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Your springboard for global growth
an overview of uK trade & investment services




Part of the UK Government’s portfolio
of Solutions for Business
Embracing international business
opportunities is vital to maintaining
a leading edge and ensuring
future prosperity.
MaxiMise
your global
potential

we are witnessing an age of unprecedented
change which presents challenges and
opportunities of unparalleled scale for the
uK and other countries around the world.
in this period of increasing global economic
uncertainty, it is more important than ever that
businesses, whatever their country of origin,
raise their game to stay ahead of the
competition, increase their bottom line
and guarantee their future.
growing your business internationally could
well provide the answer that you are looking for.
uK trade & investment (uKti) can help you
every step of the way. it is a springboard for
global growth.




left: the petronas twin towers,
Kuala lumpur, malaysia


                                                    1
“I am a great believer in UKTI activities.
 They are the catalyst that makes us
 go out and explore opportunities in
 far-flung markets.”
 Dave Crump, Managing Director, Avesco Group
best For
business




                                                                              for every £1 that
                                        And companies from outside
The UK is a world-class location
                                        the UK are increasingly choosing
for international business. Its
                                                                              uKti spends, £15
                                        to locate or expand here, attracted
vibrant and diversified economy
                                                                              is generated for
                                        not only by the strength and
and unique combination of
                                        stability of the UK market,
success, confidence, innovation,
                                                                              the uK economy.
                                        but recognising that it is also
quality and ambition make it a
                                        a jump-off point to further
truly global economic powerhouse.
                                        international growth.
Competition in the world of
                                        With the clock now ticking to
international trade is increasingly
                                        the opening of the 2012 Olympic
fierce and we are experiencing an
                                        Games in London, the eyes of the
era of change, new opportunities
                                        world are firmly on the UK. This
and economic turbulence. The UK
                                        provides a perfect platform for UK
is embracing these new challenges
                                        companies to showcase their
and cementing its position
                                        expertise and do business in
as a world leader.
                                        overseas markets, and for firms
Building on the country’s proud
                                        across the globe to make the most
history as a leading trading
                                        of all that the UK has to offer.
nation, UK companies recognise
the importance of competing
in a globalised economy and of
becoming leaders in their field, not
just at home but across the world.




left: business people, beijing, china


                                                                                                  3
building prosperity                   Our clients cite consistently the
                                                                            adding value
                                       importance of UKTI support in
 UK Trade & Investment (UKTI)
                                                                            independent research
                                       helping them to overcome barriers
 can help you take advantage
                                                                            shows that:
                                       to new overseas business and
 of these opportunities. As the
                                       enabling them to improve their       – for every £1 that uKti spends,
 UK Government’s international
                                       business performance.                  £15 is generated for the
 business development
                                                                              uK economy,
 organisation, working in close        Our trade development services
                                                                            – over a 12-month period, uKti
 partnership with the English          can make a real difference to your
                                                                              helped over 12,000 companies
 Regional Development Agencies         business. The first consultation
                                                                              overcome barriers to entering
 and the Devolved Administrations      with a UKTI adviser can normally
                                                                              new markets,
 in Scotland, Wales and Northern       be arranged very quickly and is
 Ireland, we can give you the          completely free of charge. The       – uKti’s estimated total
 support that you need to help         cost of subsequent packages of         financial benefit to
 your business grow and prosper.       support is then based on the           businesses across all trade
                                       individual requirements for your       services is around £3 billion
 Boasting an unrivalled network
                                       business and the amount of detail      each year,
 of specialist advisers throughout
                                       needed, and will always offer        – each uKti service generates
 the UK and in British embassies
                                       significant value for money.           over £100,000 in estimated
 and other diplomatic posts across
                                       Understanding our customers’           benefits per customer, and
 the globe, we build the capacity
                                       needs is vital.
 of UK exporters, both new and                                              – more than 3,000 companies
 experienced, by offering strategic                                           increased r&d activity in the
 impartial advice and research,                                               uK as a result of uKti support
 political support in overseas                                                in 2007/08.
 markets, introductions to key
 contacts and assistance with
 promotional activities.




“the support of uK trade & investment has
 enabled us to take a fast-track route to
 success. when you go into a new market,
 you need to do so with knowledge. uK trade
 & investment has provided that for us.
 this support is not only highly cost-effective,
 but also totally reliable.”
 peter blezard, Chief executive, plant impact plc




 4
£100,000
                                                                      uKti’s services
                                                                      generate an average
                                                                      of £100,000 additional
                                                                      profit per customer.




case study
Defence and security
tavcom training
dedicated hampshire security and surveillance training company
tavcom is branching out in the usa after carrying out in-depth
research with uK trade & investment.
director of training mike tennent said: “it’s important to approach
export with your eyes open and we wanted to minimise our risk
by doing our homework properly.
“the guidance we received from uKti on who to speak to in the
usa and how to assess the wider economic issues was invaluable
and allowed us to take a very structured and focused approach to
our research, which told us that there was a real gap in the market
in the states.”
consequently, tavcom developed a clear and well-devised
market-entry strategy, which has led to it delivering training
courses for a major supplier of technical products, design and
installation staff at atlanta airport, important opening training
programmes with the us department of homeland security and,
through a partnership with a local business, establishing a
professional training centre in california.
“without uK trade & investment, we would not have been able to
approach this opportunity with such certainty,” concluded mike.
www.tavcom.com



                                                                                               5
Every year, we help hundreds
For international businesses
                                                                              facts
                                        of overseas firms, from hi-tech
currently outside the UK or
                                                                              – in 2007, the uK was the
                                        start-ups to global industry
firms who have chosen to locate
                                                                                top global defence exporter,
                                        leaders, discover global growth
here, UKTI leads and guides an
                                                                                with a record £10 billion of
                                        from a UK base.
inward investment network
                                                                                new business.
comprising ourselves, English
                                        Innovative, professional,
Regional Development Agencies,                                                – london is europe’s largest
                                        entrepreneurial and customer-
International Business Wales,                                                   international banking centre,
                                        focused, no other organisation
Invest Northern Ireland and                                                     with an estimated 41 per cent
                                        is better equipped to support
Scottish Development                                                            of all the eu’s financial services.
                                        globally minded companies,
International. The network                                                    – the uK is a world leader in
                                        both big and small, saving them
works with inward investors at                                                  university r&d, with more
                                        valuable time and money in the
all stages of their decision-making                                             scientific research papers per
                                        process. Let us help you be the
cycle, becoming their advocate                                                  head than the usa, germany,
                                        best, too.
in government and with other                                                    france or Japan.
public bodies.
                                                                              – eight of the world’s top
                                                                                ten largest management
                                                                                consulting firms – based on
                                                                                fee income – are from the uK.
                                                                              – the uK is number one
                                                                                for headquarter operations
                                                                                in europe.




