Our job was to select two countries which Walmart could consider to enter. Conduct secondary research and an environmental scan testing the viability of the world's biggest retail chain into those two countries. Present our findings and provide constructive recommendations.

1. Ashley Sporleder – Ketan Deshpande – Kim Dandurand A Marketing Management Project

2. Ashley Sporleder – Ketan Deshpande – Kim Dandurand A Marketing Management Project

4. Italy Ashley Sporleder – Ketan Deshpande – Kim Dandurand A Marketing Management Project

5. Demographics Ashley Sporleder – Ketan Deshpande – Kim Dandurand A Marketing Management Project Population : 59,083,000 Population Density : 200.78 (people per sq km)

7. Competitive Environment Ashley Sporleder – Ketan Deshpande – Kim Dandurand A Marketing Management Project

10. Ashley Sporleder – Ketan Deshpande – Kim Dandurand A Marketing Management Project Australia

13. Competitive Environment Ashley Sporleder – Ketan Deshpande – Kim Dandurand A Marketing Management Project

16. Natural Environment Ashley Sporleder – Ketan Deshpande – Kim Dandurand A Marketing Management Project

19. What Should Walmart Do? Ashley Sporleder – Ketan Deshpande – Kim Dandurand A Marketing Management Project

20. THANK YOU! Ashley Sporleder – Ketan Deshpande – Kim Dandurand A Marketing Management Project