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12/11/2015 WEBSITE PROPOSAL
Vstsb.com
Prepared By: Kalim
VSTSB.COM
Copyrights Reserved VST Advance Technologies.
INTRODUCTION
Thank you for the opportunity to submit a proposal for the design of the {COMPANY
NAME} website. Working together, I believe we can create a dynamic website that is
simple to navigate and has a professional, yet welcoming design.
Based on our preliminary discussion over the phone, I have identified and listed
below the Needs and Solutions that we will want to address in this project.
NEEDS
{COMPANY NAME} needs a website design to update its brand and presence on the
web. The site design will be built to reach out to prospective clients, as well as
serve and support the current {COMPANY NAME} clients.
Furthermore, {COMPANY NAME} needs a website that can be maintained by a
{COMPANY NAME} employee, without the need to regularly employ The Vst Advance
Tech to make changes. The {COMPANY NAME} employee needs to be able to add and
revise both text and photos and additional pages if necessary.
SOLUTIONS
The Vst Advance Tech will provide {COMPANY NAME} with a fresh new web design
that is easy to navigate and provides useful information to current subscribers. The
design will also convey to potential subscribers that {COMPANY NAME} is a
professional, reliable company.
The design will integrate the current logo and color palette so it will maintain a
familiar look to current subscribers, but will at the same time show them that
{COMPANY NAME} is improving its web presence in order to serve them better. It
would also include login access for Sponsors and Participants, reference information
for prospective and existing clients and the latest industry news to keep traffic
coming to the site.
Copyrights Reserved VST Advance Technologies.
Content Management System
Central to the new design from The Vst Advance Tech will be a robust Content
Management System (CMS) that will allow {COMPANY NAME} to make changes easily
to the website, without requiring a dedicated workstation or additional software.
Not only will the CMS save {COMPANY NAME} website revision co sts, but it will also
ensure that the website stays fresh and up to date.
Website Organization
The new design will have 5-7 main landing pages:
These 5-7 main pages will be "hardwired" into the new design by The Vst Advance
Tech and links to them will appear in the horizontal menu bar at the top of the page
(below the logo).
On each of these pages, we can include a left-hand column that {COMPANY NAME}
can use to create links to as many "subpages" as they wish. Therefore, the CMS
allows for as many pages as necessary, without incurring additional cost beyond the
original design and landing pages fee.
WORKflow
Preliminary Design
Working in conjunction with {COMPANY NAME}, The Vst Advance Tech will
recommend templates based on the needs we have discussed. Once a template is
approved, the Vst Advance Tech can begin incorporating the Content Management
System and getting it ready for initial design and content setup. The preliminar y
design concept for the new website will include the basic layout, color palette, font
choices, etc.
{COMPANY NAME} will need to provide the basic website content prior to initial
design beginning. We have found that content can be the biggest roadblock in
finishing a website in the time projected, which is why we require the initial copy
prior to starting. This allows us to focus on more of the design and function of the
site, rather than trying to piece it together as we go along.
Copyrights Reserved VST Advance Technologies.
Generally clients will gather existing materials (pamphlets, forms, papers,
photographs) and ready them for the site. The content is then parsed out into
individual web pages and assembled in a hierarchy which is easy to understand and
to navigate. Site content is adde d to pages which have a consistent theme and look
in terms of headers, footers and custom accent graphics, like buttons, bullets and
more.
o The Vst Advance Tech can help to provide a basic template to assist in developing
the site content if needed upon request.
Once we complete our initial review of the website, the copy can be added to or
changed as needed.
Initial Design Review
Once the initial design is ready for review, The Vst Advance Tech will setup a meeting
or phone call to go over the website with {COMPANY NAME}. In this review, we will
go through the site page by page and notes will be taken regarding any edits,
changes or additions we discuss.
Second / Final Design Review
Once the changes and edits have been made to the website, The Vst Advance Tech
will setup another meeting or phone call to go over the website with {COMPANY
NAME}. In this review, we will once again go through the site page by page and
notes will be taken regarding any edits, changes or additions we discuss.
At this time, based on the changes discussed, we will decide if we are in need of a
third review or if we are close enough to begin getting the site ready to go live.
Training
Once the site is ready to go live, The Vst Advance Tech will run ONE two -hour
training session with {COMPANY NAME} employees, showing them how to use the
Content Management System. This can be done on site or online.
Launch
When {COMPANY NAME} has finished incorporating all the content they wish to have
at launch, they will ask The Vst Advance Tech to make the site go
live…Congratulations!
