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https://scf.roer.com 
The Security Culture Framework 
Navigating To Your Goal
Security Culture 
“ 
” Kai Roer, Founding Partner 
https://scf.roer.com 
The ideas, customs, and social 
behavior of a particular people or 
society, that allows them to be free 
from danger or threats.
https://scf.roer.com 
The Security Culture Framework 
A Quick Introduction
● Assess where you currently are 
○ Create baselines 
○ Understand what to measure 
○ Understand how to measure 
● Visualise where you would actually like 
to be 
○ Define clear (SMART) goals 
○ Describe the goal using metrics 
https://scf.roer.com 
The Security Culture Framework 
Know Your Goals
The Security Culture Framework 
● Look at who you will need to involve 
along the journey 
○ HR, Marketing and PR 
○ CxO, Employees, Stakeholders 
● Analyze the audience 
○ Who are my target audience? 
○ What do they care about? 
○ How do they communicate? 
○ How do I best adapt the security 
https://scf.roer.com 
message to their needs? 
Know Your Audience
The Security Culture Framework 
● Choose and use topics and 
https://scf.roer.com 
activities that leads towards your 
defined goals 
● Use different activities to build 
competence 
● Drive behavioral change through 
topics and activities that are 
relevant to your program 
Know Your Topics
● Plan for success! 
● Organize the work in time-limited 
Campaigns to help you stay in control 
● Run campaigns in parallel in larger 
organizations to target different 
audiences, topics and goals 
● Run Campaigns in series to build a 
complete security culture program 
https://scf.roer.com 
The Security Culture Framework 
Know Your Plan
https://scf.roer.com 
The Security Culture Framework 
Plotting a Course
The Community 
https://scf.roer.com 
The Security Culture Framework: Templates and methodology 
Free Paid, Optional: 3rd party Paid, The Roer Group 
Manage Internally 
● The framework is free and open 
● Download templates 
● How-To guides for each template 
● Published with a Creative Commons 
license. 
● https://scf.roer.com
The Community 
https://scf.roer.com 
The Security Culture Framework: Templates and methodology 
Free Paid, Optional: 3rd party Paid, The Roer Group 
Manage Internally 
● Manage your own 
Security Culture Program 
● Use internal resources 
● Low budget, full ownership 
● Total control
The Community 
https://scf.roer.com 
The Security Culture Framework: Templates and methodology 
Free Paid, Optional: 3rd party Paid, The Roer Group 
Manage Internally 
● Use the Community for support and 
learning 
● Free and open access 
● Register to post questions and 
comments 
● Help build and spread the 
competence!
https://scf.roer.com 
The Security Culture Framework 
Safe Navigation
The Community 
Manage Internally 
https://scf.roer.com 
○ Design and manage program 
○ Execute program 
○ Run metrics and revisions 
● Certified partners available in USA 
Certified Consulting Partner 
● Partners to help: 
and Europe 
The Security Culture Framework: Templates and methodology 
Free Paid, Optional: 3rd party Paid, The Roer Group
https://scf.roer.com 
The Security Culture Framework 
Building Your Crew
The Security Culture Framework 
Certification 
Internal Training 
https://scf.roer.com 
Program 
Online 
Learn! 
by Roer 
Intelligence 
Reports 
SCF 
Application 
Tools 
Security Culture 
Program 
Security Culture 
Campaign 
Consulting 
On-Site 
Remote 
Coaching 
Services from The Roer 
Group
Certification 
Internal 
Training 
Program 
Online 
Learn! 
by Roer 
https://scf.roer.com 
The Security Culture Framework 
● Professional training 
○ Online (recorded and live) 
○ On-Site (adapted to your needs) 
○ Certified Security Culture Practitioner 
● Options 
○ Keynotes 
○ Talks and Workshops 
○ Round Table Facilitation 
Services from The Roer 
Group
Security 
Culture 
Program 
Security 
Culture 
Campaign 
https://scf.roer.com 
● Campaign Mode 
○ 12 weeks campaign 
○ Define goals, target audience and activities 
○ Execute, Measure and Report 
● Program Mode 
○ 18 months 
○ Up to 6 Campaigns in serie 
○ Program goals breaks down to Campaign goals 
Consulting 
The Security Culture Framework 
Services from The Roer 
Group
On-Site 
Remote 
Services from The Roer 
https://scf.roer.com 
The Security Culture Framework 
● Remote Coaching 
○ Phone and email 
○ Unlimited* access to coach 
○ Fixed fee = low risk 
● On-Site Coaching 
○ Phone, email and On-Site 
○ Unlimited* access to coach 
○ Fixed fee** = low risk 
Coaching 
*: Unlimited access means a maximum 
of 10 coaching hours per month. 
**: Fixed fee does not include 
travel+accommodation as required. 
Group
Intelligence 
Reports 
SCF 
Application 
https://scf.roer.com 
The Security Culture Framework 
● Intelligence 
○ What are the trends? 
● Reports 
○ How do we compare to others? 
● SCF Application 
○ Manage your Security Culture Program 
Tools ○ Annual Subscription 
Services from The Roer 
Group
https://scf.roer.com 
The Security Culture Framework 
Results Ahead!
