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@typeaparenttypeaparent.com
typeaparent.com
We surveyed
the Type-A
Parent™
community of
influencers and
266 bloggers
responded.
About the Survey
@type...
typeaparent.com
Show Me the Money
 1 in 4 respondents
makes $500+
monthly
 15% make $1,000+
 5% make $2,500+
 13% don’...
typeaparent.com
How They Monetize
 1 in 3 respondents
make 25% or more of
their income from
blog influencer
networks
 Un...
typeaparent.comtypeaparent.com
Powerful Online Reach
@typeaparent
3.4 million followers
1.2 million followers
904K likes a...
typeaparent.com
“What We Do”Verdict: the
most
despised job
title is
“mommy
blogger,”
with two out
of three
respondents
say...
@typeaparenttypeaparent.com
Major Companies are Investing
Cash in These Influencers
Sampling of brands respondents had don...
typeaparent.com
Bloggers are in Business
 More than 1 in 3
respondents have
formed an LLC for
their business, and 1
in 3 ...
typeaparent.com
Diverse content creators
 It is a myth that parents
who blog just write
about their kids. They
regularly ...
@typeaparenttypeaparent.com
Find out more about the Type-A Parent
network of influencers, conferences
and brand campaigns
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Parent Bloggers Mean Business Survey from Type-A Parent

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We surveyed the Type-A Parent™ community of influencers and 266 bloggers responded.

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Parent Bloggers Mean Business Survey from Type-A Parent

  1. 1. @typeaparenttypeaparent.com
  2. 2. typeaparent.com We surveyed the Type-A Parent™ community of influencers and 266 bloggers responded. About the Survey @typeaparent
  3. 3. typeaparent.com Show Me the Money  1 in 4 respondents makes $500+ monthly  15% make $1,000+  5% make $2,500+  13% don’t make any money @typeaparent Typical monthly income with survey respondents:
  4. 4. typeaparent.com How They Monetize  1 in 3 respondents make 25% or more of their income from blog influencer networks  Untapped revenue sources: podcast advertising, webinars, eBook sales and online courses @typeaparent Most profitable monetization methods with survey respondents: Blog network sponsored posts Brand/firm sponsored posts Freelance writing Affiliate revenue Ambassadorships Google Adsense Blog display ads Consulting Social media strategy Managing social media accounts Twitter chats and parties
  5. 5. typeaparent.comtypeaparent.com Powerful Online Reach @typeaparent 3.4 million followers 1.2 million followers 904K likes and friends In 269K circles 113K followers 78K connections 3.1M visitors and 6.9M page views monthly Combined social media reach:
  6. 6. typeaparent.com “What We Do”Verdict: the most despised job title is “mommy blogger,” with two out of three respondents saying they hate it or never use it. @typeaparent Most popular job titles according to the survey:
  7. 7. @typeaparenttypeaparent.com Major Companies are Investing Cash in These Influencers Sampling of brands respondents had done paid work for in past year.
  8. 8. typeaparent.com Bloggers are in Business  More than 1 in 3 respondents have formed an LLC for their business, and 1 in 3 have a tax ID number.  Just 6.5%, however, have protected their business name with a trademark. @typeaparent
  9. 9. typeaparent.com Diverse content creators  It is a myth that parents who blog just write about their kids. They regularly cover a wide range of topics.  For example: 37% regularly cover food on their blog, 31% travel, 32% health/diet/fitness, 21% technology/social media and 20% causes. @typeaparent
  10. 10. @typeaparenttypeaparent.com Find out more about the Type-A Parent network of influencers, conferences and brand campaigns

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