Copyrights Reserved VST Advance Technologies.
PROJECTsummary
Website Design and Setup
work with client to create a custom website interface - layout, colors, and fonts
set up website architecture and navigation system
implement nameplate/logo placement and design
integrate content management system
Enhance Website Graphics and Functionality
customize website to tailor to both the prospective and current client, with less
clicks to get where they are trying to go.
update website content that is provided, both new and from current website, and
create menu items based on navigation layout.
add high resolution images and custom graphics based on the intended audience to
make the website more appealing to the user
create login access section for Sponsors and Participants
create custom form for inquiries (if needed)
create latest news and resources section of website.
setup meta description, keywords and page titles to help with SEO
Additional Components
set up a Gmail account to link directly to Google Analytics to allow the ability to
monitor traffic and retrieve analytic statistics o Gmail account also allows us to setup a
company Google+ account, as well as link into Google Picasa and YouTube channel, to al low
the user to upload photo galleries and display video content on the website. (for growth and
expansion)
integration of social media in the website through multiple channels – ability for
facebook, google+, linkedin and more
o includes custom facebook timeline graphic and social icon
Copyrights Reserved VST Advance Technologies.
Godaddy hosting is preferred and is to be purchased by client – but we setup for you.
Website Training
• ONE 2-hour onsite training or up to 2 1-hour phone or skype training sessions
for Company Representatives on using site tools & how to read and access google
analytics tracking software
o additional phone training sessions can be scheduled for RM 70/hour
TOTAL PROJECT BID…………………………………………….RM X,000
ADDITIONALoptions
Email Marketing Integration
The Vst Advance Tech can assist you with email campaigns and data gathering using
Constant Contact or MailChimp. Some items include, but are not limited to:
• Business Initial Design Setup – RM 3000
Let us customi ze 2 emai l templ ates wi th custom gra phi c headers and your col or pal ette and
fonts for future emai l campai gns. We can create an “announcement” type emai l , as wel l as
a newsl etter based emai l templ ate that can be copi ed and edi ted for each emai l campai gn.
We al so provi de custom graphi c headers that we host on your websi te, so you don’t have to
pay for space to store i mages wi th Constant Contact or Mai l chimp. We can al so setup the
templ ates wi th rel evant content provi ded by the company
Emai l newsl etter si gn up for websi te – we can create a custom si gn up form wi thi n Constant
Contact or Mai l Chi mp to i ntegrate i nto the websi te. Thi s woul d al l ow prospecti ve and
current cl i ents to si gn up through the websi te and automati cal l y be added to your emai l
database, al l owi ng you to ski p the step of ma nual l y enteri ng i t yoursel f.
Copyrights Reserved VST Advance Technologies.
• Addition of Contacts – RM 80/hour
o Need hel p addi ng your contacts? The Vst Advance Tech can hel p you put your contacts
together and sort them (i f appl i cable), to al l ow you to set up di fferent emai l l i sts. Thi s way,
you can send speci fi c emai l campaigns, or send to al l based on the content of the message.
The hardest part i s getti ng them al l together i ni ti ally, so ask how we can hel p.
Website Maintenance
The Vst Advance Tech can assist you as you rollout your new website. An important
part of keeping your site relevant and attracting visitors is by updating your content.
This can be through new products or services, resource updates or latest industry
news. Some companies do not have the time or resources to make frequent updates,
so we can help by making them for you under one flat fee:
• Monthly Retainer – RM 270
Thi s woul d i ncl ude any updates made to the websi te. Whether i t’s a new page or menu
i tem, updated si te graphi cs, addi ti on of forms, or l atest news arti cl es, i t woul d be covered
under the retai ner. These can be setup as 3, 6 or 12 month retai ners, based o n the
frequency of updates or transi ti on over of a new websi te.
• Hourly Rate – RM 80
o Onl y need a coupl e updates at a ti me or one bi g campai gn push? We can hel p onl y
when needed and bi l l our ti me i n 30 mi nute i nterval s.
Copyrights Reserved VST Advance Technologies.
FEEschedule
If {COMPANY NAME} wishes The Vst Advance Tech to go forward with the project,
here is the schedule for payments of the fee:
50% DEPOSIT due upon acceptance of the proposal before work commences
25% due upon initial site review
25% plus any incurred additional hourly fees no later than 30 days from when the
completed design was delivered to {COMPANY NAME}
The Vst Advance Tech will launch the website when requested, providing that there
is no balance due.
