Kathy Keanini

Austin, Texas United States

Group Director, Strategic Planning

Advertising / Marketing / PR

Accomplished executive with a rich background in B2B and B2C strategy and planning. Highly experienced in developing actionable customer-focused strategic plans synthesizing behavioral and social analytics, secondary research and new considerations constantly emerging across the information and technology landscapes. Passionate about tapping into the needs of consumers to drive corporate agendas, customer experience, product road maps and marketing plans. Extensive experience working for & partnered with global brands as well as in high-growth start up environments. Specialties: Marketing strategy, social media, digital, research, integrated promotional planning, channel marketing, seg...