1. Iwanna.com 2.0 Sales Kickoff IWANNA USA LLC Duke Conference Room Hendersonville Chamber of Commerce 8.2.10
2. What's My Line? Richest celebrity in the world Oprah Winfrey Net Worth: $2.4 Billion
3. What's My Line? Richest musician in the world Paul McCartney Net Worth: $725 million
4. What's My Line? Richest sportsman in the world Tiger Woods Net Worth: $600 million
5. What's My Line? Larry Page & Sergei Brin Google Founders $100 Billion 40 times richer than Oprah
6. What's My Line? Mark Zuckerberg Facebook Founder Net Worth: $11 Billion 4 times richer than Oprah
7. What's My Line? Dennis Crowley Foursquare Founder Net Worth: $95 million Richest Internet Start-Up of 2010
8. What's My Line? Andy's Puppy Found in Iwanna Wants Andy to be rich like Brin, Page, Zuckerberg and Crowley
9.
10.
11. Display ad delivery on the new Iwanna.com... ...depends on user's shopping style
12. Searchers Browsers 2 types of Iwanna.com shoppers Type in what they're looking for Use links to scan entire classifications
13. Many shoppers use both methods ... Searchers try to hit the nail on the head. They know what they want and type it in the search bar, refining as they go along. Browsers are more easy-going than searchers. They use navigation links to browse our hundreds of classifications... ... perhaps looking for a diamond in the rough.
14.
15. Adjacent ads are tied to ... ... keywords that are typed in by searchers ... and ... ... classifications that are scanned by browsers .
DISPLAY AD DELIVERY ON IWANNA.COM Delivering effective display advertising to Iwanna.com users can be a complicated process. Why? Because the Web allows us to deliver precise advertising messages to specific shoppers in endless ways.
There are two basic types of shoppers on Iwanna.com: -- SEARCHERS hit the nail on the head by typing in exactly what they want in the search bar -- ala Google. They often search multiple times, refining search words/phrases or using advanced features to narrow classified ad content to their liking. -- BROWSERS are less specific. They use the navigation links on our website to browse our classifications -- perhaps seeking a diamond in the rough. In fact, many users prefer browsing to searching. Some spend a long time scanning the long lists of classified ads available in our classifications.