Mobile Marketing will soon prove to be the most import communication shift to ever take place in the history of business, and those businesses that do not utilize it's power will be left behind.

1. Title slide
SMS text
marketing
&
Mobile
coupons
QR Codes directing people to mobile
websites, offers, coupons or videos
Social Media Management
An App
For Every
Business
Redeem
Mobile: The Most Important
Communication Shift in the History of Marketing
Mobile Websites

2. Text karri to 555444
For my Virtual Business card
& contact information
Karri Dalton-Hull
CEO & Mobile Marketing Consultant
www.stunningmobilesolutions.com
karri@stunningmobilesolutions.com
Cell 705-957-0710

3. Mobile Internet growth
By 2014, mobile internet
should take over desktop
internet usage.
In July 2013 Google
reported that 62% of
searches came from
mobile devices.
Source: PRNewswire.com

4. Your Website on a Mobile Device
When people are searching for your type of
business from their phone , what do they see?
Not mobile friendly. Visitors
have to scroll around to read it.
Shows viewers that the
business is not updated with
technology or concerned with
providing great customer
service
Mobile friendly. Easy to
read. Shows viewers that
the business is updated with
technology and concerned
with providing great
customer service.

5. Building a Mobile Database is Now Vital
to Long-term Success

6. Total Integrated Marketing!
Traditional
Media
Virtual Business Cards
Web Integration
Point of Sale
Trade Shows and Events
Extra
Transactions New Customer
Acquistion
Explode Your
Social Media
Increased
Open
Rates
Mobile Coupons

7. For the first time in history, the semi-annual survey
conducted by CTIA-The Wireless Association - shows
the number of wireless subscriber connections (322.9 million)
has surpassed the population (315.5 million)
– October 11, 2011
Facebook has only 50.6%
of the North American population –
Mobile users with SMS
enabled phones is 92%
Social vs. Mobile Marketing
®
Only 1/3 of Facebook’s 600 million+
user base uses Facebook Mobile
Source: PRNewswire.com
Mobile Enhances Your Social

8. Smartphones
• 64% of 25-35 year oldsown a smartphone
97% of adults 18-44 own a mobile device
1 in 4 mobile subscribers
over the age of 55
own a smartphone
Average Open Rate on
Email Campaigns is less
than 22%
Mobile Open Rates are
97% Overall
90minutes
Time it takes the average person to
respond to an email.
Time it takes the average person
To respond to a
text message:
90
SECONDS.
Source: mannixmarketing.com
Source: CTIA.org
Source: Portio Research
Source: Nielsen 2012

9. Mobile Coupons get 10
times the
redemption rate
of traditional coupons
91% of all U.S….
Citizens have their mobile
device within reach 24/795% of smartphone
users looked up local
information, & of
those, 61% called &
59% visited the
business.
Source: Borrell Associates
Source: Morgan Stanley
Source: Google IPSOS

11. “Text Call to Action” Technique
Text APTIZER to 72727 to Receive FREE
Appetizer with your next meal.
KEYWORD SHORTCOD
E
When client texts
the keyword to the
shortcode
they are instantly
entered
into your database!

12. Point of Sale Technique
• Build your database
• Capture email
• Drive Social Media
• Customers can find you easily
Staff can encourage customers to type
their mobile number on a provided table
to opt-in instantly!
• Counter Display
• Bag Stuffers
• Window display on Drive Thru
• Signage in Drive-thru Lane

13. Trade-show Technique
Trade show vendor greets people and
offer entry into sweepstakes.
tomh@comcast.net
Email and Mobile Number
are captured!
People type in their mobile number on the provided
phone or tablet and instantly get a text-message to
their own phone asking for their email to complete
their entry. Contestant replies with their email!

14. WITH ADVATEXT’S GEO-TARGETING CAPABILITIES,
YOU CAN REACH YOUR CUSTOMERS
WHENEVER YOU WANT, WHEREVER THEY ARE
Coupons = Easy Database Building Tool
FREE Ravioli’s!
Just Text MAZZIO to 72727
Get Your Instant Coupon Right to Your Phone!

15. Where Business Really get Amped!
The proper integration with Traditional “Broadcast” Media = HUGE OPTINS

16. Timely Promotions = Conversions
Fantastic Sams: Come in
today or tomorrow and
get a Wash and style with
any service. Exp. 4/8 click
here for locations
http://bit.ly Reply STOP
2end
Granite City: Don’t
forget Happy Hour starts
in 30 minutes, see our
menu and locations click
here
http://bit.ly
Reply STOP 2endo
Super Toyota: $50 OFF 4
new tires, or $15 off any
other service, see your
coupon by clicking here
http://bit.ly Reply STOP
2end

17. Capture Web Traffic into Database!
Beauty Brands Secret Sale!
Text BEAUTY to 72727
Piggly Wiggly: Here is your
instant coupon, just click here
http://bit.ly Watch for more
coming soon, Reply STOP
2end
Donate NOW!
Enter Mobile Number
Get the environmentally
friendly coupon Sent right
to your phone!

18. Panchero’s Gift Cards are
the best gift! Click here
and be finished
shopping.
http://xmaspanch.wap
Reply STOP 2quit
• Increase Social Network Followers
• More Transactions per year
• Capture Email
• Support Causes
More Than Coupons!
Piggly Wiggly: Facebook
Exclusive Event just posted,
“Like Us” NOW for even
more VIP treatment.
http://bit.ly Reply STOP
2quit
To Complete your entry for a
chance to Win FREE
Sandwiches for a year, reply
with your email address and
watch for future great deals!
Reply STOP 2end
Piggly Piggly Wiggly will be at the
Fair this weekend taking
donations for March of Dimes,
come by our booth and
donate and get some great
Food! Reply STOP 2end
Other Promotions / Not just Coupons

19. Virtual Business Card Apps
1. Amy is an entrepreneur and attends a
networking event. She meets a new
contact who asks for her business card.
2. Amy easily deploys her virtual business
card app which is located on her phone.
3. Amy then instructs her new contact to
type their phone number into the form
on her phone.
4. Contact gets an instant text-message
with Amy’s information and is
simultaneously entered into Amy’s
cellphone numbers database for future
marketing!
Mobile Number
Amy can also have people
text her keyword to a
shortcode to receive her
virtual information

20. Reminders – Timed responses
Huntington: watch for future
reminders about special events
Reply STOP 2quit
Huntington: Make sure
you are checking your
child’s weekly reports.
Click here for this weeks
report http://bit.ly reply
STOP 2end
Huntington: We have a
new education tool we are
trying to make everyone
aware of, see it here
http://bit.ly forward to
friends Reply STOP 2quit
Customers text-in for specific information, offers
or reminders!
Messages can be scheduled out into the future at
pre-determined specific intervals product specific.
Initial engagement 3 weeks and 2 days later 5 weeks later

21. Text Appointment Reminders!
Beauty Brands Secret Sale!
Text BEAUTY to 72727
Britney, Just a reminder
that your appt is scheduled
for tomorrow at 2:00pm,
reply to this msg if you
can’t make it and we can
reschedule, or call 212-
333-1313
Enter Mobile NumberDonate NOW!
Deliver Text-message
appointment
reminders
automatically! Save
the staff time, save
money, and have less
No-Shows!

22. Text karri to 555444
For my Virtual Business card
& contact information
Karri Dalton-Hull
CEO & Mobile Marketing Consultant
www.stunningmobilesolutions.com
karri@stunningmobilesolutions.com
Cell 705-957-0710