WWF 50th Anniversary Ad Campaign

1. HELP
© 1986 Panda symbol WWF ® “WWF” is a WWF Registered Trademark
SAVE
THE
LAPTOP
Your laptop needs help. Most of the world’s laptops are made in the Yangtze River
region. But the pressure of global demand has left the region’s natural resources stretched
and unable to cope. In partnership with the Chinese government, WWF helped create a
sustainable development model for the region, which is home to the iconic giant panda,
as well as some 480 million people. Together, we are revitalizing an ecosystem that can
support both people and nature. Help us look after the world where you live at panda.org/50
Fishing boat, Hunan Province, China.
© Edward Parker / WWF-Canon
32295 WWF_Laptop_SP Artworker: Proof: DATE: TAG@OGILVY
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GD 1 09.03.11
Client: WWF _ HELP US
job#
Description: PRESS client/campaign File Format
Artwork Size: 420x297 000/000
Publication: N/A Colour correction Operator
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Traffic: Grant Mason FONTS: UNIVERS V1
VERY IMPORTANT FOR REPRO: Please check A/W files for correct trapping. This is your responsibility.