A brief on the domestic greenfield investment activity in India.

1. India Investment Monitor
Domestic investment insights
Half Yearly 2013

2. January – July 2013
About the Domestic Investment tracker
The H1 2013 domestic investment tracker is snapshot of all the domestic Greenfield
investment activity which has occurred in India from Jan 2013 through July 2013.
This document was prepared by the research team at Sparta Strategy
For better accuracy, our research only covers projects wherein the company has
allocated a capex & identified a business location or has taken a decision to increase
capacity at an existing facility.
Sparta Strategy
Sparta Strategy is a specialist provider of corporate location strategies, trade & export
advice and FDI lead generation services from India.

3. January – July 2013
India Domestic investment tracker summary
 Total investment projects covered: 235
 80% of the total number of projects were “New Investments”
 The State of Maharashtra dominated as the “most preferred investment destination ” for domestic
investors in India but leads by narrow margins
 The Southies: Andhra Pradesh, Karnataka and Tamil Nadu in that order trail behind Maharashtra
 The Southies have attracted 39% of all investment projects in H1 2013.
 The Alternatives & Renewable energy industry witnessed the most investment activity by sector
with a share of 11%
 India’s commercial capital Mumbai emerged as the leading source city for domestic investments
followed by New Delhi and Hyderabad
 Manufacturing dominates as the “leading business activity” for domestic investment projects with
a share of 54% for H1 2013

4. January – July 2013
Major investment destinations in India for domestic investment
17%
16%
16%16%
14%
7%
4%
4% 3%
3%
Projects Won %
Maharashtra
Andhra Pradesh
Karnataka
Tamil Nadu
Rajasthan
West Bengal
Himachal Pradesh
Odisha
Chattisgarh
Madhya Pradesh
These Top 10 States
have attracted 87%
of all domestic
investment in H1
2013

5. January – July 2013
Major Industry sectors for domestic investment
18%
11%
11%
10%10%
10%
9%
8%
7% 6%
Industry sector %
Alternative/Renewable energy
Food & Beverages
Consumer Products
Metals
Building & Construction
materials
Industrial Machinery Equipment
&Tools
Chemicals
Automotive OEM
Automotive Components
Oil & Gas
The Top 10 industries
comprise 61% of all
domestic investment
done in H1 2013

6. January – July 2013
Top 6 Industries and their location choices
 Alternative energy & Renewables: Most domestic investment in the renewable energy sector has
been secured by Rajasthan with 7 projects followed by Tamil Nadu with 6 and Andhra Pradesh
with 4.
 Food & Beverages: Domestic investment in this sector is fairly well spread out across the country
but most investments were in seen Maharashtra, Andhra Pradesh and Tamil Nadu.
 Consumer Products: Most investments were fairly spread out across the Top 5 States with an
average of 2 projects for each location
 Metals: Odisha attracted most of the investment with 3 projects followed by Chhattisgarh,
Maharashtra and Karnataka.
 : Karnataka attracted the most investment in this sector with 4Building & Construction materials
projects followed by Rajasthan with 3 projects and Tamil Nadu, Gujarat and West Bengal
attracting 2 projects respectively.
 : Karnataka and Maharashtra emerged as the topIndustrial Machinery, Equipment & Tools
destinations for this sector; both securing 4 projects.

7. January – July 2013
Major Source cities for domestic investment
32%
21%
16%
11%
11%
9%
Project %
Mumbai
New Delhi
Hyderabad
Bangalore
Chennai
Pune
These 6 cities
comprise of 71%
of all domestic
investment done
in H1 2013

8. January – July 2013
Major Business activities for domestic investments
56%
14%
6%
5%
5%
4%
3% 3% 2% 2%
Project %
Manufacturing
Electricity
Retail
Food Processing
Sales & Support
Storage & Warehousing
R&D operations
Exploration/Extraction
Global Delivery centres
Hospital & Medical Centers
The Top 10 business
activities comprises
of 97% of all
domestic
investments done in
H1 2013

9. January – July 2013
Active domestic companies investing in India
Company Sector Projects
Mytrah Energy Ltd Alternatives & renewables 5
H&R Johnson Ceramics & Glass 4
Metro Shoes Consumer products 4
Balmer Lawrie & Co Diversified 3
Greenply Industries Wood Products 3
JK Tyres Rubber 3
Jindal Steel & Power Metals/Energy 3

10. January – July 2013
About Sparta Strategy
Sparta Strategy is an emerging market leader in providing advice to global companies on their India specific
location decisions and market entry initiatives covering all sectors and business functions.
With our extensive expertise and knowledge of what shapes corporate investment decisions, Sparta Strategy
also works with Foreign IPA/EDO’s worldwide for economic development and investment promotion in their
efforts to improve and market their locations to investors in India.
This briefing is prepared by Sparta Strategy's research team and can serve as a reference guide for global and
Indian companies looking to invest in India.
For more information on how Sparta Strategy can deliver value in your efforts in optimising your location
strategy and market entry strategies into India,
Contact
Ms. Vibhuti
vibhuti@sparta.co.in or call: +91 22 40147637
India Headquarters: Sparta Strategy – A subsidiary of ADV Cross Border Investment advisors LLP
B607, Crystal Plaza, Andheri Link Road, Andheri West, Mumbai -58, India
www.spartastrategy.com