Personal Information
Entreprise/Lieu de travail
London, United Kingdom United Kingdom
Profession
Head of Digital Sales & Products, Lloyds Verde
Secteur d’activité
Finance / Banking / Insurance
Site Web
www.trackz.co.uk
À propos
I am a senior Head of Digital Marketing with 15 years digital and ecommerce experience . I have a strong track record in commercial digital management, eCRM and digital analytics skills and extensive European digital marketing experience. I am core contributor to the company’s digital strategy and liaise directly with the board on a regular basis.
I have a rare mix of business, marketing and IT skills and have spent more than 15 years in ecommerce and digital marketing roles in financial services. I have designed and managed the implementation of a range of digital solutions, from the first online current account application while at The Woolwich, to the redesign and relaunch of two ...
Mots-clés
testing
web analytics
behavioural targeting
ecrm
personalisation
adobe
webtrends
data
emetrics
agile digital marketing
digital insight
web experience
web optimisation
digital marketing
Tout plus
Présentations
(2)J’aime
(1)Decision analytics: More than BI and Web Analytics
Decision Management Solutions
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il y a 13 ans
Personal Information
Entreprise/Lieu de travail
London, United Kingdom United Kingdom
Profession
Head of Digital Sales & Products, Lloyds Verde
Secteur d’activité
Finance / Banking / Insurance
Site Web
www.trackz.co.uk
À propos
I am a senior Head of Digital Marketing with 15 years digital and ecommerce experience . I have a strong track record in commercial digital management, eCRM and digital analytics skills and extensive European digital marketing experience. I am core contributor to the company’s digital strategy and liaise directly with the board on a regular basis.
I have a rare mix of business, marketing and IT skills and have spent more than 15 years in ecommerce and digital marketing roles in financial services. I have designed and managed the implementation of a range of digital solutions, from the first online current account application while at The Woolwich, to the redesign and relaunch of two ...
Mots-clés
testing
web analytics
behavioural targeting
ecrm
personalisation
adobe
webtrends
data
emetrics
agile digital marketing
digital insight
web experience
web optimisation
digital marketing
Tout plus