12. Portfolio for the People: Virtual/Interactive “Social Investment” portfolio for individual social investors, known as “My Portfolio”
13. Customizable based on STAR Profile – Ability to tailor display, features, and functions on individual page to meet social investing goals
14. Visual Representation of SROI created as “icons/badges” for different non-profits that social investors can feature on their profiles and link to social networking sites.
15. Comprehensive rating system for non-profits that integrates existing rating sites (i.e. GuideStar, Charity Navigator, etc.) and provides an overall valuation based on user preferences/values
16. Social Investor generated rating system, which allows investors to provide ratings on how satisfied they were with their investment in a nonprofit organization or project
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18. STAR Giving Standing Together to Achieve Results My Portfolio My Portfolio Search Projects Suggested Projects: CARE Red Cross CATCH Columbus Zoo Name: Heidi Smith Location: Columbus, OH Age: 28 Investment Profile: Women’s Organizations, Poverty Alleviation, Education, Arts Featured Projects Badges STAR Connection Our Programs Our Programs Profile Quiz My Social Investing Portfolio Our Partners News Articles Empowering Women in Guatemala Updates: Message from Lina Rate an Investment Project Start a Campaign Contact Us Back 2 Back Nigeria – Clean Water Systems Updates: Water is flowing in Jos! Consult with a Social Advisor
23. Create a national “GIVE SMART” campaign in collaboration with OWN network, to encourage individuals to “OWN their Impact.”
24. Advertise in financial journals and magazines, such as WSJ and Forbes, with content related information about social investing
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26. Implementation Timeline And Goals 2011 2012 2013 2014 Develop Web 2.0 Platform Key Players: Web developers Charity ratings sites Other “best in practice” charity websites (i.e. Global Giving) Website Launch Roll Out “Give Smart Campaign Key Players: OWN Network HubSpot Facebook, Twitter, and YouTube Nonprofit organizations, beneficiaries, and donors Program Goals: 4 Strategic Partnerships 50 Nonprofit Organizations signed on to participate Program Goals: 8 Strategic Partnerships 200 Nonprofits 10,000 Donors 800 Beneficiaries Program Goals: 10 Strategic Partnerships 500 Nonprofits 40,000 Donors 2000 Beneficiaries Maintain, Refine, and Grow