    case study
    advanced engineering
    trac precision machining ltd
                                                                           and introduced it to senior
                                        the company, part of the trac
    uK trade & investment helped
                                                                           local government officials to
                                        group, has chosen guayamas,
    trac precision machining, a
                                                                           ensure it received the best-
                                        in the state of sonora, as the
    crewe-based designer and
                                                                           possible incentives.
                                        location for the new facility,
    manufacturer of complex airfoil
                                        after discussions with the local
    components, to decide to set up
                                                                           business development director
                                        authorities. this came after the
    an operation in mexico as part of
                                                                           scott mawby said: “the decision
                                        uK trade & investment office in
    its expansion plans to reach new
                                                                           to go to mexico was driven by our
                                        monterrey provided objective
    markets. the facility will
                                                                           customers requiring a us-dollar
                                        analysis on the aerospace sector
    manufacture turbine blades for
                                                                           source and a lower-cost base for
                                        in mexico, accompanied trac
    commercial jet engines and
                                                                           components.”
                                        group in its pre-visit to sonora
    power-generation equipment.
                                        to review the site selection       www.trac-group.com


6
In 2007, the UK was the top global
defence exporter, with a record £10 billion
of new business.




raf tornado f3 in its rubb hanger
facts
                                                                          – the uK is the world’s
                                                                            second-largest exporter
                                                                            of tv programmes.
                                                                          – the uK has the top four
                                                                            universities in europe.
                                                                          – london is the global centre
                                                                            for emissions trading.
                                                                          – uK scientists have been
                                                                            awarded over 70 nobel prizes
                                                                            in scientific disciplines.
                                                                          – the uK has the highest
                                                                            number of leading mba
                                                                            courses in europe.
                                                                          – l ondon is the world capital
    case study                                                              for wi-fi hotspot use, racking
    logistics                                                               up four times as many wi-fi
    amazon                                                                  sessions as new York
                                                                            and chicago.
    in april 2008, iconic global company amazon, headquartered
    in seattle, opened a new logistics centre in swansea, creating
    2,700 jobs over the next five years.
    the facility, which is roughly the size of ten football pitches,
    is the internet shopping business’s largest base in the uK, and was
    brought to swansea thanks to a close partnership between amazon
    and international business wales, part of the welsh assembly
    government and uK trade & investment’s partner
    in the principality.
    wales’s first minister rhodri morgan said: “this is an extremely
    important investment, creating thousands of new jobs. other
    e-economy companies will sit up and take notice of amazon’s
    decision to opt for wales and the impressive turnaround time.
    “the speed of delivery of this project has been exceptional, taking
    just 16 months from the initial approaches between amazon and the
    assembly government to the opening of this megafacility.
    “it is a powerful shot in the arm for the welsh economy and the
    swansea bay area in particular. i am proud of the role that the
    assembly government has played in attracting amazon to wales.
    partnership has been the key to this success.”
    www.amazon.com



8
“the help we have
 received from uK trade
 & investment has been
 excellent. it puts you
 in touch with the right
 people so that you can
 win orders.”



 nigel rogers, Managing Director, lyncolec




                                             9
UK Trade & Investment aims to be the
springboard for success by providing a
range of unique export support services.
enriChing
exporters


                                                                              uKti’s estimated total
                                       in regional, lesser-known centres
When UK companies do
                                       too. If Team GB’s world-beating
business overseas, they benefit
                                                                              financial benefit to
                                       Olympians and Paralympians can
the UK economy by increasing
                                                                              businesses across all
                                       succeed with such style in Beijing,
productivity, competitiveness and
                                       then there is no reason why you
innovation. Internationally active
                                                                              trade services is around
                                       can’t follow suit!
firms achieve a level of growth not
                                                                              £3 billion each year.
otherwise possible, utilise their
                                       UKTI aims to be the springboard
capacity more effectively, reduce
                                       for this success by providing
their dependence on a single or
                                       a range of unique trade
small number of markets, become
                                       support services.
exposed to new ideas and increase
                                       Whether you are venturing into
the commercial life span of their
                                       selling overseas for the first time,
products or services.
                                       or are an experienced exporter
That is why UK Trade & Investment
                                       trying to break into new markets,
(UKTI) is so dedicated to helping
                                       these services, including support
UK exporters in global markets.
                                       for participation at selected trade
                                       fairs and outward missions, advice
Despite intense competition,
                                       on communicating overseas and
UK products, services and
                                       bespoke market intelligence,
expertise continue to be in
                                       can help make doing business
demand across the world, and
                                       internationally be as easy as doing
opportunities are more plentiful
                                       business in the UK.
than ever before. This is
particularly true in high-growth
markets such as Brazil, Russia,
India and China, whose dynamic
economies provide a wealth of
prospects for UK firms in the
coming decades, not just in their
established cities, but increasingly




left: aircraft undercarriage


                                                                                                   11
how uKti Can
 help you...

 Developing your                                                              uKti can help make
                                      – specialist help with tackling
                                        cultural and language issues
 international                                                                doing international
                                        when communicating with
 trade potential                                                              business as easy
                                        overseas customers and partners,

                                                                              as doing business
                                      – advice on how to go about
 UKTI’s services assist companies       market research and the possibility
                                                                              in the uK.
 with tailored training, planning       of a grant towards approved
 and support to help them prepare       market research projects,
 to succeed overseas. Getting
                                      – ongoing support to help your
 started in international trade can
                                        business continue to develop
 be tough – there’s a lot to learn
                                        overseas trade and look at
 and often a lot at stake. That’s
                                        dealing with more sophisticated
 why it helps to have top-quality,
                                        activities or markets, and
 cost-effective advice and support.
                                      – advice on a range of international
 UKTI can provide:
                                        trade help available from UKTI
 – an export health check to            and others.
   assess your company’s trade
   development needs and help
   develop a plan of action,
 – training in the requirements
   for trading overseas,
 – access to an experienced local
   International Trade Adviser,




“since working with uK trade & investment,
 we have gone from strength to strength.
 Year-on-year sales growth has been
 significant, key markets have been opened,
 strategic alliances have been formed and
 business generated. the experience has
 been so incredibly positive.”
andrew eborn, president and Ceo, octopus Media technology




 12
the uK is a world
                                                                       leader in university
                                                                       r&d, with more
                                                                       scientific research
                                                                       papers per head than
                                                                       the usa, germany,
                                                                       france or Japan.




