Entrepreneurship Workshop at IIT Kharagpur 20190921

Copyright © K Consulting All Rights Reserved.
(18th September 2019)

#Serial Entrepreneur #Professor #Consultant
#Investor #Athlete #Mathematics #Keynote Speaker,,
-Nagoya University (Visiting Professor )
-K Consulting Co., Ltd (CEO)
-SLOGAN Inc. (Co-Founder&Executive Fellow)
-Institut Teknologi Bandung(Indonesia) and
Other Universities(Guest Lecture)
-Keynote Speaker in Events and Conferences
-Co-Founder of Tech Companies
Kazuaki ODA (“Kazu”)

<Work Experience>
Andersen Consulting(ACCENTURE) [1993-1997]
management consultant in Japan and US
Internet Ad Agency (Mailnews Corporation) [1997-2003]
COO&CFO =>IPO and merged to Dentsu(*) group
(* No.1 Ad agency in Japan)
Internet Ad Agency (Cybercommunications Inc.)
[2003-2005]
CSO(Strategy) & CTO(Technology) of Dentsu Group
2 Mobile Service Companies [2005-2006]
=>bought out to public company
Many Other Companies

<Lectures Series in University>
(1)Overview and outlook of worldwide societies/economies
and how to select excellent companies.
(2)How to create and value up successful personal careers
and skills in this unpredictable future.
(3)The secrets of problem solving method and
logical thinking in global management consulting firms.
(4)Effective communication and presentation skills
(5)How to create new business structures and organizations.

My Dream was ...

My Dream2 was ...

Lectures in ITB (2012)
DAY1 Personal Business Career in Uncertain Age
DAY2 Business Development Process
(Case study of Internet Business)

National University of Singapore
(NUS)

Tokyo University

University of Indonesia

Beijing University

Hokkaido University

1997 June
＠AC (Chicago)

Indian Institute of Management
Bangalore(IIM B)

Indian Institute of Science
Bangalore(IISc)

Indian Institute of
Technology Hyderabad

Headstart Startup Event
in T-Hub and IIIT(Hyderabad)

学生向けセミナーLectures and Seminars in the world(1/2) SLOGAN
Potential Incubation
Tokyo University
Kyoto UniversityBeijing University
University of Indonesia
Shanghai Jiao Tong
university
National University of
Singapore
Institut Teknologi Bandung
Binus University
Tokyo Institute of
Technology

学生向けセミナーLectures and Seminars in the world(2/2) SLOGAN
Potential Incubation
Kyushu University
Tsinghua University
University of Hong KongKeio University Universiti Malaya
Chinese University of Hong Kong Stanford University
Ritsumeikan Asia Pacific
Univ.Nagoya University

Consultant?, Entrepreneur?
“That Is The Question”

<Comparison>
Consultant vs Entrepreneur
Consultant
(1) Back-end
(2) Analytical
(3) Specialized
(4) Player+α
(5) Planner
Entrepreneur
(1) Front-end
(2) Creative
(3) Generalized
(4) Player>Manager
(5) Doer

Digital Mckinsey Partner
Talk Sesssion(Tokyo)

Why did they succeed?

Common Factors of
Those Succeeded Persons are,,,
1. 個性的 ( Unique )
2. 開放的 ( Open Minded )
3. 自立 ( Independent )
4. 楽観的 ( Optimistic )
5. 動機 ( Motivated )
6. 健康 ( Healthy )

They were lucky!
Why did they succeed?

What made them succeeded?

What make them succeeded?
Their talents were
in good PLACE in good TIME.

“What “TYPE”? (あなたはどれ？)
-OpenMind（開放的）
-Optimistic（楽天的）
-Arranger（調整力）
-Responsible（責任感）
-Defensive（保守的）
-Commit（コミット）
-Aggressive（積極的）
-Competitive（負けず嫌い）
-Conservative（保守的）
-Adaptive（適応力）
-Doer（実行者）
-Serious（神経質）
-Cautious（注意深い）
-Sympathy（共感力）
-Strict（厳格）
-Pioneer（開拓者）
-Motivator（モチベイター）
-Creative（想像力）
-Organizer（組織化）
-Harmony（協調性）

