The way from idea to value
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Our talk on building better user experiences at Agile Tour in Vilnius.
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The way from idea to value
- 1. Hello.
- 2. Journey from idea to value.
- 3. She has a dream of the perfect wedding cake.
- 4. This.
- 5. He is famous for the best cakes in town.
- 7. On the wedding day cake tastes wrong.
- 8. On the wedding Risk day cake buildup. tastes wrong.
- 9. Dough and shape of the wedding cake came with Birthday decorations.
- 10. Dough and Process shape of the doesn’t wedding cake came with create Birthday value on its decorations. own.
- 11. Cake has newlyweds on a swing. Also there is a unicorn. And a kitten.
- 12. Cake has newlyweds on a swing. Building Also there is unneeded a unicorn. features. And a kitten.
- 13. Top of the too tall cake fell on the newlyweds, while cutting.
- 14. Top of the Delivering too tall cake what fell on the customer newlyweds, while wants, but cutting. not needs.
- 15. So.
- 16. If communication can fail, it will. Jukka Korpela Finnish IT writer
- 17. If a message can be interpreted in several ways, it will be interpreted in a manner that maximizes the damage. Jukka Korpela Finnish IT writer
- 18. There is always someone who knows better than you what you meant with your message. Jukka Korpela Finnish IT writer
- 19. Fine.
- 20. We still want to build stuff.
- 21. We still want to build stuff. vision
- 22. We still want to build stuff. vision process
- 23. We still want to build stuff. vision process talent
- 24. But how do we know that we are building the right thing?
- 25. Let’s talk about business model.
- 26. “A business model describes the rationale of how organization creates, delivers and captures value.”
- 27. Agile is a value driven way of thinking.
- 29. So we have a vision and a shared understanding now. Is that enough?
- 30. No business model survives first contact with a customer. Steve Blank
- 31. Yes, you will fail. Don’t be afraid of it.
- 32. “Fail fast fail often fail cheap”
- 33. Start with the Minimum Viable Product.
- 34. “It is an iterative process of idea generation, prototyping, presentation, data collection, analysis and learning”
- 35. Minimum viable doesn’t mean crap. Marc McNeill
- 36. How do we do it?
- 37. User stories "As a role, I want goal so that benefit"
- 38. Backlog.
- 40. Sketch it!
- 41. Sketching is anything that communicates an idea fast.
- 43. Get out of the building!
- 44. Do customer development Talk to people, validate your ideas.
- 45. Continuously refresh your business model.
- 46. Give feedback & ask for feedback.
- 47. Make feedback loops as short as possible.
- 48. Feedback door.
- 49. Working too hard will break you, it won't make you more productive. Jeremy Walker
- 51. People do awesome when they aren’t afraid.
- 53. webshaped.fi May 2013 Helsinki
- 54. railsgirls.com
- 55. Thank you. Kiitos. Ačiū.