Few events capture the attention of the world’s creative community like the Cannes Lions International Festival of Creativity held each June. Ketchum correspondents gathered creative intelligence for clients, colleagues and industry peers for a post-festival webinar to help share the Cannes experience across networks and geographies.

1. Ketchum’s Snapshots
from Cannes

2. Rob Flaherty,
Senior Partner and CEO
David
Gallagher,
Senior Partner,
CEO of Europe
and Chairman
of London;
Jury Head
Cannes PR
Lions
Kelley Skoloda,
Partner and Director
Global Brand Marketing
Practice
Karen Strauss,
Partner and
Chief Innovation Officer
Tera Miller,
Creative Director,
Midwest Region

3. PR at Cannes

4. Use Data
to Stay
Nimble

5. Use Data to
Stay Nimble

6. Use Data to Stay Nimble
American Express Open® Small Business Saturday (USA)
(Promotion & Activation Gold Lion)
Coca-Cola Share a Coke with a Friend (Australia)
(Creative Effectiveness Gold Lion)
Belgian Federation of Banks Amazing Mindreader (Belgium)
(PR Gold Lion)

7. Start
with a
Universal
Truth

8. Start with a
Universal Truth

9. Start with a Universal Truth
Dove Real Beauty Sketches (Brazil/Global)
(Titanium Grand Prix)

10. Start with a Universal Truth
Friends of the Earth Tree Concert (Germany)
(PR Gold and Two Bronze Lions)

11. Think and Act
Courageously

12. Think and Act
Courageously

13. Think and Act Courageously
Google + First Social Same-Sex Marriage (France)
(PR Gold Lion)

14. Think and Act Courageously
URA.RU City Website Make the Politicians Work (Russia)
(PR Gold Lion)

15. If You Love
Something,
Set It Free

16. If You Love
Something,
Set It Free

17. If You Love Something Set It Free
VW China’s Building the People’s Car (China)
(Creative Effectiveness Gold Lion)

18. If You Love Something Set It Free
Conan O’Brien Clueless Gamer
(Seminar)

19. Make
Famous
Content

20. Make Your Content Famous
Worldwide Fund for Nature’s The Ant Rally (Germany)
(Grand Prix for Good)

21. Make Your Content Famous
IBM’s A Boy and His Atom (USA)
(Branded Entertainment Gold Lion)

22. Make Your Content Famous
Channel 4's Paralympics “Meet the Superhumans” (UK)
(Film Craft Grand Prix)

23. Market in
Real Time

24. Market in
Real Time

25. Market in Real Time
7-Eleven 7-Election (USA)
(Promo & Activation Silver Lions)

26. Market in Real Time
Oreo Daily Twist (USA)
(Cyber Lions Grand Prix)

27. Story
Tell, Don’t
Story Yell

28. Story Tell, Don’t Story Yell
P&G Paralympics Medal Ceremony – Golden Moment of the Games (Ireland)
(Cyber Lions Grand Prix)

29. Story Tell, Don’t Story Yell
• Annie Leibovitz and Disney
• Hakuhodo
• Dame Vivienne Westwood
• Chevrolet Consumer Video
(Seminars)

30. Pack
Ideas
That
Travel

31. Pack Ideas
that Travel

32. Pack Ideas That Travel
Intel + Toshiba The Beauty Inside (USA)
(Cyber Lions Grand Prix)

33. Do
Creative
For
Good

34. Do Creative
For Good
www.creative-for-good.org

35. Do Creative for Good
Metro Trains Dumb Ways to Die (Australia)
(PR Grand Prix, Film Grand Prix)

36. PR Through the Cannes Lens

37. Use Data to Stay Nimble
Start with a Universal Truth
Think and Act Courageously
If You Love Something Set It Free
Make Famous Content
Market in Real Time
Story Tell, Don’t Story Yell
Pack Ideas that Travel
Do Creative for Good