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1. Story Telling Who, What, Where, When, Why, And How

2. A story places who your speaking too at ease
and brings the defensive walls down.
The Art Of Story Telling

3. Oak Street Bootmakers ....Story?

4. George Vlagos
• "I wanted a shoe made in
America, full grain leather, and
at a reasonable price. I was
really surprised that something
that existed 20 to 30 years ago
was disappearing"
• "People will post photographs
of themselves wearing their
Oak Street shoes online. It's
unbelievable, I don't have to get
out there and say it myself. My
customers articulate it for me"
• 6 week back order ...$210- $356
for a pair.

5. Snip-its .....started in 1995 and now has 63 locations!

6. Joanna Meiseles
• 20 years ago took her son for
his first haircut. "It wasn't so
much a bad experience, but it
wasn't everything I hoped it
would be."
• "I wanted the most amazing
place for a kid to get a
haircut."
• "I immediately saw something
that could be big" she says
after her first location opened
in Framingham,
Massachusetts.

7. Charity Water.......enough said!

8. Scott Harrison
• 30 years old founded Charity:
Water, which brings clean
drinking water to developing
nations.
• Big club promoter at 28 years
old on vacation in Uruguay
with his hot super model
girlfriend, a Rolex and a
BMW, ..."I realized I was a
selfish scumbag"
• Has funded 3,962 water
projects for 1,794,983 people.
Goal is 100 million people in 10
years.

9. Where were you when
Step 1
you first started?

10. Emotions of trying and failing ...Step 2

11. Breakthrough moment
when things finally Step 3
worked.

12. "Got It" Factor,
Step 4
Consistent Results

13. Created a system based
Step 5
off what you learned

14. Taught/Showed others and they
experienced amazing results too....Step 6

15. Now I want to show
Step 7
you...(invite)

16. Old vs New
Step 8
Myths and Trends

17. Most Common Mistakes
Step 9
The Do's and Don't

18. The first thing you should
do...(Call to action, invite Step 10
again)

19. It's a dialogue so leave room for conversation!
Go out and connect.....