case study
life science
integrated technologies ltd (itl)
flourishing ashford-based firm itl, which specialises in the
contract design, development and manufacture of instruments for
use throughout the life science sector, recently opened a factory in
Jinqiao, china, after receiving help from uK trade & investment.
uKti provided support with areas such as documentation, the
preparation and translation of brochures, and advice on china’s
business culture and environment.
“when you’re attempting to do this sort of thing for the first time,
you need a lot of support,” said managing director tom cole.
“we talked with uKti in the early stages of this project and very
soon began to feel the benefit, receiving invaluable advice on
aspects of who to contact in china, how best to progress the
project and how to tackle bureaucracy. our international trade
adviser worked tremendously hard on our behalf.
“we commissioned an overseas market introduction service
report from uKti, which gave us really good contacts and led
to our identifying five key suppliers in china. one of these is now
our partner, and in June we opened our new Jinqiao facility.”
he concluded: “we are confident that it will lead to continued
robust growth that will benefit not only our customer, but also
everyone in our company, both in the uK and in china.”
www.itl.co.uk


                                                                                          13
how uKti Can
help you...

accessing                                                                      with 1,300 staff across
                                      world-beating network
international                         In England, our services are
                                                                               all key global markets,
                                      accessed and delivered through
markets                                                                        no other organisation is
                                      local UKTI International Trade
                                      Teams located in each of the nine
                                                                               better equipped to help
Once the initial homework has         English regions. In Scotland, Wales
                                                                               companies do business
been done, UKTI assists new and       and Northern Ireland, they are
experienced exporters with
                                                                               internationally.
                                      delivered in co-operation with the
information, help and advice on       respective national development
entering overseas markets. To be      agencies (Scottish Development
a successful exporter you need        International, International
to travel to your target markets      Business Wales and Invest
and build lasting commercial          Northern Ireland).
relationships with your clients and
                                      UKTI, which, as well as offering its
partners. This is not always easy,
                                      own services, also helps to fund a
but UKTI can help you with
                                      number of export programmes run
practical assistance before you
                                      by partner organisations, has
go and ongoing help while
                                      world-beating knowledge and
you’re there.
                                      expertise across key markets and
Our services include:
                                      industry sectors, with in-depth
– information, contacts, advice,      strategies in place for priority areas
  mentoring and support from          such as ICT, energy, life sciences,
  UKTI staff at home and overseas     advanced engineering, financial
  in our network of embassies,        services, healthcare and the
  consulates and other offices        creative industries.
  in over 100 markets,
                                      Central to everything is our
– support to participate in trade
                                      close and enduring relationships
  fairs overseas,
                                      with our valued customers,
– opportunities to participate        relationships that can open the
  in sector-based trade missions      door to a whole new world.
  and seminars,
                                      Whatever your size and level of
– access to major buyers,
                                      experience and wherever in the
  governments and supply
                                      world you want to sell, talking
  chains in overseas markets,
                                      to UKTI is one of the best moves
– advice on forming international     your company can make. We’ll help
  joint ventures and partnerships,    you research overseas markets,
                                      gain the necessary international
– exploratory visits to new
                                      trade skills, identify opportunities
  markets, and
                                      and turn them into real business.
– alerts to the latest and best
  business opportunities.




14
“uKti also organised a
 briefing, which really helped
 us to understand our brazilian
 customers in terms of both cultural
 and commercial differences.”


case study
energy
elstat electronics ltd
                                                                          “we already have an order of
                                     “we then joined a uK trade
preston-based firm elstat, which
                                                                          £907,000 annually and have just
                                     & investment trade mission to
designs and builds environmentally
                                                                          received our first call-off to the
                                     brazil and found this an excellent
friendly systems that can
                                                                          value of £350,000. we are also
                                     way to further our business.
dramatically reduce the costs
                                                                          negotiating more orders,
                                     the trip gave us a real fast track
incurred by running fridges and
                                                                          including an ongoing enquiry
                                     to brazil and what drives the
refrigerated cabinets, has
                                                                          from a brazilian beer giant,
                                     economy there.
enjoyed lucrative success in
                                                                          worth around £8 million, and
brazil after consulting with uK
                                     “uKti also organised a
                                                                          are hoping to see considerable
trade & investment advisers.
                                     briefing, which really helped
                                                                          volume growth in latin america
                                     us to understand our brazilian
“a uKti specialist was able
                                                                          in the future.”
                                     customers in terms of both
to explain the latin american
                                                                          he concluded: “i would definitely
                                     cultural and commercial
approach to taxation and put
                                                                          recommend that other companies
                                     differences, and this enabled
us in touch with many helpful
                                                                          interested in doing business
                                     us to move relationships on
people,” explained commercial
                                                                          in latin america contact uKti
                                     more quickly and efficiently.
director mark ratcliffe.
                                                                          to see what help is available
                                     uKti’s help allowed us to
                                                                          to them.”
                                     secure business on a much
                                     clearer basis and helped us
                                                                          www.elstat.co.uk
                                     tie our plans together quickly
                                     and efficiently.



                                                                                                               15
“If UKTI hadn’t been involved… I think I’d
 have stayed thinking that I was really small
 and the world was really big and the path
 from one to the other was impossible.”
 Carol Thompson, Director, Star Learning
what our business customers say about us
 independently conducted business surveys tell us
 that uKti’s support helps them to:
 – understand how to do               – improve overseas
   business overseas,                   marketing strategy,
 – identify opportunities             – gain access to
   and open doors,                      information not
                                        otherwise available,
 – reach customers/
   business partners not              – understand the
   otherwise accessible,                competition,
 – raise their profile and            – access powerful
   credibility overseas,                research to inform
                                        management
 – overcome barriers to
                                        decisions, and
   entry or expansion,
                                      – have the confidence
                                        to explore or expand
                                        in overseas markets.




“the groundwork uK trade & investment
 undertakes to help us progress [export]
 initiatives is utterly invaluable.”
 Kevin slater, Co-founder, petscreen ltd




 18
case study
sport and leisure infrastructure
innovision
                                                                              “uKti’s speed and efficiency
                                        “i cannot put a price on the value
uK trade & investment support
                                                                              were phenomenal and helped
                                        of the uKti sports & leisure
proved crucial in helping
                                                                              innovision open doors, which
                                        infrastructure team, which was
london-based event marketing
                                                                              we’d never have been able to
                                        instrumental in our success,”
agency innovision win the
                                                                              unlock on our own. the power
                                        enthused chief executive
contract to produce the opening
                                                                              of the uKti network and
                                        andrew douglass.
ceremony at the 2008 africa cup
                                                                              business credibility gave us
of nations in ghana.
                                        “[after the wembley meeting]
                                                                              an edge and ultimately helped
                                        we worked closely with uK
uKti, aware that ghana was
                                                                              secure our contract.”
                                        trade & investment to invite
looking to meet with specialists
                                        a key ghanaian decision maker
in opening ceremonies, matched                                                www.innovision.uk.com
                                        to one of our major london
africa cup organisers with
                                        events, le grand depart of the
innovision at its “meet the
                                        tour de france, in June 2007. as
stadium manager” event at
                                        the invitation came from uKti
wembley stadium in 2007, marking
                                        it added extra weight and
the start of a fruitful relationship.
                                        credibility to our offering. within
                                        48 hours, i had an appointment to
                                        see the africa cup’s chief
                                        operating officer.