Copyrights Reserved VST Advance Technologies.
Terms & Conditions
Once the project fee is paid in full to The Vst Advance Tech, any elements of text,
graphics, photos, contents, trademarks, or other artwork furnished to {COMPANY
NAME} for inclusion in website are owned by {COMPANY NAME}.
The Vst Advance Tech works in direct partnership with Hibiscus Brand Management
for custom web graphics and has a design portfolio in conjunction with Hibiscus
Brand Management through their website.
The Vst Advance Tech assumes {COMPANY NAME} has pe rmission from the rightful
owner to use any images or design elements that are provided by {COMPANY NAME}
for inclusion in the website, and will hold harmless, protect, and defend The Vst
Advance Tech from any claim or suit arising from the use of such ele ments.
The Vst Advance Tech retains the right to display graphics and other web content
elements as examples of their work in their portfolio and as content features in
other projects. The Vst Advance Tech also retains the right to place their logo an d
link at the bottom of the website page(s).
The agreement contained in this contract constitutes the sole agreement between
{COMPANY NAME} and The Vst Advance Tech regarding all items included in this
agreement.
Copyrights Reserved VST Advance Technologies.
NEXTsteps
To proceed with this project, {COMPANY NAME} is required to take the following
steps:
Accept the proposal "as is" or discuss desired changes.
*Please note that changes to the scope of the project can be made at any time, but
additional charges may apply.
Finalize and sign contract
Submit initial payment of 50% of total project fee.
Once these steps have been completed we will begin the p roject.
SIGNED BY: ____________________________________________
DATE: _______________
Please make checks payable to:
VSTSB.Com Copyrights Reserved
Thank you for your business – we really appreciate it!
Copyrights Reserved VST Advance Technologies.
Looking to showcase your business through eye-catching print media? Ask us how
we can help…
WEBportfolio
You can see a list of some of the current websites designed and developed by The Vst
Advance Tech here:
http://vstsb.com/work/portfolio
What sets our company apart?
Clients come to us and find value in what we do. We often times become a resource
for our clients, which is why they continue to come back and request ideas of what
to do next.
If we can’t get it done thru our vendor relationships & partnerships, then we
recommend a solution for their needs, thus making us our clients marketing
solutions architect. We believe building relationships is the key to a successful long
relationship and we will continue to do that through ne tworking and quality work.
CLIENTreferences
References will be provided along with actual proposal.

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Website proposal

  • 2. Copyrights Reserved VST Advance Technologies. INTRODUCTION Thank you for the opportunity to submit a proposal for the design of the {COMPANY NAME} website. Working together, I believe we can create a dynamic website that is simple to navigate and has a professional, yet welcoming design. Based on our preliminary discussion over the phone, I have identified and listed below the Needs and Solutions that we will want to address in this project. NEEDS {COMPANY NAME} needs a website design to update its brand and presence on the web. The site design will be built to reach out to prospective clients, as well as serve and support the current {COMPANY NAME} clients. Furthermore, {COMPANY NAME} needs a website that can be maintained by a {COMPANY NAME} employee, without the need to regularly employ The Vst Advance Tech to make changes. The {COMPANY NAME} employee needs to be able to add and revise both text and photos and additional pages if necessary. SOLUTIONS The Vst Advance Tech will provide {COMPANY NAME} with a fresh new web design that is easy to navigate and provides useful information to current subscribers. The design will also convey to potential subscribers that {COMPANY NAME} is a professional, reliable company. The design will integrate the current logo and color palette so it will maintain a familiar look to current subscribers, but will at the same time show them that {COMPANY NAME} is improving its web presence in order to serve them better. It would also include login access for Sponsors and Participants, reference information for prospective and existing clients and the latest industry news to keep traffic coming to the site.
