We are Agrineti, building a global inclusive and fair agricultural market system using mobile technologies

1. SUSTAINABLE AGRICULTURE VALUE CHAINS
10,000+
Today

2. AN INCLUSIVE & FAIR GLOBAL
DIGITAL AGRICULTURAL MARKET
SYSTEM
VISION _

3. Traction & Timeline
Positive
cash flow
10,000 Active
Farmers
1M
Farmers
Q1
2018
Q2
2018
Q3
2018
Q4
2018
Q1
2019
Q2
2019
Q3
2019
Q4
2019
Product
Launch 1.0
Raising Angel
Round Financing Product
Launch 1.4
Raising 2nd Round
Financing
Product
Launch 2.0
Product
Launch 1.5
 Uzima chicken (20,000 of 150,000 farmers | Rwanda)
 Rea coffee consortium (1000 farmers | Eastern uganda)
 Kambuzi farmers union (1600 farmers | Wastern uganda)
About to close
 Ethios chicken (15,000 farmers)

4. Global Market:
$434Bn by 2020
Sub Saharan A:
$70Bn
Market Size
GSMA 2016: Market size and opportunity in digitising payments in agricultural value chains

5. Problem
Lack of accessible value chain
services to smallholder farmers
Harvesting
Primary
Processing
Secondary
Processing
Distribution
Production
Markets
THE IDEAL AGRICULTURAL VALUE CHAIN
(Christen and Anderson 2013).
Globally
Only 7% Tightly
Connected

6. Solution
Digital aggregation of agricultural
value chain services using mobile
technology
INCOME
COSTS
MR & MRS
TUMWA

7. CARD
Technology
*212#

8. Business Model
Pricing | Target Group | Price | Projected Launch Date
Unlimited Agro
Information
access
Farmer
cooperatives (FC)
and agencies
1$ / member /
Month
1/1/2018
E – Trade
Module
Farmers, buyers,
agro input dealer
1% Transaction
value
1/1/2020
Big Data Module Govts, CSOs, FC 50$ / Month 1/1/2022
Life-time value of avg. customer: 360$ (1$ x 360 Months)
Revenue to date: 10,000$ (10,000 Customers)
HIGH VOLUME, RAPID EXPANSION

9. Go to Market Strategies
Public
Private
Partnerships
Edutainment
Forums
Sampling
Market
Relations
Management
• Stake holder
mapping
• Develop one stop
shop for financial &
business mgmt.
information for each
group
• Build Business
Group Centers of
Excellence
• Media
Sponsorship
Experiential
Events
• Town hall
Meetings
• SMS led
Information
• Radio Soaps
• Testimonial
Platforms for
Opinion Formers
• Build a
Guarantee into
the offer
• Early Bird
Promotions
• Conduct Mini
Exhibitions
• De-bulk and
Modular Pricing
• Establish In-House
Technical expertise
located within the
local Communities
• Customer Service
representatives
• SMS Platform FAQ
• Customer Service
Audits and
Feedback System

10. Meet Our Experienced Team
Harriet
Bsc Software
CEO
Mahad
Bsc Comp. Sc
CTO
Joseph
Msc Microfinance
CXO
Nick
BBA, ACCA
CFO
5 YRS 12+ 10+ 10+

11. Revenue Projections
2018 2019 2020 2021 2022
Users 1,000,000 1,400,000 1,960,000 2,940,000 4,410,000
% Paying
14% 24% 34% 44% 54%
Revenue $ 140,000 336,000 666,400 1,293,600 2,381,400
Expenses $ 250,000 325,000 422,500 549,250 714,025
EBITDA $ (110,000) 11,000 243,900 744,350 1,667,375
EBITDA
Margins
-79% 3% 37% 58% 70%

12. GSMA 2016 (Market size & opportunity in digitising payments in Agri value chains)
Key Competition
80%
20%
95%
AGRINETi
Fast
Centralized
Easy to use

13. The Ask
Cost Factor
Technology 20% 70,000
Admin costs 30% 105,000
Client Acquisition 50% 175,000
Total 100% 350,000
350,000 $

14. Key Partners