Company’s Business Life Cycle
Company
Scale
Time Scale
（Ⅰ）（Ⅱ）（Ⅲ）（Ⅳ）

The growth curve of Consulting industry
Market
Scale
（Ⅰ）（Ⅱ）（Ⅲ）（Ⅳ）
Time Scale

The growth curve of Internet industry
Market
Scale
（Ⅰ）（Ⅱ）（Ⅲ）（Ⅳ）
Time Scale

（Ⅱ）（Ⅲ）（Ⅳ）
Business
Size
Creation
The growth curve of Company
Time
Growth Mature Declining
（Ⅰ）

Innovator Leader Manager Officer
（Ⅱ）（Ⅲ）（Ⅳ）
Business
Size
Creation
Good “TYPE” in Each Phase
Time
Growth Mature Declining
（Ⅰ）

What “TYPE” Are You?
<Innovator>
-Creative
-OpenMind
-Optimistic
-Pioneer
-Doer
- - -
<Leader>
-Commit
-Aggressive
-Competitive
-Adaptive
-Motivator
- - -
<Manager>
-Organizer
-Harmony
-Responsible
-Sympathy
-Conservative
- - -
<Officer>
-Strict
-Serious
-Cautious
-Arranger
-Defensive
- - -

Environmental Analysis
(Macro Economics)

(Question)
Which Country Do You Want to Invest?
(1) Chica
(2) India
(3) Indonesia
(4) Japan
(5) USA

（2000-2023:IMF, 2018, 2050estimates:PwC 2017）
GDP(PPP) of Japan, Indonesia, China, India, US

（2000-2023:IMF, 2018, 2050estimates:PwC 2017）
Japan
US
China
India
Indonesia
GDP(PPP) of
Japan, Indonesia, China, India, US

China
India
US
Indonesia
Brazil
Pakistan
Nigeria
Bangladesh
Russia
Japan
Mexico
Philippine
Ethiopia
Vietnam
Germany
Egypt
Iran
Turkey
Republic of the Congo
Thailand
China
India
US
Indonesia
Nigeria
Bangladesh
Brazil
Philippine
Ethiopia
Pakistan
Mexico
Egypt
Russia
Japan
Vietnam
India
China
Nigeria
US
Indonesia
Pakistan
Ethiopia
Brazil
Philippine
Bangladesh
Mexico
Egypt
Tanzania
Uganda
Iran
Kenya
Tanzania
Uganda
Niger
Kenya
Zambia
Sudan
Mozambique

2100年の人口ランキングTOP10の国（出典：NewsVision）

Starbucks Latte index by “Economist”Resources: “Wall Street Journal” (www.wsj.com)

GDP(PPP) per capita(USD)（IMF, 2017）
1 Qatar 124,927
11 United States 59,495
18 Australia 49,882
28 Japan 42,659
3 Singapore 90,531
30 Korea, South 39,387
79 China 16,624
97 Indonesia 12,378
122 India 7,174
17 Germany 50,206

Market Cap Ranking(2016 August, bil USD)
571.71
542.84
447.76
364.64
362.17
①
②
③
④
⑤

Market Cap Ranking (2018 March, bil USD)
851.32
719.25
702.76
700.67
464.19
①
②
③
④
⑧
⑥
⑦
491.98
467.11

(Thousands of People)
Source: U.S. Department of Commerce
Comparison of Population Structures

Startup and Corporate Strategy

Statement:
The odds of winning a lottery is 10%

(Question)
You draw 10% lotteries 10 times.
Then what is the probability
that you win at least once till the end?
(1) 25%
(2) 45%
(3) 65%
(4) 85%

(1) 25%
(2) 45%
(3) 65%
(4) 85%
(Question)
You draw the lotteries 10 times.
Then what is the probability
that you win at least once till the end?

Mathematics tells us…
0
20
40
60
80
100
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20
Probability(%) of winning in
1/10 lottery with N times trial
Trial(N) 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20
Probability(%) 10 19 27 34 41 47 52 57 61 65 69 72 75 77 79 81 83 85 86 88

Time
Cash Position
“Cash Flow Management” is important!
＜Key!(重要)＞
* Burn Rate(現金の減る速度)
Fundraising

Time
Cash Position
Typical “Cash Position” of Growing Company
Series A
Series B
Series C
Fundraising

Only one KPI to survive is
“CASH POSITION”
(現預金残高)
≠Current Floating Asset(流動資産)