Certification 
Internal 
Training 
Program 
Online 
Manage Internally 
https://scf.roer.com 
Intelligence 
Reports 
SCF 
Application 
On-Site 
Remote 
Certified Consulting Partner 
Security 
Culture 
Program 
Security 
Culture 
Campaign 
The Security Culture Framework: Templates and methodology 
The 
Community 
Free Paid, Optional: 3rd party Paid, The Roer Group 
Learn! 
by Roer 
Tools 
Consulting 
Coaching
https://scf.roer.com 
The Security Culture Framework 
Your Next Step
https://scf.roer.com 
Join the community 
Get Answers 
Download Templates 
Engage and Learn 
Build Security Culture! 
https://scf.roer.com
https://scf.roer.com 
Start Today! 
https://scf.roer.com

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An overview of the Security Culture Framework, and the services around it

  • 1. https://scf.roer.com The Security Culture Framework Navigating To Your Goal
  • 2. Security Culture “ ” Kai Roer, Founding Partner https://scf.roer.com The ideas, customs, and social behavior of a particular people or society, that allows them to be free from danger or threats.
  • 3. https://scf.roer.com The Security Culture Framework A Quick Introduction
  • 4. ● Assess where you currently are ○ Create baselines ○ Understand what to measure ○ Understand how to measure ● Visualise where you would actually like to be ○ Define clear (SMART) goals ○ Describe the goal using metrics https://scf.roer.com The Security Culture Framework Know Your Goals
  • 5. The Security Culture Framework ● Look at who you will need to involve along the journey ○ HR, Marketing and PR ○ CxO, Employees, Stakeholders ● Analyze the audience ○ Who are my target audience? ○ What do they care about? ○ How do they communicate? ○ How do I best adapt the security https://scf.roer.com message to their needs? Know Your Audience
  • 6. The Security Culture Framework ● Choose and use topics and https://scf.roer.com activities that leads towards your defined goals ● Use different activities to build competence ● Drive behavioral change through topics and activities that are relevant to your program Know Your Topics
  • 7. ● Plan for success! ● Organize the work in time-limited Campaigns to help you stay in control ● Run campaigns in parallel in larger organizations to target different audiences, topics and goals ● Run Campaigns in series to build a complete security culture program https://scf.roer.com The Security Culture Framework Know Your Plan
  • 8. https://scf.roer.com The Security Culture Framework Plotting a Course
  • 9. The Community https://scf.roer.com The Security Culture Framework: Templates and methodology Free Paid, Optional: 3rd party Paid, The Roer Group Manage Internally ● The framework is free and open ● Download templates ● How-To guides for each template ● Published with a Creative Commons license. ● https://scf.roer.com
  • 10. The Community https://scf.roer.com The Security Culture Framework: Templates and methodology Free Paid, Optional: 3rd party Paid, The Roer Group Manage Internally ● Manage your own Security Culture Program ● Use internal resources ● Low budget, full ownership ● Total control
  • 11. The Community https://scf.roer.com The Security Culture Framework: Templates and methodology Free Paid, Optional: 3rd party Paid, The Roer Group Manage Internally ● Use the Community for support and learning ● Free and open access ● Register to post questions and comments ● Help build and spread the competence!
  • 12. https://scf.roer.com The Security Culture Framework Safe Navigation
  • 13. The Community Manage Internally https://scf.roer.com ○ Design and manage program ○ Execute program ○ Run metrics and revisions ● Certified partners available in USA Certified Consulting Partner ● Partners to help: and Europe The Security Culture Framework: Templates and methodology Free Paid, Optional: 3rd party Paid, The Roer Group
  • 14. https://scf.roer.com The Security Culture Framework Building Your Crew
  • 15. The Security Culture Framework Certification Internal Training https://scf.roer.com Program Online Learn! by Roer Intelligence Reports SCF Application Tools Security Culture Program Security Culture Campaign Consulting On-Site Remote Coaching Services from The Roer Group
  • 16. Certification Internal Training Program Online Learn! by Roer https://scf.roer.com The Security Culture Framework ● Professional training ○ Online (recorded and live) ○ On-Site (adapted to your needs) ○ Certified Security Culture Practitioner ● Options ○ Keynotes ○ Talks and Workshops ○ Round Table Facilitation Services from The Roer Group
  • 17. Security Culture Program Security Culture Campaign https://scf.roer.com ● Campaign Mode ○ 12 weeks campaign ○ Define goals, target audience and activities ○ Execute, Measure and Report ● Program Mode ○ 18 months ○ Up to 6 Campaigns in serie ○ Program goals breaks down to Campaign goals Consulting The Security Culture Framework Services from The Roer Group
  • 18. On-Site Remote Services from The Roer https://scf.roer.com The Security Culture Framework ● Remote Coaching ○ Phone and email ○ Unlimited* access to coach ○ Fixed fee = low risk ● On-Site Coaching ○ Phone, email and On-Site ○ Unlimited* access to coach ○ Fixed fee** = low risk Coaching *: Unlimited access means a maximum of 10 coaching hours per month. **: Fixed fee does not include travel+accommodation as required. Group
  • 19. Intelligence Reports SCF Application https://scf.roer.com The Security Culture Framework ● Intelligence ○ What are the trends? ● Reports ○ How do we compare to others? ● SCF Application ○ Manage your Security Culture Program Tools ○ Annual Subscription Services from The Roer Group
  • 20. https://scf.roer.com The Security Culture Framework Results Ahead!
  • 21. Certification Internal Training Program Online Manage Internally https://scf.roer.com Intelligence Reports SCF Application On-Site Remote Certified Consulting Partner Security Culture Program Security Culture Campaign The Security Culture Framework: Templates and methodology The Community Free Paid, Optional: 3rd party Paid, The Roer Group Learn! by Roer Tools Consulting Coaching
  • 22. https://scf.roer.com The Security Culture Framework Your Next Step
  • 23. https://scf.roer.com Join the community Get Answers Download Templates Engage and Learn Build Security Culture! https://scf.roer.com
  • 24. https://scf.roer.com Start Today! https://scf.roer.com