Container World 2017 Sponsorship Prospectus

21-23 February 2017 | Santa Clara
Convention Center, California
@CloudEntTech #CONTAINERWORLD Cloud & Enterprise Tech Series
https://tmt.knect365.com/container-world
DRIVING BUSINESS & TECHNICAL
AGILITY WITH CONTAINERS
SPONSORSHIP &
EXHIBITING
PROSPECTUS

ABOUT THE EVENT:
The first ever Container World event took place in Silicon Valley on February 16-18, 2016,
bringing together leaders in the industry for a strategic discussion on the business implication
of container technology, along with technical sessions and real-life case studies.
With an impressive lineup of 70 expert speakers, the two-track agenda included presentations
from Docker, Capital One, AWS, Google, IBM, Red Hat, Ubuntu, CoreOS, PayPal and Mesosphere,
plus many more. The event provided unparalleled learning opportunities, kickstarting with an
“Introduction to Containers” training day on February 16, followed by high-level keynote
presentations, real-world end-user business and technical use cases, and lively panel
discussions!
Container World is a true ecosystem event, addressing the strategic implications of containers
and the associated trends as they disrupt the cloud market. The event offers sponsors and
exhibitors an unrivalled opportunity to meet existing and potential customers from around the
world.
The feedback from 2016 has been tremendously positive, and we’re excited to bring you the
second installment of Container World in February 2017!
I look forward to working with you.
Patrick Ahern
Sales Manager | KNect365 TMT
T: +1 (628) 220-2045
E: Patrick.Ahern@knect365.com
https://tmt.knect365.com/container-worldEXHIBITION AND SPONSORSHIP OPPORTUNITIES CONTACT PATRICK AHERN T: +1 (628) 220-2045 E: Patrick.Ahern@knect365.com

THANK YOU TO LAST YEAR’S SPONSORS & EXHIBITORS:
“I had the pleasure of working with Melinda and the Container World folks in the speed
networking round. I must say it’s refreshing to be at an event that allows vendors one-on-one
time with important figures at enterprise organizations. I appreciate the 3-minute drill – give
the ‘elevator pitch’, see if it’s sinking in or bouncing off, answer a few short questions, collect
the business cards, bell rings and you’re on to the next prospect. I go to conferences quite
often and this networking speed round is unique – I definitely want more!”
CHRIS BURGESS, IRON.IO

AUDIENCE BREAKDOWN: JOB LEVEL:
ECOSYSTEM: END USERS:
Architecture 12%
CEO/ Founder 7%
Development 6%
DevOps 2%
Engineering 29%
Investor 2%
IT Ops 8%
Other 1%
Press 2%
Product 11%
Recruitment 2%
Research/ Strategy 5%
Sales & Marketing 14%
Consultants
Container/DataCenter Solutions
ContinuousDeliverySolutions
GlobalMulti-TechnologyProvider
HardwareProvider
Internet/CloudServiceProvider
Investor/VC
NetworkSolutionProvider
Not-for-ProfitAssociation
Press/Other
SecuritySoftware
SaaS/PaaSProviders
Storage&DataManagementSolutions
TrainingProvider
EndUsers
Other 1%
C-Level/Founder 10%
Director/VP 23%
Executive/Engineer/
Architect/Developer 28%
Manager 37%
Automotive 1%
Construction 1%
eCommerce 4%
Education 5%
Electrics & Electronics 1%
Financial/ Insurance Services 5%
Gamification 3%
Government & Public Sector 2%
Healthcare Provider 4%
Marketing & Advertising 1%
Media & Entertainment 4%
Publishing 2%
Recruitment 1%
Research/ Analyst House 3%
Retail 7%
Telcommunications Provider 9%
Utilities 1%
Web-scale Enterprise 14%
Software Solutions 33%
2%
1%
1%
2%
2%
1%
2%
1%
16%
34%
3%
4%
8%
8%
16%
CONTAINER WORLD IN NUMBERS – SEE WHO YOU WILL MEET:
EXHIBITION AND SPONSORSHIP OPPORTUNITIES CONTACT PATRICK AHERN T: +1 (628) 220-2045 E: Patrick.Ahern@knect365.com