                                                                                                              19
The UK’s innovative and knowledge-based
economy... is synonymous with opportunity
and global potential.
DisCoVer global
growth FroM
a uK base

                                                                             + 83%
Maximising foreign                     In the UK, companies, including
                                       many of the world’s major
direct investment                      corporations, plug directly into
                                       the heart of global finance, global
                                                                             r&d investment into
The UK’s innovative and                creative and professional services,
knowledge-based economy,               global media and global talent.
                                                                             the uK increased by
underpinned by excellent public        They enjoy access to world-class
                                                                             83 per cent in 2007/08
services and infrastructure, is        science and academia and link
synonymous with opportunity            into a wide network of smaller
and global potential. Supported        enterprises, many of which are
by a stable political system and       also world leaders in their fields.
a well-established legal
                                       In short, the UK is the gateway
framework, it offers a skilled and
                                       of international connections.
flexible multicultural workforce
                                       No wonder, then, that the UK
and a unique spirit, individuality
                                       is number one in Europe and
and all-round creative energy.
                                       second globally only to the USA
Blessed with a favourable              in attracting Foreign Direct
geographic position and time           Investment (FDI). Host of the
zone, the UK is at the hub of          biggest show on earth in 2012,
international business, bringing       it really is the place to be.
the world to a company’s door.
                                       Talk to UK Trade & Investment
Unlike most of its competitors,
                                       (UKTI) and you too could be at the
it isn’t just an investment
                                       heart of this global crossroads.
destination: it is rather an
investment multiplier, a
springboard to international
growth that upgrades the value
of a company’s investment.
The UK in itself offers the best of
international business. Companies
don’t do business in the UK just
because they’re interested in the
prosperous UK market. They also
come here to become global.



left: photovoltaic cells on the roof
of city hall, london.
image supplied by paul rapson


                                                                                                  21
how uKti Can
help you...

                                      – practical help, including visits
UKTI’s comprehensive range
                                                                            facts
                                        to suitable locations, finding
of services assists overseas
                                        business partners and accessing
companies, whatever their size                                              – the uK is the number-one
                                        financial incentives, and
and experience, to bring high-                                                inward investment location
quality investment to the UK.                                                 in europe and number two
                                      – a first-class aftercare service,
They are delivered in partnership                                             in the world.
                                        offering investors an opportunity
with teams in the development                                               – in 2007/08, the uK attracted
                                        to raise questions and issues
agencies in England’s nine                                                    1,573 foreign direct
                                        about their investment in the UK.
regions, and in Scotland, Wales                                               investment (fdi) projects
                                      Once you’re established in the
and Northern Ireland, whose job                                               (uKti had significant
                                      UK, we can then help your
it is to promote economic growth                                              involvement in 549
                                      company to expand – both in
in their area.                                                                of these) from 48 countries, a
                                      the UK and overseas. We provide         record-breaking performance.
Deciding where to locate your
                                      support with:
international business is often a                                           – it takes 13 days to set up a
                                      – new UK business opportunities,
long and involved process. It is                                              business in the uK, compared
UKTI’s job to know the UK’s                                                   to the european average of 32.
                                      – choosing a new UK location,
strengths and where investment                                              – the uK has the least
                                      – growing your industry networks,
opportunities exist. Our services                                             barriers to entrepreneurship
help businesses coming to the                                                 in the world.
                                      – having your say in
UK get up and running with speed
                                        UK Government,                      – london is the leading city
and confidence.
                                                                              in europe in terms of
                                      – trading overseas, and
They include:                                                                 languages spoken.
                                      – setting up a European               – r&d investment into the
– impartial advice on where
                                        headquarters.                         uK increased by 83 per cent
  and how to set up business in
                                                                              in 2007/08.
                                      Take advantage of these services
  the UK,
                                      and you too could be part of the      – the uK is ranked as the
– in-depth tailored information,
                                      UK success story.                       best performer in the g8
  including advice on R&D, tax,
                                                                              leading economies per unit
  human capital and visas,
                                                                              of r&d spend.
– introductions to professional                                             – the level of fdi stock in the
  advisers and key contacts,                                                  uK was us$1.347 trillion in
                                                                              2007 – a record year.
– access, through the UK Advisory
  Network, to lists of professional
  service organisations, such as
  accountants, lawyers and banks,
  that can support your move to
  the UK,




22
“uK trade & investment
 really does offer a wide
 range of help to make it
 easier for businesses to
 set up in the uK.”




 amir Mohamed, Ceo, billadam (Malaysia)




                                          23
1st
 what inward investment clients say about us
 independently conducted business surveys of our
 inward investment clients tell us that locating in           the uK is the
 the uK enables them to:                                      number-one inward
                                                              investment location
 – keep up with                     – access an established
                                                              in europe and number
   competitors,                       network of business
                                                              two in the world.
                                      services, and
 – access other markets
   in the region,                   – tap into a
                                      knowledgeable and
 – be close to key centres
                                      skilled workforce.
   of knowledge, research
   or expertise,




“our partnership with newcastle university came
 about largely thanks to uK trade & investment and
 all the people it introduced us to. my advice to other
 companies considering investing in the uK is
 contact uKti and follow their guide.”
 Jeong-Chan ra, Ceo, rnl bio (south Korea)



                                                              left: the gateshead millennium bridge


 24
“Indian companies looking to start operations
 in Europe perceive the UK as the foremost
 investment location and an excellent
 platform to enter other European markets.”
 Syed Anwar Hasan, Managing Director, Tata Limited (India)
case study
     Creative industries
     lg electronics
                                                                               with assistance from foreign
                                         the designers will also be
     in June 2008, Korean firm
                                                                               direct investment agency think
                                         called upon to adapt products
     lg electronics, a leader in
                                                                               london, lg chose london and
                                         that will appeal to the european
     consumer electronics and mobile
                                                                               the uK as its european hub due
                                         market, but which have been
     communications, opened a
                                                                               to its business and finance
                                         developed elsewhere.
     new european design centre
                                                                               environment, as well as its
     in london.
                                         “our new european design
                                                                               global position.
                                         centre has been established to
     the centre, which was
                                                                               the duke of York stated: “lg
                                         provide our design team with the
     formally opened by hrh the
                                                                               could have chosen any of several
                                         optimum creative environment,
     duke of York, the uK’s special
                                                                               global cities for this centre. that
                                         which includes extensive
     representative for international
                                                                               it chose london is tremendous
                                         libraries and leading technologies
     trade and investment, will create
                                                                               news for the uK and testament
                                         to aid in the design process,” said
     european designs for its entire
                                                                               to the world-class business
                                         president and ceo James Kim.
     range of consumer goods,
                                                                               environment we’re creating here.”
     including mobile handsets
     and devices, flat-screen tvs
                                                                               www.lge.co.uk
     and audio systems, white goods
     and other home electronics,
     based on european
     consumers’ requirements.




