TV Advertising market @ Q2 Y14, tv channels gross revenues, share by group of tv channels and average rating in Prime Time Slot for a target audiencerating all 4+.

1. TV Ad Market
April - June (Q2) 2014
ARGENT Media Agency
1 July 2014

2. National TV Channels - gross revenues
Q2 2014
1 July 2014
0
5 000
10 000
15 000
20 000
25 000
30 000
35 000
Apr May Jun
‘000BGN
bTV
0
5 000
10 000
15 000
20 000
25 000
30 000
Apr May Jun
‘000BGN
Nova
0
1 000
2 000
3 000
4 000
5 000
Apr May Jun
‘000BGN
TV 7
0
1 000
2 000
3 000
4 000
5 000
Apr May Jun
‘000BGN
BNT1
Source: GARB

3. Top 10* Niche TV Channels - gross revenues
Q2 2014
1 July 2014
*according gross revenues; Source: GARB
0
500
1 000
1 500
2 000
2 500
3 000
3 500
4 000
4 500
bTV Comedy bTV Action Kino Nova bTV Cinema Diema Family Diema News7 bTV Lady Disney TV Evropa
‘000BGN
Apr May Jun

4. Average RTG by Month - Prime Time/19:00-23:59
National TV Channels - Q2 2014
1 July 2014
0
2
4
6
8
10
12
April May Jun
RTG%
Target Audience: all 4+; Source: GARB

5. Average RTG by Month - Prime Time/19:00-23:59
TV Groups - Q2 2014
1 July 2014
0
2
4
6
8
10
12
14
April May Jun
RTG%
BMG
NBG
TV 7 Group
BNT Group*
* incl. BNT 1, BNT 2 & BNT HD
Target Audience: all 4+; Source: GARB

6. Share - Prime Time/19:00-23:59
TV Groups - Q2 2014
1 July 2014
0
10
20
30
40
April May Jun
RTG%
BMG
NBG
TV 7 Group
BNT Group*
Target Audience: all 4+; Source: GARB
* incl. BNT 1, BNT 2 & BNT HD

7. Contacts
1 July 2014
ARGENT Media Agency
81-A, Bulgaria Blvd.
1404 Sofia, Bulgaria
+ 359 2 942 60 62
office@argent-bg.com
www.argent-bg.net