“Having attended the ‘inaugural’ Container
World conference in Santa Clara, CA; I was
extremely impressed on the organization and
professionalism displayed by Informa who produced and
ran the show. Of particular interest to me was the ‘Speed
Networking’ sessions which proved to be even much more
successful and lucrative (from an enduser perspective) than I would
have ever imagined.
This ‘Speed Networking’ conference feature is extremely valuable to both
end-users and vendors which are trying to maximize their effectiveness
while at the event, with a limited amount of time. I would STRONGLY
recommend Container World to future container constituents!”
PRINCIPAL PRODUCT MANAGER, VERITAS TECHNOLOGIES, LLC
SPONSORING THE 2ND ANNUAL CONTAINER
WORLD IS A GREAT WAY TO ENGAGE WITH OUR
AUDIENCE AND PROVIDE THOUGHT
LEADERSHIP. WE HAVE VARIOUS WAYS IN
WHICH YOU CAN CONNECT WITH
PARTICIPANTS, WHETHER IT BE THROUGH
BRAND AWARENESS, LEAD GENERATION,
JOINING A SPEAKER PANEL OR SHOWCASING
YOUR PRODUCTS AND SOLUTIONS.
SPEAKING
A great way to engage with our audience
and provide thought-leadership.
Opportunities include participating as
independent speaker during the
conference, a track chair, a panel
member, a pre-conference workshop host
and more. It’s entirely your choice.
BRANDING
Vital for raising and maintaining brand
awareness, we offer six sponsorship tiers,
from our entry-level Bronze sponsorship
right up to our leading and exclusive Title
Sponsor position. We also offer custom
opportunities to highlight your brand to a
specific niche audience or expand the reach
to a broader audience through additional
marketing and promotional opportunities.
NETWORKING
With outstanding feedback from our 2016
sponsors about their networking experience,
we are bringing all the features back, plus
more! Work with our VIP team to set up 1-1
meetings, participate in speed networking
sessions, and meet and mingle with like-
minded business professionals at our
networking after party!
EXHIBITING
The perfect way to showcase your products
and services!
We can offer turn key table-top style solutions
(power, carpet, wireless internet, table and
chairs included) or you can bring a custom
designed booth.

INTERACT,
DISCOVER AND
NETWORK
HOSTED LUNCH TABLES
The perfect way to showcase your products and solutions.
Enjoy lunch at tables hosted by our expert speakers, and
spend valuable time with key people in the industry in an
informal setting and get your questions answered.
1-ON-1 FACILITATED
NETWORKING
Our VIP execs ensure you will meet
likeminded individuals and make the most of
your time at the 2nd Annual Container World.
Work with our VIP Team to secure 1 on 1
meetings! Our VIP team has had bountiful
amounts of success with connecting our
sponsors to our high level audience. We will
send you the attendee list, you pick out who
you want to meet, and we do the rest! We will
make introductions, suggest available times,
send calendar invites, and facilitate the
meetings onsite. This feature has been one
of the best perks about being a sponsor at
Container World and has enabled our
sponsors to create meaningful partnerships
with key stakeholders.
CONTAINER MEET-UP
Providing additional opportunities for
evening networking with food and beer,
while attending more great sessions.
SPEEDNETWORKING:
Back by popular demand, Speed Networking
returns to Container World with bigger and
better features! Meet with our top VIPs and
Speakers through a series of short 3 minute
introductions, “speed dating” style. This
buzzworthy networking event has led to great
potential leads for our sponsors in creating
new business opportunities. Sponsor today to
take part in this noteworthy event!
The level of professionalism we experienced was noteworthy. Informa did a fantastic job confirming
face-to-face meetings with attendees interested in our technology, which maximized everyone's time at
the event. Perhaps the most innovative offering was a "speed networking" session held on both days.
Not only a fun way to meet a LOT of people in a short period of time, but a great way to expand business
opportunities with people we might not have otherwise connected with. Informa did an excellent job
with Container World and I look forward to participating in more of their events in the future!
GLOBAL DIRECTOR, STRATEGIC ALLIANCES & PARTNERSHIPS, KAAZING
“Thoroughly enjoyed container world.
Specifically the speed networking session.”
DIRECTOR OF PRODUCTS,
ROBIN SYSTEMS