26
“our association with
 uK trade & investment
 gave us instant credibility
 in the eyes of potential
 partners. i’ve been
 thrilled with the help
 they have provided.”



 louise rutten, yellow Culture (new Zealand)




                                               27
next
steps


                                     We also operate a customer
If you are interested in finding
                                     enquiry line, which is staffed
out more about UK Trade &
                                     from 09.00–17.30, Monday to
Investment’s (UKTI) unique range
                                     Friday. If you want to find out
of services, we recommend that
                                     more, speak to someone directly
you register on our website, which
                                     or have any questions or feedback,
contains a wealth of information:
                                     then please give us a call:
www.uktradeinvest.gov.uk
                                     +44 (0)20 7215 8000
It also enables you to find your
local International Trade Team       Overseas-based investors and
and contains contact details of      UK-based companies operating
relevant UKTI staff to help you      overseas can also contact the UKTI
follow up on the areas that are      team at their local British embassy,
of interest to you.                  high commission or consulate (see
                                     website for details).
                                     Make that first contact and you
                                     will be one step closer to your
                                     springboard for global growth.




                                                                            left: esplanade bridge, singapore


28
Over a 12-month period, UKTI helped
over 12,000 companies overcome barriers
to entering new markets.
a range of uK government support is available from a portfolio of initiatives called
solutions for business. the “solutions” are available to qualifying businesses,
and cover everything from investment and grants through to specialist advice,
collaborations and partnerships.

uK trade & investment is the uK government organisation that helps uK-based
companies succeed in international markets. we assist overseas companies to
bring high-quality investment to the uK’s vibrant economy.

to find out more about uK trade & investment please visit
www.uktradeinvest.gov.uk or telephone +44 (0)20 7215 8000.




whereas every effort has been made to ensure that the information given in this document is accurate,
neither uK trade & investment nor its parent departments (the department for business, enterprise &
regulatory reform, and the foreign & commonwealth office) accept liability for any errors, omissions
or misleading statements, and no warranty is given or responsibility accepted as to the standing of any
individual, firm, company or other organisation mentioned.

the paper in this document is made from 75 per cent genuine waste pulp and 25 per cent mill broke.
using a recycled, forest stewardship council (fsc) certified paper is part of our ongoing organisational
effort to reduce our impact on the environment. fsc chain of custody certification means that a product
that carries the fsc label is made of pulp or paper that has passed through a secure journey from an
fsc-certified forest to an fsc-certified paper manufacturer, merchant and printer. the inks are
vegetable oil based and contain resins from plants/trees and the laminate on the cover is sustainable,
compostable and can be recycled.

published november 2008 by uK trade & investment
www.uktradeinvest.gov.uk                                                                                   Mixed Sources
                                                                                                           Product group from well-managed
                                                                                                           forests and recycled wood or fiber
                                                                                                           www.fsc.org Cert no. TT-COC-002272
© crown copyright urn 08/1353                                                                              © 1996 Forest Stewardship Council

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Your Springboard for Global Growth