  • 3. Copyrights Reserved VST Advance Technologies. Content Management System Central to the new design from The Vst Advance Tech will be a robust Content Management System (CMS) that will allow {COMPANY NAME} to make changes easily to the website, without requiring a dedicated workstation or additional software. Not only will the CMS save {COMPANY NAME} website revision co sts, but it will also ensure that the website stays fresh and up to date. Website Organization The new design will have 5-7 main landing pages: These 5-7 main pages will be "hardwired" into the new design by The Vst Advance Tech and links to them will appear in the horizontal menu bar at the top of the page (below the logo). On each of these pages, we can include a left-hand column that {COMPANY NAME} can use to create links to as many "subpages" as they wish. Therefore, the CMS allows for as many pages as necessary, without incurring additional cost beyond the original design and landing pages fee. WORKflow Preliminary Design Working in conjunction with {COMPANY NAME}, The Vst Advance Tech will recommend templates based on the needs we have discussed. Once a template is approved, the Vst Advance Tech can begin incorporating the Content Management System and getting it ready for initial design and content setup. The preliminar y design concept for the new website will include the basic layout, color palette, font choices, etc. {COMPANY NAME} will need to provide the basic website content prior to initial design beginning. We have found that content can be the biggest roadblock in finishing a website in the time projected, which is why we require the initial copy prior to starting. This allows us to focus on more of the design and function of the site, rather than trying to piece it together as we go along.
  • 4. Copyrights Reserved VST Advance Technologies. Generally clients will gather existing materials (pamphlets, forms, papers, photographs) and ready them for the site. The content is then parsed out into individual web pages and assembled in a hierarchy which is easy to understand and to navigate. Site content is adde d to pages which have a consistent theme and look in terms of headers, footers and custom accent graphics, like buttons, bullets and more. o The Vst Advance Tech can help to provide a basic template to assist in developing the site content if needed upon request. Once we complete our initial review of the website, the copy can be added to or changed as needed. Initial Design Review Once the initial design is ready for review, The Vst Advance Tech will setup a meeting or phone call to go over the website with {COMPANY NAME}. In this review, we will go through the site page by page and notes will be taken regarding any edits, changes or additions we discuss. Second / Final Design Review Once the changes and edits have been made to the website, The Vst Advance Tech will setup another meeting or phone call to go over the website with {COMPANY NAME}. In this review, we will once again go through the site page by page and notes will be taken regarding any edits, changes or additions we discuss. At this time, based on the changes discussed, we will decide if we are in need of a third review or if we are close enough to begin getting the site ready to go live. Training Once the site is ready to go live, The Vst Advance Tech will run ONE two -hour training session with {COMPANY NAME} employees, showing them how to use the Content Management System. This can be done on site or online. Launch When {COMPANY NAME} has finished incorporating all the content they wish to have at launch, they will ask The Vst Advance Tech to make the site go live…Congratulations!
  • 5. Copyrights Reserved VST Advance Technologies. PROJECTsummary Website Design and Setup work with client to create a custom website interface - layout, colors, and fonts set up website architecture and navigation system implement nameplate/logo placement and design integrate content management system Enhance Website Graphics and Functionality customize website to tailor to both the prospective and current client, with less clicks to get where they are trying to go. update website content that is provided, both new and from current website, and create menu items based on navigation layout. add high resolution images and custom graphics based on the intended audience to make the website more appealing to the user create login access section for Sponsors and Participants create custom form for inquiries (if needed) create latest news and resources section of website. setup meta description, keywords and page titles to help with SEO Additional Components set up a Gmail account to link directly to Google Analytics to allow the ability to monitor traffic and retrieve analytic statistics o Gmail account also allows us to setup a company Google+ account, as well as link into Google Picasa and YouTube channel, to al low the user to upload photo galleries and display video content on the website. (for growth and expansion) integration of social media in the website through multiple channels – ability for facebook, google+, linkedin and more o includes custom facebook timeline graphic and social icon
  • 6. Copyrights Reserved VST Advance Technologies. Godaddy hosting is preferred and is to be purchased by client – but we setup for you. Website Training • ONE 2-hour onsite training or up to 2 1-hour phone or skype training sessions for Company Representatives on using site tools & how to read and access google analytics tracking software o additional phone training sessions can be scheduled for RM 70/hour TOTAL PROJECT BID…………………………………………….RM X,000 ADDITIONALoptions Email Marketing Integration The Vst Advance Tech can assist you with email campaigns and data gathering using Constant Contact or MailChimp. Some items include, but are not limited to: • Business Initial Design Setup – RM 3000 Let us customi ze 2 emai l templ ates wi th custom gra phi c headers and your col or pal ette and fonts for future emai l campai gns. We can create an “announcement” type emai l , as wel l as a newsl etter based emai l templ ate that can be copi ed and edi ted for each emai l campai gn. We al so provi de custom graphi c headers that we host on your websi te, so you don’t have to pay for space to store i mages wi th Constant Contact or Mai l chimp. We can al so setup the templ ates wi th rel evant content provi ded by the company Emai l newsl etter si gn up for websi te – we can create a custom si gn up form wi thi n Constant Contact or Mai l Chi mp to i ntegrate i nto the websi te. Thi s woul d al l ow prospecti ve and current cl i ents to si gn up through the websi te and automati cal l y be added to your emai l database, al l owi ng you to ski p the step of ma nual l y enteri ng i t yoursel f.
