3. The Link
September 2011 Vol.1 Issue 1
selection of which news stories will be
covered
amount of space or time given to stories
way the story is presented
images and language used to cover the story
importance given to the story by its
placement
way the audience is guided to interpret
the story
glory of the byline
4. The Link
September 2011 Vol.1 Issue 1
NEWS is information about
current events printed in
newspapers or broadcast
by the media.
--Microsoft Encarta,
2009.
5. The Link
September 2011 Vol.1 Issue 1
Recent information
Current events
Somebody or something interesting
Something previously unknown
6. The Link
September 2011 Vol.1 Issue 1
Timeliness
Proximity or Nearness
Significance
Prominence
Oddity or Unusualness
Conflict
8. The Link
September 2011 Vol.1 Issue 1
Accuracy
Brevity (briefness)
Clarity
Style
Objectivity
9. The Link
September 2011 Vol.1 Issue 1
Classroom story
Enrolment story
Meeting story
Program/Party Story
Experiments/Surveys
Honor roll/Dean’s list story
10. The Link
September 2011 Vol.1 Issue 1
Awards story
School Improvement story
Election story
School Organization/Club story
Out-of-School Activity
Special Occasion story
11. The Link
September 2011 Vol.1 Issue 1
Must have a nose for news
Must not be afraid of people
Must be knowledgeable in style
Must be able to finish articles on time
12. The Link
September 2011 Vol.1 Issue 1
Beats – offices, departments, library
School calendar
Invitations and Memos
Different clubs and organizations
Sports teams
Students and teachers
Community
13. The Link
September 2011 Vol.1 Issue 1
Straight news – consists
of facts reported
without elaboration
News feature – based
on facts; writer may
give his impressions,
may describe and
narrate without
resorting to biased
opinion
14. The Link
September 2011 Vol.1 Issue 1
Most interesting or The Inverted
most important Pyramid of news
Least
suggests that
interesting news be told in
or least order of most
important interesting or
important to least
interesting or
important
17. The Link
September 2011 Vol.1 Issue 1
The 1st paragraph: Most important part of the
article, summarizes the story
The Hook: Arouses the readers interest
Answers right away the most important
questions: 5 W’s and 1 H
19. The Link
September 2011 Vol.1 Issue 1
Depending on the nature of
the story and its driving
news elements, a lead
can focus on one or a
few of the six question
words.
20. The Link
September 2011 Vol.1 Issue 1
Who? — The school board passed a resolution
last night banning the wearing of caps in all
school buildings.
What? — Cap wearing was banned in all school
buildings last night after the school board
passed a new resolution.
21. The Link
September 2011 Vol.1 Issue 1
Where? — In General de Jesus College last
night, the school board passed a resolution
to ban the wearing of caps in all school
buildings.
When? — Last night, the school board passed a
resolution banning cap wearing in all school
buildings.
22. The Link
September 2011 Vol.1 Issue 1
How? — By a 6-1 margin last night, the school
board passed a resolution banning hat
wearing in all school buildings.
Why? — Citing a pattern of early-onset
baldness in GJC’s teenagers, the board of
education last night passed a resolution that
restricts cap wearing in all school buildings.
23. The Link
September 2011 Vol.1 Issue 1
Astonisher Lead
Better attend your classes on November 5!
Contrast Lead
Twenty years ago, he was the school’s
janitor. Now, he came back to become the
college dean.
Epigram Lead – verse, quotation
Like father, like son…
24. The Link
September 2011 Vol.1 Issue 1
Picture Lead – describes to create a mental
picture of the subject.
The new dean, although only in his 30s,
is already silver-haired.
Background Lead – describes the setting
Decorated with buntings and multi-
colored lights, the quadrangle became a
grand setting for a barrio fiesta as GJC
celebrated its…..
25. The Link
September 2011 Vol.1 Issue 1
Parody Lead – a parody of a well-known song
or poem
Tell me not in mournful numbers, Life is
but an empty dream..
This must be the desperate conclusion of
a 45-year old man who killed
himself..
Punch Lead - short, forceful, explosive
God is dead!
26. The Link
September 2011 Vol.1 Issue 1
Quotation Lead
―Ignorance, not poverty, causes
malnutrition.‖
Thus revealed former Isabela governor
Grace Padaca to …
Question Lead
Who will be the next Ms. Intramurals?
The answer will be known on…
27. The Link
September 2011 Vol.1 Issue 1
Startwith the most important or
unusual idea of the news event.
Pack the most important info in one
sentence
Go direct to the point
28. The Link
September 2011 Vol.1 Issue 1
Rarely use the ―when‖ and ―where‖
leads
Use less than 30 words
Don’t start with articles: a, an, the
29. The Link
September 2011 Vol.1 Issue 1
Who wants to read an article that begins:
―The General de Jesus College Board
met Tuesday night at General de Jesus
College to discuss the new dress code.‖
Instead try:
―A proposal to change uniforms received
a lukewarm reception at last Tuesday night’s
school board meeting.‖
30. The Link
September 2011 Vol.1 Issue 1
Who wants to read an article that begins:
―A basketball team from the IT
department won the semi-finals in
basketball.‖
Instead try:
―With seconds left on the time clock,
BSIT’s own Andres Dimagiba scored the
winning shot that lead the team into the
Intramurals’ Basketball Semi Finals.‖
32. The Link
September 2011 Vol.1 Issue 1
The details of the summary lead
Arranged from most important to
the least important
One sentence, one paragraph
structure
Sentences are generally less than
24 words
33. The Link
September 2011 Vol.1 Issue 1
Use transitional devices
Include quotations from at least
two different people
Do not editorialize
34. The Link
September 2011 Vol.1 Issue 1
Subject-verb-object sentences of generally
less than 24 words
One idea per sentence
Don’t delay meaning, don’t use a lot of
commas
Use strong verbs and an active voice
Simplify terms
35. The Link
September 2011 Vol.1 Issue 1
Gather the details
Process the details
What is the news value?
What details should be included?
Who are my target readers?
Are there important details missing?
Rewrite
Edit for mechanics and structure
40. The Link
September 2011 Vol.1 Issue 1
GJCians study news writing
The Link staff
discusses topic
Anything that concerns
important events around the
LEAD takes
world is considered newsworthy.
The importance of news cannot
center stage
be overestimated because the
success of a newspaper depends
on its coverage and the quality
One of the most important elements of Students write their own articles after learning
of its writing. Although news the dynamics of news writing.
news writing is the opening paragraph
writing involves getting the facts
BODY found... in article
or the introduction. Journalists refer to
and sending them out to the
this as the "lead.” Because newspapers
reader, it undergoes a three part
are read rapidly, the opening of the
process before reaching the From the lead and his notes, the reporter
story requires the most attention from
reader: Coverage, Interpretation, writes the body of the news story. If the
both the reader and the writer. The
and Play. All these elements are LEAD has “told the story in a
reader samples the story and then
necessary to ensure a well- NUTSHELL,” the BODY only has to retell
makes the choice of reading on or
written news article that likewise the story in detail by explaining the features
jumping to another article.
conforms to all journalistic in the lead and adding minor features not
(Continued)
standards and requirements. summarized in the lead.