  • 1. Your springboard for global growth an overview of uK trade & investment services Part of the UK Government’s portfolio of Solutions for Business
  • 2. Embracing international business opportunities is vital to maintaining a leading edge and ensuring future prosperity.
  • 3. MaxiMise your global potential we are witnessing an age of unprecedented change which presents challenges and opportunities of unparalleled scale for the uK and other countries around the world. in this period of increasing global economic uncertainty, it is more important than ever that businesses, whatever their country of origin, raise their game to stay ahead of the competition, increase their bottom line and guarantee their future. growing your business internationally could well provide the answer that you are looking for. uK trade & investment (uKti) can help you every step of the way. it is a springboard for global growth. left: the petronas twin towers, Kuala lumpur, malaysia 1
  • 4. “I am a great believer in UKTI activities. They are the catalyst that makes us go out and explore opportunities in far-flung markets.” Dave Crump, Managing Director, Avesco Group
  • 5. best For business for every £1 that And companies from outside The UK is a world-class location the UK are increasingly choosing for international business. Its uKti spends, £15 to locate or expand here, attracted vibrant and diversified economy is generated for not only by the strength and and unique combination of stability of the UK market, success, confidence, innovation, the uK economy. but recognising that it is also quality and ambition make it a a jump-off point to further truly global economic powerhouse. international growth. Competition in the world of With the clock now ticking to international trade is increasingly the opening of the 2012 Olympic fierce and we are experiencing an Games in London, the eyes of the era of change, new opportunities world are firmly on the UK. This and economic turbulence. The UK provides a perfect platform for UK is embracing these new challenges companies to showcase their and cementing its position expertise and do business in as a world leader. overseas markets, and for firms Building on the country’s proud across the globe to make the most history as a leading trading of all that the UK has to offer. nation, UK companies recognise the importance of competing in a globalised economy and of becoming leaders in their field, not just at home but across the world. left: business people, beijing, china 3
  • 6. building prosperity Our clients cite consistently the adding value importance of UKTI support in UK Trade & Investment (UKTI) independent research helping them to overcome barriers can help you take advantage shows that: to new overseas business and of these opportunities. As the enabling them to improve their – for every £1 that uKti spends, UK Government’s international business performance. £15 is generated for the business development uK economy, organisation, working in close Our trade development services – over a 12-month period, uKti partnership with the English can make a real difference to your helped over 12,000 companies Regional Development Agencies business. The first consultation overcome barriers to entering and the Devolved Administrations with a UKTI adviser can normally new markets, in Scotland, Wales and Northern be arranged very quickly and is Ireland, we can give you the completely free of charge. The – uKti’s estimated total support that you need to help cost of subsequent packages of financial benefit to your business grow and prosper. support is then based on the businesses across all trade individual requirements for your services is around £3 billion Boasting an unrivalled network business and the amount of detail each year, of specialist advisers throughout needed, and will always offer – each uKti service generates the UK and in British embassies significant value for money. over £100,000 in estimated and other diplomatic posts across Understanding our customers’ benefits per customer, and the globe, we build the capacity needs is vital. of UK exporters, both new and – more than 3,000 companies experienced, by offering strategic increased r&d activity in the impartial advice and research, uK as a result of uKti support political support in overseas in 2007/08. markets, introductions to key contacts and assistance with promotional activities. “the support of uK trade & investment has enabled us to take a fast-track route to success. when you go into a new market, you need to do so with knowledge. uK trade & investment has provided that for us. this support is not only highly cost-effective, but also totally reliable.” peter blezard, Chief executive, plant impact plc 4
  • 7. £100,000 uKti’s services generate an average of £100,000 additional profit per customer. case study Defence and security tavcom training dedicated hampshire security and surveillance training company tavcom is branching out in the usa after carrying out in-depth research with uK trade & investment. director of training mike tennent said: “it’s important to approach export with your eyes open and we wanted to minimise our risk by doing our homework properly. “the guidance we received from uKti on who to speak to in the usa and how to assess the wider economic issues was invaluable and allowed us to take a very structured and focused approach to our research, which told us that there was a real gap in the market in the states.” consequently, tavcom developed a clear and well-devised market-entry strategy, which has led to it delivering training courses for a major supplier of technical products, design and installation staff at atlanta airport, important opening training programmes with the us department of homeland security and, through a partnership with a local business, establishing a professional training centre in california. “without uK trade & investment, we would not have been able to approach this opportunity with such certainty,” concluded mike. www.tavcom.com 5
  • 8. Every year, we help hundreds For international businesses facts of overseas firms, from hi-tech currently outside the UK or – in 2007, the uK was the start-ups to global industry firms who have chosen to locate top global defence exporter, leaders, discover global growth here, UKTI leads and guides an with a record £10 billion of from a UK base. inward investment network new business. comprising ourselves, English Innovative, professional, Regional Development Agencies, – london is europe’s largest entrepreneurial and customer- International Business Wales, international banking centre, focused, no other organisation Invest Northern Ireland and with an estimated 41 per cent is better equipped to support Scottish Development of all the eu’s financial services. globally minded companies, International. The network – the uK is a world leader in both big and small, saving them works with inward investors at university r&d, with more valuable time and money in the all stages of their decision-making scientific research papers per process. Let us help you be the cycle, becoming their advocate head than the usa, germany, best, too. in government and with other france or Japan. public bodies. – eight of the world’s top ten largest management consulting firms – based on fee income – are from the uK. – the uK is number one for headquarter operations in europe. case study advanced engineering trac precision machining ltd and introduced it to senior the company, part of the trac uK trade & investment helped local government officials to group, has chosen guayamas, trac precision machining, a ensure it received the best- in the state of sonora, as the crewe-based designer and possible incentives. location for the new facility, manufacturer of complex airfoil after discussions with the local components, to decide to set up business development director authorities. this came after the an operation in mexico as part of scott mawby said: “the decision uK trade & investment office in its expansion plans to reach new to go to mexico was driven by our monterrey provided objective markets. the facility will customers requiring a us-dollar analysis on the aerospace sector manufacture turbine blades for source and a lower-cost base for in mexico, accompanied trac commercial jet engines and components.” group in its pre-visit to sonora power-generation equipment. to review the site selection www.trac-group.com 6
  • 9. In 2007, the UK was the top global defence exporter, with a record £10 billion of new business. raf tornado f3 in its rubb hanger
  • 10. facts – the uK is the world’s second-largest exporter of tv programmes. – the uK has the top four universities in europe. – london is the global centre for emissions trading. – uK scientists have been awarded over 70 nobel prizes in scientific disciplines. – the uK has the highest number of leading mba courses in europe. – l ondon is the world capital case study for wi-fi hotspot use, racking logistics up four times as many wi-fi amazon sessions as new York and chicago. in april 2008, iconic global company amazon, headquartered in seattle, opened a new logistics centre in swansea, creating 2,700 jobs over the next five years. the facility, which is roughly the size of ten football pitches, is the internet shopping business’s largest base in the uK, and was brought to swansea thanks to a close partnership between amazon and international business wales, part of the welsh assembly government and uK trade & investment’s partner in the principality. wales’s first minister rhodri morgan said: “this is an extremely important investment, creating thousands of new jobs. other e-economy companies will sit up and take notice of amazon’s decision to opt for wales and the impressive turnaround time. “the speed of delivery of this project has been exceptional, taking just 16 months from the initial approaches between amazon and the assembly government to the opening of this megafacility. “it is a powerful shot in the arm for the welsh economy and the swansea bay area in particular. i am proud of the role that the assembly government has played in attracting amazon to wales. partnership has been the key to this success.” www.amazon.com 8
  • 11. “the help we have received from uK trade & investment has been excellent. it puts you in touch with the right people so that you can win orders.” nigel rogers, Managing Director, lyncolec 9
  • 12. UK Trade & Investment aims to be the springboard for success by providing a range of unique export support services.