EVENT SPONSORSHIP & EXHIBITION OPPORTUNITIES
SPEAKINGOPPORTUNITIES
• 1 x 20 minute keynote speaking position within the Day 1 keynote session for a senior level
executive and/or customer. First 20 minute vendor speaking slot of the event.
• 1 of your senior level executives or evangelists to be selected as chairman of the keynote sessions
• 1 x 20 minute afternoon speaking slot on Day 1 (track)
• 1 x panel slot on Day 2 (keynote or track)
THOUGHTLEADERSHIP
• 1 x video interview with one of your key thought leaders to be hosted on the event website for up to
4 weeks
• 1 x audio podcast with one of your key thought leaders to be hosted on the event website for up to
4 weeks
• 2 x guest blog posts on the event blog
• 1 x hosted white paper on event website.
• Interviews and blogs will be accessible via the event website and promoted via our social media
channels and communities
PRE-EVENT
• 1 x dedicated HTML email to all Container World attendees highlighting keynote session or product
announcement
• 2 x promotional pieces with in the HTML emails to Informa Telecom & Media’s database
highlighting your keynote session or product announcement
• Logo branding in the event brochure and all event marketing collateral (logo listed first, above that
of other sponsors)
• Logo branding on all targeted email marketing and further advertising (logo listed first, above that
of other sponsors)
• Logo branding throughout event on banners, signage, and presentation hall
• Publication of press releases and case studies on the event website
• Access to the event app
POST-EVENT
• 1 x dedicated HTML email to all Container World attendees thanking them for attending Container
World and highlighting promotional content of your choice
ON-SITEEVENTPRESENCE
• Logo branding at top level on banners and signage throughout the event
• Logo branding on event app
• 300 word corporate profile to be included on the app
• Splash page advert on event app
• One piece of literature distributed to all attendees, speakers and press
• 10ft x 20ft meter booth space (20ftx20ft option available)
• Informa Advantage:
- 1 x Executive Speed Networking session
- Facilitated 1-2-1 meeting service (up to 25 meetings)
PASSES
• 10 staff passes with full access to the conference, exhibition, networking and refreshment areas
• 10 client passes with full access to the conference, exhibition, networking and refreshment
areas
• 30% discount on ticket price for further guests
EXCLUSIVE (LIMITEDTO1)
$70,000.00

“The speed networking was one of the coolest parts of Container World 2016. It takes a lot of
work to force yourself to make the rounds with vendors and fellow participants at a
conference and make connections. The speed networking dramatically simplified the
process. The result for me was more LinkedIn connections, more references, more business
cards, more post-conference demos, and thus a more valuable conference. Great job!”
Lead Software Engineer, Nordstrom
Conference Sessions
Coffee &
Refreshments
Coffee &
Refreshments
Registration
Entrance to
Exhibition
Media Zone
Delegate
Refreshments
106 105 104 103 102 101 100
200
201211
318
319 317 315 313 311 309 307 305 303 301
1357911
24681012
316 314 312 310 308 306 304 302 300
203
206
205
204207
208
209
202210
A BIGGER EXPO AREA FOR 2017 WITH MORE OPTIONS TO SHOWCASE YOUR PRODUCT OR SERVICE
CHOOSE FROM A VARIETY OF
DIFFERENT SIZES AND
LOCATIONS SUITABLE FOR
BUDGET AND OBJECTIVES

Title
Limit 1
Diamond
Limit 3
Platinum
Limit 4
Gold Panel
Limit 2
Gold
Limit 4
Silver Panel
Limit 2
Silver
Limit 4
Bronze
Limit 3
Keynote Day 1 4 4
Keynote Day 2 4
Keynote Panel Day 1 4 4
Keynote Panel Day 2 4
20 Min. Solo Day 1 4
20 Min. Solo Day 2 4
Panel Slot 4 4 4 4
Post Event HTML Email 4
Guest Blog Post 4 4
Audio Pod Cast 4 4
Speaker Video Interview 4 4
Reserved Booth 4 4
Seat Drop 4 4
HTML Email 4 4 4
Banner Ad on event App 4 4 4
VIP Networking Services 4 4 4 4 4 4 4
Press Release/Case Study 4 4 4 4 4 4 4 4
Company Description 4 4 4 4 4 4 4 4
Logo on Website & Event App 4 4 4 4 4 4 4 4
Logo on Event Signage 4 4 4 4 4 4 4 4
Conference Passes 14 12 10 7 7 6 6 3
Networking Tool 4 4 4 4 4 4 4 4

