The Race Is On: Network Innovation & The Next Wave Of Mobile Growth

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Juniper Networks CEO, Kevin Johnson's keynote presentation during conference session, Driving The Mobile Technology Evolution at Mobile World Congress 2012 in Barcelona, Spain. To view the video clips from the presentation, please visit: www.youtube.com/JuniperNetworks

Technologie Business

THE RACE IS ON: NETWORK INNOVATION
& THE NEXT WAVE OF MOBILE GROWTH

Hard-Wired Internet Mobile Internet

“Cloud…What?” Cloud Hype Giving Way to Reality

Smartphones for a Select Few Smartphones & Tablets Go Mainstream

“IT-Approved” Apps App Explosion

Broadcast to Dedicated Devices Content On Any Device

SP Profitability = Voice Services SP Profitability = IP Data Services

Passive Online Experience Online Interaction Reshaping Society

$2.5 T • Video Streaming
and Video Download

$2 T New • Digital TV
Services: • CDN Services
~20% CAGR
• Cloud Services
$1.5 T (SaaS, Paas, IaaS)

• Mobile Advertising
Corporate Data (e.g.: VPNs)
$1 T
Fixed Broadband 0-2% CAGR • Location-Based Services
• Mobile Broadband

$.5 T • Mobile Data Services
• Managed Telepresence
Traditional Wireline Voice ─ 0-2% CAGR
$0 Mobile Voice • Voice Over IP

(Source: Yankee Group, 2012)

Mobile Projected Historical
Revenue Investment Investment
$1.4 T

$1.2 T

$1 T

$800 B

$600 B Smartphones
Tablets
Video
$400 B

$200 B

$0

(Source: Stratecast & Juniper Networks, 2012)

3 INDUSTRY IMPERATIVES
TO UNLEASH MOBILE GROWTH IN THE NEXT DECADE

VIDEO: “TRUSTED MOBILITY /
ALWAYS PROTECTED”

• Massive opportunity for growth

• Enabled by network innovation

• Programmability, Trusted Mobility, Symmetrical Internet

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The Race Is On: Network Innovation & The Next Wave Of Mobile Growth

1. THE RACE IS ON: NETWORK INNOVATION & THE NEXT WAVE OF MOBILE GROWTH

3. Hard-Wired Internet Mobile Internet “Cloud…What?” Cloud Hype Giving Way to Reality Smartphones for a Select Few Smartphones & Tablets Go Mainstream “IT-Approved” Apps App Explosion Broadcast to Dedicated Devices Content On Any Device SP Profitability = Voice Services SP Profitability = IP Data Services Passive Online Experience Online Interaction Reshaping Society

4. $2.5 T • Video Streaming and Video Download $2 T New • Digital TV Services: • CDN Services ~20% CAGR • Cloud Services $1.5 T (SaaS, Paas, IaaS) • Mobile Advertising Corporate Data (e.g.: VPNs) $1 T Fixed Broadband 0-2% CAGR • Location-Based Services • Mobile Broadband $.5 T • Mobile Data Services • Managed Telepresence Traditional Wireline Voice ─ 0-2% CAGR $0 Mobile Voice • Voice Over IP (Source: Yankee Group, 2012)

5. Mobile Projected Historical Revenue Investment Investment $1.4 T $1.2 T $1 T $800 B $600 B Smartphones Tablets Video $400 B $200 B $0 (Source: Stratecast & Juniper Networks, 2012)

6. 3 INDUSTRY IMPERATIVES TO UNLEASH MOBILE GROWTH IN THE NEXT DECADE

7. INDUSTRY IMPERATIVE 1

8. VIDEO: “CRASH” SCENARIO

9. INDUSTRY IMPERATIVE 2

10. VIDEO: “TRUSTED MOBILITY / ALWAYS PROTECTED”

11. INDUSTRY IMPERATIVE 3

12. VIDEO: “CROWD CASTING”

13.

14. VIDEO CLIP: ONLIVE EXPERIENCE

15. • Massive opportunity for growth • Enabled by network innovation • Programmability, Trusted Mobility, Symmetrical Internet