  • 13. enriChing exporters uKti’s estimated total in regional, lesser-known centres When UK companies do too. If Team GB’s world-beating business overseas, they benefit financial benefit to Olympians and Paralympians can the UK economy by increasing businesses across all succeed with such style in Beijing, productivity, competitiveness and then there is no reason why you innovation. Internationally active trade services is around can’t follow suit! firms achieve a level of growth not £3 billion each year. otherwise possible, utilise their UKTI aims to be the springboard capacity more effectively, reduce for this success by providing their dependence on a single or a range of unique trade small number of markets, become support services. exposed to new ideas and increase Whether you are venturing into the commercial life span of their selling overseas for the first time, products or services. or are an experienced exporter That is why UK Trade & Investment trying to break into new markets, (UKTI) is so dedicated to helping these services, including support UK exporters in global markets. for participation at selected trade fairs and outward missions, advice Despite intense competition, on communicating overseas and UK products, services and bespoke market intelligence, expertise continue to be in can help make doing business demand across the world, and internationally be as easy as doing opportunities are more plentiful business in the UK. than ever before. This is particularly true in high-growth markets such as Brazil, Russia, India and China, whose dynamic economies provide a wealth of prospects for UK firms in the coming decades, not just in their established cities, but increasingly left: aircraft undercarriage 11
  • 14. how uKti Can help you... Developing your uKti can help make – specialist help with tackling cultural and language issues international doing international when communicating with trade potential business as easy overseas customers and partners, as doing business – advice on how to go about UKTI’s services assist companies market research and the possibility in the uK. with tailored training, planning of a grant towards approved and support to help them prepare market research projects, to succeed overseas. Getting – ongoing support to help your started in international trade can business continue to develop be tough – there’s a lot to learn overseas trade and look at and often a lot at stake. That’s dealing with more sophisticated why it helps to have top-quality, activities or markets, and cost-effective advice and support. – advice on a range of international UKTI can provide: trade help available from UKTI – an export health check to and others. assess your company’s trade development needs and help develop a plan of action, – training in the requirements for trading overseas, – access to an experienced local International Trade Adviser, “since working with uK trade & investment, we have gone from strength to strength. Year-on-year sales growth has been significant, key markets have been opened, strategic alliances have been formed and business generated. the experience has been so incredibly positive.” andrew eborn, president and Ceo, octopus Media technology 12
  • 15. the uK is a world leader in university r&d, with more scientific research papers per head than the usa, germany, france or Japan. case study life science integrated technologies ltd (itl) flourishing ashford-based firm itl, which specialises in the contract design, development and manufacture of instruments for use throughout the life science sector, recently opened a factory in Jinqiao, china, after receiving help from uK trade & investment. uKti provided support with areas such as documentation, the preparation and translation of brochures, and advice on china’s business culture and environment. “when you’re attempting to do this sort of thing for the first time, you need a lot of support,” said managing director tom cole. “we talked with uKti in the early stages of this project and very soon began to feel the benefit, receiving invaluable advice on aspects of who to contact in china, how best to progress the project and how to tackle bureaucracy. our international trade adviser worked tremendously hard on our behalf. “we commissioned an overseas market introduction service report from uKti, which gave us really good contacts and led to our identifying five key suppliers in china. one of these is now our partner, and in June we opened our new Jinqiao facility.” he concluded: “we are confident that it will lead to continued robust growth that will benefit not only our customer, but also everyone in our company, both in the uK and in china.” www.itl.co.uk 13
  • 16. how uKti Can help you... accessing with 1,300 staff across world-beating network international In England, our services are all key global markets, accessed and delivered through markets no other organisation is local UKTI International Trade Teams located in each of the nine better equipped to help Once the initial homework has English regions. In Scotland, Wales companies do business been done, UKTI assists new and and Northern Ireland, they are experienced exporters with internationally. delivered in co-operation with the information, help and advice on respective national development entering overseas markets. To be agencies (Scottish Development a successful exporter you need International, International to travel to your target markets Business Wales and Invest and build lasting commercial Northern Ireland). relationships with your clients and UKTI, which, as well as offering its partners. This is not always easy, own services, also helps to fund a but UKTI can help you with number of export programmes run practical assistance before you by partner organisations, has go and ongoing help while world-beating knowledge and you’re there. expertise across key markets and Our services include: industry sectors, with in-depth – information, contacts, advice, strategies in place for priority areas mentoring and support from such as ICT, energy, life sciences, UKTI staff at home and overseas advanced engineering, financial in our network of embassies, services, healthcare and the consulates and other offices creative industries. in over 100 markets, Central to everything is our – support to participate in trade close and enduring relationships fairs overseas, with our valued customers, – opportunities to participate relationships that can open the in sector-based trade missions door to a whole new world. and seminars, Whatever your size and level of – access to major buyers, experience and wherever in the governments and supply world you want to sell, talking chains in overseas markets, to UKTI is one of the best moves – advice on forming international your company can make. We’ll help joint ventures and partnerships, you research overseas markets, gain the necessary international – exploratory visits to new trade skills, identify opportunities markets, and and turn them into real business. – alerts to the latest and best business opportunities. 14
  • 17. “uKti also organised a briefing, which really helped us to understand our brazilian customers in terms of both cultural and commercial differences.” case study energy elstat electronics ltd “we already have an order of “we then joined a uK trade preston-based firm elstat, which £907,000 annually and have just & investment trade mission to designs and builds environmentally received our first call-off to the brazil and found this an excellent friendly systems that can value of £350,000. we are also way to further our business. dramatically reduce the costs negotiating more orders, the trip gave us a real fast track incurred by running fridges and including an ongoing enquiry to brazil and what drives the refrigerated cabinets, has from a brazilian beer giant, economy there. enjoyed lucrative success in worth around £8 million, and brazil after consulting with uK “uKti also organised a are hoping to see considerable trade & investment advisers. briefing, which really helped volume growth in latin america us to understand our brazilian “a uKti specialist was able in the future.” customers in terms of both to explain the latin american he concluded: “i would definitely cultural and commercial approach to taxation and put recommend that other companies differences, and this enabled us in touch with many helpful interested in doing business us to move relationships on people,” explained commercial in latin america contact uKti more quickly and efficiently. director mark ratcliffe. to see what help is available uKti’s help allowed us to to them.” secure business on a much clearer basis and helped us www.elstat.co.uk tie our plans together quickly and efficiently. 15
  • 18. “If UKTI hadn’t been involved… I think I’d have stayed thinking that I was really small and the world was really big and the path from one to the other was impossible.” Carol Thompson, Director, Star Learning
  • 19.
  • 20. what our business customers say about us independently conducted business surveys tell us that uKti’s support helps them to: – understand how to do – improve overseas business overseas, marketing strategy, – identify opportunities – gain access to and open doors, information not otherwise available, – reach customers/ business partners not – understand the otherwise accessible, competition, – raise their profile and – access powerful credibility overseas, research to inform management – overcome barriers to decisions, and entry or expansion, – have the confidence to explore or expand in overseas markets. “the groundwork uK trade & investment undertakes to help us progress [export] initiatives is utterly invaluable.” Kevin slater, Co-founder, petscreen ltd 18
  • 21. case study sport and leisure infrastructure innovision “uKti’s speed and efficiency “i cannot put a price on the value uK trade & investment support were phenomenal and helped of the uKti sports & leisure proved crucial in helping innovision open doors, which infrastructure team, which was london-based event marketing we’d never have been able to instrumental in our success,” agency innovision win the unlock on our own. the power enthused chief executive contract to produce the opening of the uKti network and andrew douglass. ceremony at the 2008 africa cup business credibility gave us of nations in ghana. “[after the wembley meeting] an edge and ultimately helped we worked closely with uK uKti, aware that ghana was secure our contract.” trade & investment to invite looking to meet with specialists a key ghanaian decision maker in opening ceremonies, matched www.innovision.uk.com to one of our major london africa cup organisers with events, le grand depart of the innovision at its “meet the tour de france, in June 2007. as stadium manager” event at the invitation came from uKti wembley stadium in 2007, marking it added extra weight and the start of a fruitful relationship. credibility to our offering. within 48 hours, i had an appointment to see the africa cup’s chief operating officer. 19