DIAMONDSPONSORPACKAGEI (LIMITEDTO1)
executive and/or customer. The time of the session is awarded on a first come, first served basis
and excludes the first vendor speaking slot of the day
• 1 x panel slot on a panel within a Day 1 track
THOUGHTLEADERSHIP
• 1 x video interview or audio podcast with one of your key thought leaders to be hosted on the event
website for up to 4 weeks
• 2 x guest blog posts
• 1 x white paper to be hosted on the event website
PRE-EVENT
• 1x dedicated HTML email to database highlighting keynote at Container World 2016 or product
announcement
• 1 x promotional piece with in the HTML emails to Informa Telecom & Media’s database highlighting
your keynote session or product announcement
• Logo branding on front cover of event app
• Logo branding on all targeted email marketing and further advertising
• Logo branding throughout the event website
• 300 word corporate profile to be displayed at the top of sponsorship page
• Logo branding on event app
• 300 word corporate profile to be included on the app
- Facilitated 1-2-1 meeting service (up to 25 meetings)
PASSES
• 8 client passes with full access to the conference, exhibition, networking and refreshment areas
$55,000.00

DIAMONDSPONSORPACKAGEII(LIMITEDTO2)
executive and/or customer. The time of the session is awarded on a first come, first served basis
and excludes the first vendor speaking slot of the day
• 1 x panel slot on a panel within a Day 2 track
THOUGHTLEADERSHIP
• 1 x video interview or audio podcast with one of your key thought leaders to be hosted on the event
website for up to 4 weeks
• 2 x guest blog posts
• 1 x white paper to be hosted on the event website.
PRE-EVENT
• 1x dedicated HTML email to database highlighting keynote at Container World 2016 or product
announcement
• 1 x promotional piece with in the HTML emails to Informa Telecom & Media’s database highlighting
your keynote session or product announcement
• Logo branding in event brochure
• Logo branding throughout the event website
• 300 word corporate profile to be displayed at the top of sponsorship page
• Access to the Informa networking app
• Logo branding on the front cover of the event app
• 300 word corporate profile to be included in the event app
• Rotating banner ad on app
• 10ft x 20ft booth space 5 amp power supply, 2.4gh WiFi internet, waste basket included
- 1x Executive Speed Networking session
- Facilitated Meeting Service (up to 25 meetings)
PASSES
$52,000.00

PLATINUMSPONSORSHIP(LIMITEDTO4)
$45,000.00
• High profile keynote speaking position for senior level executive: 1 x 20 minute keynote speaking
slot on Day 2
• 1 x 20 minute speaking slot within a Day 1 track
PRE-EVENT
• Logo branding on sponsor page of event website – 200 word corporate profile to be displayed
• Publication of press releases and case studies on the conference website
• Logo branding throughout event on banners and signage
• Logo branding on the event app
• 200 word corporate profile to be included in the event guide
• Rotating banner add on event app
• Publication of press releases and case studies on the conference website
• 10ft x 20ft booth space, 2.4gh WiFi internet, waste basket included
PASSES

GOLDPANELSPONSORSHIP(LIMITEDTO2) GOLDTRACKSPONSORSHIP(LIMITEDTO3)
$20,000.00 $20,000.00
• 1 x Keynote Panel Slot on Day 1
PRE-EVENT
• Website branding on sponsor page of event website – 200 word corporate profile to be displayed
• Publication of press releases and case studies on the conference site
• Publication of press releases & case studies on the conference website
• 8ft x 6ft booth space 5 amp power supply, 2.4gh WiFi internet, waste basket included
PASSES
• 1 x 20 minute Day 1 speaking slot within a chosen track
PRE-EVENT
• Logo branding on front cover of event brochure
• Publication of press releases and case studies on the conference site
• Publication of press releases & case studies on the conference website.
• 8ft x 6ft booth space. 5 amp power supply, 2.4gh WiFi internet, waste basket included
- 1x Executive Speed Networking session.
PASSES
• 4 staff passes with full access to the conference, exhibition, networking and refreshment areas.
• 4 client passes with full access to the conference, exhibition, networking and refreshment areas.