Business Development Process

Company’s Business Life Cycle
Company
Value
Time
（Ⅰ）（Ⅱ）（Ⅲ）（Ⅳ）

What the Market Growth Curve means?
Market
Scale
（Ⅰ）（Ⅱ）（Ⅲ）（Ⅳ）
Time
Scale

What happens during Phase Ⅰ?
Market
Scale
（Ⅰ）（Ⅱ）（Ⅲ）（Ⅳ）
Time
Scale

・Process of creating ”０ to １”
・Can’t figure out what would happen
・Believe your future to survive
・Based on creativity
・Some criticism from your family and friends
・Creating new service or product.
・HARD work during this phase!
Features of Phase Ⅰ

What happens during Phase Ⅱ?
Market
Scale
（Ⅰ）（Ⅱ）（Ⅲ）（Ⅳ）
Time
Scale

・Process of developing “１ to 10”
・Demand ＞ Supply（certain price）
・You can figure out your company’s future
・Others start to realize the attractive market
・In the hard competition for share
・Being well organized and systemized is the key to grow
・Speed and marketing are the keys of success
Features of PhaseⅡ

What happens during Phase Ⅲ?
Market
Scale
（Ⅰ）（Ⅱ）（Ⅲ）（Ⅳ）
Time
Scale

・Process of developing “１０ to 100”
・Demand＝Supply（equilibrium price ）
・Attractiveness of the market is apparent
・Hard competition with competitors for price and quality
・Being well organized is getting more important
・Profit rate is decreasing
・Some companies go bankrupt
Features of PhaseⅢ

What happens during Phase Ⅳ?
Market
Scale
（Ⅰ）（Ⅱ）（Ⅲ）（Ⅳ）
Time
Scale

・Process of declining from 100 to 80
・Matured market
・Supply ＞＞ Demand（Price decreasing）
・Peak for M&A（magical number “3”)
・Profit rate is the lowest
Features of PhaseⅣ

Where Is It in Company Growth Curve?
Company
Value
（Ⅰ）（Ⅱ）（Ⅲ）（Ⅳ）
Time
Potential Size
Present Size
Present Stage Matured Point

Where Is It in Company Growth Curve?
Company
Value
（Ⅰ）（Ⅱ）（Ⅲ）（Ⅳ）
Time
Potential Size
Present Size
Present Stage Matured Point
<=Market Size * Company’s Share

Time
Company
Value
$50M
$10M
$1B
$300M
Series A
Series C、D、、
IPO (Initial Public Offering )
Secondary Public Offering
Series B
Fund Raising ( by Issuing Stocks)
Pre IPO Growth Post IPO Growth

Time
$50M
$10M
$1B
$300M
Series A
Series C、D、、
IPO (Initial Public Offering )
Secondary Public Offerin
Series B
Fund Raising ( by Issuing Stocks)
IRR(Internal Rate of Return, 内部収益率)
Company
Value

<=Market Size * Company’s Share
Potential (Company) Size

What is your TARGET market?

・Can You See the Market?
－Size Is Big Enough?
－Know How to Win?
－Qualified to Be A Winner?
・You Have A Good Team?
* Impossible to Have All Functions in YOU
Points!

・Can You See the Market?
－Size Is Big Enough?
－Know How to Win?
－Qualified to Be A Winner?
・You Have A Good Team?
* Impossible to Have All Functions in YOU
Important Points of STRATEGY

＜Work1＞
How Many McDonald's Are in India?
And How Much Is the Annual Revenue?

＜Work2＞
How Many “CHAI POINT’s” Are in India now?
And How Many “CHAI POINT’s” and
Its Revenue in 2030?

Thank You !!

<facebook>
http://facebook.com/kazuaki.oda(follow)
http://facebook.com/kazuaki.oda2(friendship)
<Linkedin>
https://www.linkedin.com/in/kazuaki-oda
Kazuaki Oda
oda@slogan.jp
facebook Linkedin

Entrepreneurship Workshop at IIT Kharagpur 20190921

Recommandé

Recommandé

Contenu connexe

Tendances

Tendances (10)

Similaire à Entrepreneurship Workshop at IIT Kharagpur 20190921

Similaire à Entrepreneurship Workshop at IIT Kharagpur 20190921 (20)

Plus de Kazuaki ODA

Plus de Kazuaki ODA (19)

Dernier

Dernier (20)

Entrepreneurship Workshop at IIT Kharagpur 20190921