all
meet again in
Spaceballs 2: The
Search for More
Money".
Yogurt

66. In the UK two-thirds check emails as they wake up and
as they go to bed .
“An extra 460 hours are worked by people who use
mobile devices“
http://www.telegraph.co.uk/technology/m
obile-phones/9646349/Smartphones-and-
tablets-add-two-hours-to-the-working-
day.html

67. Strategies behind
this: learn
development
challenges, attack
the most popular
mobile arena,
expand to other
platforms

68. iBooks 3
•Continuous scrolling (evolution in
pages) (“changes the game for
book-reading, completely”)
•Will disrupt mobile reading
•Update versions / editions
http://gigaom.com/apple/review-ibooks-3s-new-scrolling-view-collections-sharing/

69. Passbook

72. Path update for iPad

73. Leverages Google knowledge graph
Updated Google search iOS
app is about voice search
Impact of more voice
search – new info
concierge
Competition:
Application of deep data vs
hardware integration

74. Mobile payments
and more in a
growing arena

75. Mobile Payments –
Isis & Square
Moving another point of action to the
smart device
https://squareup.com/

76. Social sharing of cloud content, All within
the Google Ecosystem http://googledrive.blogspot.com/2012/10/share-your-stuff-from-google-drive-
to.html

77. A Martha Stewart Magazine closes
• "...citing the need to emphasize “digital, mobile and
video platforms” as audiences turn away from print"
http://paidcontent.org/2012/11/01/bad-things-martha-stewart-living-announces-layoffs-fewer-magazines

78. Pumpkin Tetris
Why matters:
Mix of worlds
Creativity and building
http://www.hahabird.com/2012/10/p
umpktris/

79. There's a concierge for that
Curated concierge
Still no replacement for ... us.
Virtual concierges struggle
specification and personalization
• http://www.cnn.com/2012/10/01/travel/personal-concierge-app-guide/index.html

80. 3D Printed instruments
http://www.businessweek.com/articles/2012-10-11/the-worlds-first-3d-printed-guitar
Create objects that create and that
bring together

81. Printing vaccines
Printing vaccines at home
on a biological 3D printer
http://technorati.com/lifestyle/article/two-new-vaccines-could-cure-cocaine/
expand power through access

82. “Fellow Marcin Jakubowski is open-sourcing the
blueprints for 50 farm machines that can be
built cheaply from scratch”http://www.npr.org/2012/05/18/152872160/can-we-open-
source-hardware

83. Crowd sourcing the tools for production
http://www.ted.com/speakers/marcin_jakubowski.html
"It's not reinventing the wheel; it's open-sourcing the wheel." Julia Valentine, farmer,
in The Atlantic
http://opensourceecology.org/

84. Wikipedia may be near to complete/done
Implications:
Change in where
users search.
Change in
resources.
http://en.wikipedia.org/wiki/Library
"After an encyclopedia reaches 100,000 articles, the pool of good
material shrinks. By the time one million articles are written, it must
tax ingenuity to think of something new. Wikipedia passed the four
million article mark in summer 2012." - Richard Jensen
http://m.nbcnews.com/technology/technolog/wikipedia-done-its-close-says-historian-1C6747138

85. Large pivot
• https://experiences.groupme.com/

86. The panopticon is
also dangerous to
the creator

87. Begins and ends with a conversation
Me:
Technology Trend Spotter for Libraries
Twitter: @libraryfuture
libraryfuture@gmail.com
www.linkedin.com/in/libraryfuture
http://joemurphylibraryfuture.com
You ______