  • 22. The UK’s innovative and knowledge-based economy... is synonymous with opportunity and global potential.
  • 23. DisCoVer global growth FroM a uK base + 83% Maximising foreign In the UK, companies, including many of the world’s major direct investment corporations, plug directly into the heart of global finance, global r&d investment into The UK’s innovative and creative and professional services, knowledge-based economy, global media and global talent. the uK increased by underpinned by excellent public They enjoy access to world-class 83 per cent in 2007/08 services and infrastructure, is science and academia and link synonymous with opportunity into a wide network of smaller and global potential. Supported enterprises, many of which are by a stable political system and also world leaders in their fields. a well-established legal In short, the UK is the gateway framework, it offers a skilled and of international connections. flexible multicultural workforce No wonder, then, that the UK and a unique spirit, individuality is number one in Europe and and all-round creative energy. second globally only to the USA Blessed with a favourable in attracting Foreign Direct geographic position and time Investment (FDI). Host of the zone, the UK is at the hub of biggest show on earth in 2012, international business, bringing it really is the place to be. the world to a company’s door. Talk to UK Trade & Investment Unlike most of its competitors, (UKTI) and you too could be at the it isn’t just an investment heart of this global crossroads. destination: it is rather an investment multiplier, a springboard to international growth that upgrades the value of a company’s investment. The UK in itself offers the best of international business. Companies don’t do business in the UK just because they’re interested in the prosperous UK market. They also come here to become global. left: photovoltaic cells on the roof of city hall, london. image supplied by paul rapson 21
  • 24. how uKti Can help you... – practical help, including visits UKTI’s comprehensive range facts to suitable locations, finding of services assists overseas business partners and accessing companies, whatever their size – the uK is the number-one financial incentives, and and experience, to bring high- inward investment location quality investment to the UK. in europe and number two – a first-class aftercare service, They are delivered in partnership in the world. offering investors an opportunity with teams in the development – in 2007/08, the uK attracted to raise questions and issues agencies in England’s nine 1,573 foreign direct about their investment in the UK. regions, and in Scotland, Wales investment (fdi) projects Once you’re established in the and Northern Ireland, whose job (uKti had significant UK, we can then help your it is to promote economic growth involvement in 549 company to expand – both in in their area. of these) from 48 countries, a the UK and overseas. We provide record-breaking performance. Deciding where to locate your support with: international business is often a – it takes 13 days to set up a – new UK business opportunities, long and involved process. It is business in the uK, compared UKTI’s job to know the UK’s to the european average of 32. – choosing a new UK location, strengths and where investment – the uK has the least – growing your industry networks, opportunities exist. Our services barriers to entrepreneurship help businesses coming to the in the world. – having your say in UK get up and running with speed UK Government, – london is the leading city and confidence. in europe in terms of – trading overseas, and They include: languages spoken. – setting up a European – r&d investment into the – impartial advice on where headquarters. uK increased by 83 per cent and how to set up business in in 2007/08. Take advantage of these services the UK, and you too could be part of the – the uK is ranked as the – in-depth tailored information, UK success story. best performer in the g8 including advice on R&D, tax, leading economies per unit human capital and visas, of r&d spend. – introductions to professional – the level of fdi stock in the advisers and key contacts, uK was us$1.347 trillion in 2007 – a record year. – access, through the UK Advisory Network, to lists of professional service organisations, such as accountants, lawyers and banks, that can support your move to the UK, 22
  • 25. “uK trade & investment really does offer a wide range of help to make it easier for businesses to set up in the uK.” amir Mohamed, Ceo, billadam (Malaysia) 23
  • 26. 1st what inward investment clients say about us independently conducted business surveys of our inward investment clients tell us that locating in the uK is the the uK enables them to: number-one inward investment location – keep up with – access an established in europe and number competitors, network of business two in the world. services, and – access other markets in the region, – tap into a knowledgeable and – be close to key centres skilled workforce. of knowledge, research or expertise, “our partnership with newcastle university came about largely thanks to uK trade & investment and all the people it introduced us to. my advice to other companies considering investing in the uK is contact uKti and follow their guide.” Jeong-Chan ra, Ceo, rnl bio (south Korea) left: the gateshead millennium bridge 24
  • 27. “Indian companies looking to start operations in Europe perceive the UK as the foremost investment location and an excellent platform to enter other European markets.” Syed Anwar Hasan, Managing Director, Tata Limited (India)
  • 28. case study Creative industries lg electronics with assistance from foreign the designers will also be in June 2008, Korean firm direct investment agency think called upon to adapt products lg electronics, a leader in london, lg chose london and that will appeal to the european consumer electronics and mobile the uK as its european hub due market, but which have been communications, opened a to its business and finance developed elsewhere. new european design centre environment, as well as its in london. “our new european design global position. centre has been established to the centre, which was the duke of York stated: “lg provide our design team with the formally opened by hrh the could have chosen any of several optimum creative environment, duke of York, the uK’s special global cities for this centre. that which includes extensive representative for international it chose london is tremendous libraries and leading technologies trade and investment, will create news for the uK and testament to aid in the design process,” said european designs for its entire to the world-class business president and ceo James Kim. range of consumer goods, environment we’re creating here.” including mobile handsets and devices, flat-screen tvs www.lge.co.uk and audio systems, white goods and other home electronics, based on european consumers’ requirements. 26
  • 29. “our association with uK trade & investment gave us instant credibility in the eyes of potential partners. i’ve been thrilled with the help they have provided.” louise rutten, yellow Culture (new Zealand) 27
  • 30. next steps We also operate a customer If you are interested in finding enquiry line, which is staffed out more about UK Trade & from 09.00–17.30, Monday to Investment’s (UKTI) unique range Friday. If you want to find out of services, we recommend that more, speak to someone directly you register on our website, which or have any questions or feedback, contains a wealth of information: then please give us a call: www.uktradeinvest.gov.uk +44 (0)20 7215 8000 It also enables you to find your local International Trade Team Overseas-based investors and and contains contact details of UK-based companies operating relevant UKTI staff to help you overseas can also contact the UKTI follow up on the areas that are team at their local British embassy, of interest to you. high commission or consulate (see website for details). Make that first contact and you will be one step closer to your springboard for global growth. left: esplanade bridge, singapore 28
  • 31. Over a 12-month period, UKTI helped over 12,000 companies overcome barriers to entering new markets.
  • 32. a range of uK government support is available from a portfolio of initiatives called solutions for business. the “solutions” are available to qualifying businesses, and cover everything from investment and grants through to specialist advice, collaborations and partnerships. uK trade & investment is the uK government organisation that helps uK-based companies succeed in international markets. we assist overseas companies to bring high-quality investment to the uK’s vibrant economy. to find out more about uK trade & investment please visit www.uktradeinvest.gov.uk or telephone +44 (0)20 7215 8000. whereas every effort has been made to ensure that the information given in this document is accurate, neither uK trade & investment nor its parent departments (the department for business, enterprise & regulatory reform, and the foreign & commonwealth office) accept liability for any errors, omissions or misleading statements, and no warranty is given or responsibility accepted as to the standing of any individual, firm, company or other organisation mentioned. the paper in this document is made from 75 per cent genuine waste pulp and 25 per cent mill broke. using a recycled, forest stewardship council (fsc) certified paper is part of our ongoing organisational effort to reduce our impact on the environment. fsc chain of custody certification means that a product that carries the fsc label is made of pulp or paper that has passed through a secure journey from an fsc-certified forest to an fsc-certified paper manufacturer, merchant and printer. the inks are vegetable oil based and contain resins from plants/trees and the laminate on the cover is sustainable, compostable and can be recycled. published november 2008 by uK trade & investment www.uktradeinvest.gov.uk Mixed Sources Product group from well-managed forests and recycled wood or fiber www.fsc.org Cert no. TT-COC-002272 © crown copyright urn 08/1353 © 1996 Forest Stewardship Council