Instagram can be a highly targetable, visual marketing channel for your brand and an opportunity to build a loyal audience that grows with your business. In fact, over 500 million Instagram users browse the app every day, making it home to some of the most engaged audiences around. But like any social network, there are right ways to use your Instagram profile, wrong ways, and clever ways. In this post, we’ll show you how to grow your Instagram profile and increase engagement with a massive following over time—one that’s full of real fans, not inactive fake followers.

1. The most effective method to Get More
Followers on Instagram
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1. Utilize the right hashtags
Your objective on Instagram is to draw in your present crowd consistently
while likewise becoming your number of genuine devotees. Posting new,
fascinating, and connecting with photographs will fulfill the principal
necessity, however to start developing you'll discover hashtagging your
photographs critical. Hashtagging makes it simple for individuals looking
for explicit terms to discover your photographs.
So which hashtags would it be a good idea for you to utilize? Very much
like with Twitter and other social destinations, clients on Instagram pick
certain hashtags over others. On the off chance that you utilize famous
Instagram hashtags inside your photographs, you're considerably more
liable to arrive at new clients and be found.
At the hour of composing, these were the main 20 hashtags on Instagram:
#love
#instagood
#photooftheday
#fashion
#beautiful
#happy
#cute

2. #like4like
#tbt
#followme
#picoftheday
#follow
#me
#art
#selfie
#summer
#instadaily
#repost
#friends
#nature
Utilizing hashtags in Instagram stories
Hashtagging on Instagram posts is guaranteed, however you ought to likewise
be utilizing hashtags in your Stories for the opportunity to be seen by clients who
follow that particular hashtag.
You can utilize hashtag stickers (which can be found in the Instagram Stickers
menu while making a Story) or just hashtag straightforwardly in your subtitles for
an opportunity to be included in a hashtag story.

3. Since clients can follow hashtags, your Stories on Instagram get an opportunity
to be seen by the two individuals who are following that hashtag and any
individual who's simply looking at it.
2. Use the right filters
Keyword hashtags aren’t the only thing you should pay attention to. The
Instagram community responds to certain photo filters more favorably than
others. Using these preferred filters can have an impact on your engagement.
Here are the current 10 most popular filters on Instagram, according to
Iconosquare:
Normal (No Filter)
Clarendon
Juno
Lark
Ludwig
Gingham
Valencia
X-Pro II
Lo-fi
Amaro
TrackMaven ran a study on Instagram accounts to see how filters affected
engagement and found that Mayfair, Hefe, and Ludwig drove the most
interaction.
3. Post at the right times
Beyond adding the appropriate hashtags and using the best filters to get more
Instagram followers, you should also consider the timing of your posts.
A targeted approach involves analyzing what has and has not worked for you in
the past. By visiting IconoSquare’s optimization section, you can get a detailed

4. analysis of your posting history vs. engagement. This report will also highlight the
best times of the day and days of the week to post.
The dark circles indicate when you usually post media. The light gray circles
show when your community has been interacting. The biggest light gray circles
represent the best times for you to post.
4. Steal your competitors’ followers
One of the best ways to find and attract a new following is by seeking out your
closest competitors’ Instagram accounts and engaging with their audiences.
These people have already shown some level of interest in the products you
carry simply by following your competitors.
So how do you effectively steal your competitors’ followers? By engaging with
them. There are several ways to engage with Instagram users, and the more
work you put in, the more followers and repeat engagement you’ll get out of it.
The three types of engagement on Instagram are:
● Follow a user
● Like a photo
● Comment on a photo
Don’t be afraid to use an emoji or two to add some personality to your text.
I began by simply following 100 of my competitors’ followers. Later, I followed
another 100, but I also took the time to like one of their Instagram photos.
Finally, I followed a third group of 100 and liked as well as commented on one
photo from each account.

5. Here were the results:
● Follow: 14% followback
● Follow + Like: 22% followback
● Follow + Like + Comment: 34% followback
Although there are many variables, and the test was far from scientific, the
results were clear. The more you put in and engage with people from your
Instagram page, the more you’ll get out of it.
5. Organize your Stories into Highlights
Whenever a potential follower lands on your business profile, you have a short
span of time to convince them to follow you.
Since Stories have a 24-hour lifespan, Highlights can be used to give them a
second life and entice others to follow you so they don’t miss out on more
Stories in the future.Use Story Highlights to grow Instagram followers by:
● Creating trailers that tease what your account is about
● Organizing your Stories into themes (like countries you’ve visited, for
travel accounts)
● Explaining your products through pictures and videos
● Promoting your products using swipe-up links (you need at least 10K
followers and a Instagram Business account to do this with your Stories)

6. 5. Be consistent
The majority of your devotees will not follow you for what you posted before yet for the
guarantee of what you'll post later on. Your crowd needs to realize what they will get on the off
chance that they hit that Follow button.
Having a feed with a reliable topic and a predictable posting timetable can have similarly as a lot
of an effect in growing an after as large numbers of the other development methodologies we've
covered previously. Indeed, even a basic example can captivate new supporters, as long as it's
conveyed from the outset to any individual who lands on your profile.
Consider your Instagram bio and your last nine posts as your initial feeling on Instagram. Do
they viably convey some level of consistency through character, channels, tones, or design?
Does the interactive connection send individuals to a similar landing page each week? Or on the
other hand would you say you are connecting out to fun and invigorating substance as well?
The design of your network is a frequently disparaged approach to get imaginative with the
stylish of your feed while adding a musicality to your distributing system and consistency that
merits following.
Truth be told, numerous records that embrace this methodology are frequently ready to burn
through less energy on making content by zeroing in on changing over guests into devotees,
delivering text designs or other substance with a quicker turnaround, and smoothing out the
general creation of their Instagram content.
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