3. 3My Presentation Design
The Online Audience
• Understanding the Online audience and how to exploit the
opportunities.
• Attracting attention and increase your business popularity
online.
• The Do’s and Don’ts in social media marketing.
• The challenges and how to overcome them
• Strategic approach to attain online audience.
4. 4My Presentation Design
The Marketing Concept and Technigues
• Understanding Social Media Marketing and Online advertisement.
• Consumer’s online brand related activities (COBRAs) is another
method used by advertisers to promote their products. Activities
such as uploading a picture of your “A new Released Mobile Brand”
is an example of a COBRA.
• Electronic word of mouth (eWOM) “consumer-to-consumer
interactions” : Positive and Negative Implications.
5. 5My Presentation Design
Cooperate Getting Social
• Why do you think cooperate companies went social?
• Some of the reading companies in Tanzania on Social networking
sites …
• Social Networking Site Vs. Professional Networking Site..
7. 7My Presentation Design
The Power of The Followers
• Understanding how to create Marketing based accounts
• Increasing the number of followers in your cooperate business
accounts.
• Following the wright people who correspond to your business.
• Sharing stories and advertisements using Twitter Hash Tags,
Branding your Tags and getting people involved.
Creating Followers
.
Spreading the Words The #Tags Secret
8. 8My Presentation Design
The Power of the Fun Page
• Advertisement.
• Massive PR Tool.
• Consumer response.
• Tricks
Interactivity
.
Services Advertisement
9. 9My Presentation Design
Impact of Social Media Marketing
• Small Branded company share equal strength to large cooperate
entities.
• The cost of advertising is going down day by day. The old
traditional media advertisement method are hanging on thread.
• Anyone can sell out his product at any place, any time to the
required group of people.
• The tech experts are becoming marketing expert and vice versa is
true.
Auto-Marketing Viral Marketing Relaxed Marketing
10. 10My Presentation Design
Traditional Marketing vs. SMM
• More efficiency and reduction of cost
• Easy to target the required audience.
• Flexibility and Portability
• Playing by your own rules, setting your goals
• Ethics of Advertisement
11. 11My Presentation Design
Who we are?
• Tech-Geeks is a group of ICT professionals aiming at improving the
ICT sector by providing training and seminars to the ICT
stakeholders in Tanzania.
✓ We are giving back to the community our knowledge and skills.
✓ The events are free for anyone to attend, anyone who want to attain the knowledge can
come and participate in our events.
✓We are working with Kinu and Costech on these events and any tech community interested on
what we do and want to join us you are always welcomed.
✓ There will be series of Topics to be discussed monthly basis on several trends of technologies as
they are being launched internationally.
You can always reach Tech-Geeks for support and training on new trends in
Technology .
Tech-Geeks Facilitator and Founder of Tech360 Magazine
We are here to help you!
12. 12My Presentation Design
Contact Us
• You can reach us the following contacts
greentech360@gmail.com
Email
Tel: +255 716 217621(Jumanne)
Tel: +255 713 071267 (Thomson)
Phone
Fax: No longer used Lol!!!!
Fax
www.tech360magazine.com
Website:
THANK YOU!