• 1 x 20 minute speaking slot within a track on Day 2
PRE-EVENT
• Logo branding on sponsor page of event website – 200 word corporate profile to be displayed
• Publication of press releases and case studies on conference site
• Access to the Informa event app
• Logo branding in the event app
• Publication of press releases & case studies on the conference website
PASSES
SILVERKEYNOTEPANELSPONSORSHIP(LIMITEDTO2) SILVERTRACKSPONSORSHIP(LIMITEDTO4)
$15,000.00 $15,000.00
• One Keynote panel position on Day 2
PRE-EVENT
• Publication of press releases and case studies on conference site
• Publication of press releases & case studies on the conference website.
- Facilitated Meeting Service (up to 25 meetings).
PASSES

BRONZESPONSORSHIP(LIMITEDTO3) START-UPSPEAKINGSPONSORSHIP(LIMITEDTO5)*
$10,000.00 $5,000.00
SPEAKING OPPORTUNITIES
• 1 x panel position within a Day 1 track
PRE-EVENT
• Logo branding on the front of the event brochure
• Logo branding on sponsor page of event website – 150 word corporate profile to be
displayed
ON-SITE EVENT PRESENCE
• 150 word corporate profile to be included in the event app•
• 10ft x 10ft booth space- 5 amp power supply, 2.4gh WiFi internet included
PASSES
• 3 staff passes with full access to the conference, exhibition, networking and refreshment
areas
SPEAKING OPPORTUNITIES
• One panel position within a track on Day 2.
PRE-EVENT
• Company logo and profile to be featured on our event website, listed as an Event Supporter
• Reciprocal website hotlink to start-up company home page from event website.
• Logo to be included on event website and event marketing, listed as Event Supporter
• Logo branding throughout the event on banners and signage
• 100 word company profile on the event app
• 8ft x 6ft booth space- 5 amp power supply, 2.4gh WiFi internet
PASSES
areas.
• 25% discount on ticket price for further guests.
*The start-up package is awarded at the discretion of Informa Telecoms & Media.
Informa Telecoms & Media defines a start-up company as:
- No older than 3 years’ old
- 15 employees or under
- A maximum of $250k revenue a month

EXHIBITORPACKAGE– 8FTX6FTTABLETOP
$6,000.00
PRE-EVENT
• Logo branding inside the event brochure
• Website branding on sponsor page of the event website – 100 word corporate profile to be
displayed
• Logo branding throughout the event on banners and signage
• 8ft x 6ft booth space. 5 amp power supply, 2.4gh WiFi internet included
PASSES
areas

MARKETINGANDPROMOTIONALOPPORTUNITIES
LUNCH SPONSOR..........................................................................................................................................................................................................$8,000.00
DRINKS RECEPTION SPONSOR(END OF DAY ONE ONLY) ............................................................................................................................$8,000.00
LANYARD SPONSOR ..................................................................................................................................................................................................$8,000.00
DEDICATED EMAIL TO ALL ATTENDEES 2 WEEKS BEFORE THE EVENT ..............................................................$7,000.00
ANALYST BREAKFAST BRIEFINGS SPONSOR................................................................................................................................$4,000.00
NETWORKING BREAK SPONSOR (PER DAY) ..................................................................................................................................$4,000.00
10X10 SIZE AND PREMIUM BOOTH PLACEMENT ..................................................................................................................$2,000.00

Patrick Ahern
Commercial Manager | KNect365 TMT
T: +1 (628) 220-2045
E: Patrick.Ahern@knect365.com
TO INQUIRE ABOUT
EXHIBITION AND
SPONSORSHIP OPPORTUNITIES
PLEASE CONTACT:
February 21-23 2017 | Santa Clara
Convention Center, California

Container World 2017 Sponsorship Prospectus

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