  • 7. Copyrights Reserved VST Advance Technologies. • Addition of Contacts – RM 80/hour o Need hel p addi ng your contacts? The Vst Advance Tech can hel p you put your contacts together and sort them (i f appl i cable), to al l ow you to set up di fferent emai l l i sts. Thi s way, you can send speci fi c emai l campaigns, or send to al l based on the content of the message. The hardest part i s getti ng them al l together i ni ti ally, so ask how we can hel p. Website Maintenance The Vst Advance Tech can assist you as you rollout your new website. An important part of keeping your site relevant and attracting visitors is by updating your content. This can be through new products or services, resource updates or latest industry news. Some companies do not have the time or resources to make frequent updates, so we can help by making them for you under one flat fee: • Monthly Retainer – RM 270 Thi s woul d i ncl ude any updates made to the websi te. Whether i t’s a new page or menu i tem, updated si te graphi cs, addi ti on of forms, or l atest news arti cl es, i t woul d be covered under the retai ner. These can be setup as 3, 6 or 12 month retai ners, based o n the frequency of updates or transi ti on over of a new websi te. • Hourly Rate – RM 80 o Onl y need a coupl e updates at a ti me or one bi g campai gn push? We can hel p onl y when needed and bi l l our ti me i n 30 mi nute i nterval s.
  • 8. Copyrights Reserved VST Advance Technologies. FEEschedule If {COMPANY NAME} wishes The Vst Advance Tech to go forward with the project, here is the schedule for payments of the fee: 50% DEPOSIT due upon acceptance of the proposal before work commences 25% due upon initial site review 25% plus any incurred additional hourly fees no later than 30 days from when the completed design was delivered to {COMPANY NAME} The Vst Advance Tech will launch the website when requested, providing that there is no balance due.
  • 9. Copyrights Reserved VST Advance Technologies. Terms & Conditions Once the project fee is paid in full to The Vst Advance Tech, any elements of text, graphics, photos, contents, trademarks, or other artwork furnished to {COMPANY NAME} for inclusion in website are owned by {COMPANY NAME}. The Vst Advance Tech works in direct partnership with Hibiscus Brand Management for custom web graphics and has a design portfolio in conjunction with Hibiscus Brand Management through their website. The Vst Advance Tech assumes {COMPANY NAME} has pe rmission from the rightful owner to use any images or design elements that are provided by {COMPANY NAME} for inclusion in the website, and will hold harmless, protect, and defend The Vst Advance Tech from any claim or suit arising from the use of such ele ments. The Vst Advance Tech retains the right to display graphics and other web content elements as examples of their work in their portfolio and as content features in other projects. The Vst Advance Tech also retains the right to place their logo an d link at the bottom of the website page(s). The agreement contained in this contract constitutes the sole agreement between {COMPANY NAME} and The Vst Advance Tech regarding all items included in this agreement.
  • 10. Copyrights Reserved VST Advance Technologies. NEXTsteps To proceed with this project, {COMPANY NAME} is required to take the following steps: Accept the proposal "as is" or discuss desired changes. *Please note that changes to the scope of the project can be made at any time, but additional charges may apply. Finalize and sign contract Submit initial payment of 50% of total project fee. Once these steps have been completed we will begin the p roject. SIGNED BY: ____________________________________________ DATE: _______________ Please make checks payable to: VSTSB.Com Copyrights Reserved Thank you for your business – we really appreciate it!
  • 11. Copyrights Reserved VST Advance Technologies. Looking to showcase your business through eye-catching print media? Ask us how we can help… WEBportfolio You can see a list of some of the current websites designed and developed by The Vst Advance Tech here: http://vstsb.com/work/portfolio What sets our company apart? Clients come to us and find value in what we do. We often times become a resource for our clients, which is why they continue to come back and request ideas of what to do next. If we can’t get it done thru our vendor relationships & partnerships, then we recommend a solution for their needs, thus making us our clients marketing solutions architect. We believe building relationships is the key to a successful long relationship and we will continue to do that through ne tworking and quality work. CLIENTreferences References will be provided along with actual proposal.