Artificial Intelligence & Machine Learning for Smart Marketing

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Trends to watch out in Digital Marketing

Marketing

Artificial Intelligence & Machine Learning to enable
• Smart chat using chat bots
• Programmatic advertising
• Rich Lead ProfilingAI + ML
Content
Video
Voice/
Visual
AR/VR
Micro
Moments
Social Content Marketing continues to be at
the core for
• Personalization
• Campaign
• SEO
Video marketing for
• Improved customer confidence
• Rapid share
Live Video for Product Demos
• Voice Search to deliver value
based content
• Visual Search to enable mobile
search
• Social messaging platforms to
offer personalized connect
• Social Media ads to drive
customers to product
• New Consumer behavior that
delivers marketing message
clearly & concisely to prevent
attention loss
• Augmented Reality Ads for realistic
experience
• Virtual reality experience allows
customers to visualize before
purchase
Latest Digital Marketing Trends
Distinct digital trends are emerging and customers are adapting to these to stay ahead in the market

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Artificial Intelligence & Machine Learning for Smart Marketing

1. Artificial Intelligence & Machine Learning to enable • Smart chat using chat bots • Programmatic advertising • Rich Lead ProfilingAI + ML Content Video Voice/ Visual AR/VR Micro Moments Social Content Marketing continues to be at the core for • Personalization • Campaign • SEO Video marketing for • Improved customer confidence • Rapid share Live Video for Product Demos • Voice Search to deliver value based content • Visual Search to enable mobile search • Social messaging platforms to offer personalized connect • Social Media ads to drive customers to product • New Consumer behavior that delivers marketing message clearly & concisely to prevent attention loss • Augmented Reality Ads for realistic experience • Virtual reality experience allows customers to visualize before purchase Latest Digital Marketing Trends Distinct digital trends are emerging and customers are adapting to these to stay ahead in the market

Artificial Intelligence & Machine Learning for Smart Marketing

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Artificial Intelligence & Machine Learning for Smart Marketing