We surveyed the Type-A Parent™ community of influencers and 266 bloggers responded.

1. @typeaparenttypeaparent.com

2. typeaparent.com
We surveyed
the Type-A
Parent™
community of
influencers and
266 bloggers
responded.
About the Survey
@typeaparent

3. typeaparent.com
Show Me the Money
 1 in 4 respondents
makes $500+
monthly
 15% make $1,000+
 5% make $2,500+
 13% don’t make any
money
@typeaparent
Typical monthly income with
survey respondents:

4. typeaparent.com
How They Monetize
 1 in 3 respondents
make 25% or more of
their income from
blog influencer
networks
 Untapped revenue
sources: podcast
advertising, webinars,
eBook sales and
online courses
@typeaparent
Most profitable monetization
methods with survey
respondents:
Blog network sponsored posts
Brand/firm sponsored posts
Freelance writing
Affiliate revenue
Ambassadorships
Google Adsense
Blog display ads
Consulting
Social media strategy
Managing social media accounts
Twitter chats and parties

5. typeaparent.comtypeaparent.com
Powerful Online Reach
@typeaparent
3.4 million followers
1.2 million followers
904K likes and friends
In 269K circles
113K followers
78K connections
3.1M visitors and 6.9M
page views monthly
Combined social media reach:

6. typeaparent.com
“What We Do”Verdict: the
most
despised job
title is
“mommy
blogger,”
with two out
of three
respondents
saying they
hate it or
never use it.
@typeaparent
Most popular job titles according to the survey:

7. @typeaparenttypeaparent.com
Major Companies are Investing
Cash in These Influencers
Sampling of brands respondents had done paid work for in past year.

8. typeaparent.com
Bloggers are in Business
 More than 1 in 3
respondents have
formed an LLC for
their business, and 1
in 3 have a tax ID
number.
 Just 6.5%, however,
have protected their
business name with a
trademark.
@typeaparent

9. typeaparent.com
Diverse content creators
 It is a myth that parents
who blog just write
about their kids. They
regularly cover a wide
range of topics.
 For example: 37%
regularly cover food on
their blog, 31% travel,
32% health/diet/fitness,
21% technology/social
media and 20% causes.
@typeaparent

10. @typeaparenttypeaparent.com
Find out more about the Type-A Parent
network of influencers, conferences
and brand campaigns