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Mobile Websites




                  www.G5platform.com
http://www.youtube.com/watch?feature=pla
yer_detailpage&v=5bHVGev9UCU
Mobile Friendly
Websites



       VS

                  4
BOZZUTO.COM
MOBILE WEBSITE
    5-15% of total traffic




                             5
6
Mobile Search




                7
Mobile Performance




                     8
ABOUT THE
BOZZUTO GROUP




                9
VS


     10
Mobile Performance




From Q2 2010 to Q2 2011 VaultWare's
Mobile Reservation System increased
by 146% per property.             11
Mobile Reservations




                      12
Mobile Performance




                     13
QR Codes




           14
SMART PHONE
         USERS
72 percent likely to recall an advertisement that
featured a QR code.

32 percent have used a QR code, much higher
percentage than other previous surveys of QR usage.

More striking, the vast majority –   70 percent – of
respondents said they plan to use a QR code.


                                                       15
QR Codes




           16
QR Codes




           17
QR Codes




           18
QR Codes




           19
QR Codes




           20
QR Codes




           21
QR Codes




           22
QR Codes




           23
QR Codes




           24
QR Codes




           25
QR Codes

PAUSE – Before you send
customers to the homepage
of your website

                            26
QR Codes
•   Bookmark a website
•   Make a phone call
•   Send an SMS text           Do a Google search
•   Send an E-Mail
•   Create a vCard             for ‘Kerem Erkan’
•   Create a vCalendar Event
•   Google Maps
•   Bing Maps
•   Download App in iTunes or Android Marketplace
•   Foursquare Check-In
•   Tweet on Twitter
                                                    27
QR Codes




           28
QR Codes




           29
QR Codes




           30
QR Codes




           31
iPad Uses




            www.G5platform.com
iPAD USES


Is iPad truly a mobile device?




                                 33
Live Digital Tours

• Market is fragmented




                         34
LIVE DIGITAL TOUR




                    35

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Mobile statistics November 2011 and more fun QR stats and tips

Notes de l'éditeur

  1. Capture the MarketVaultWare Mobile StatsBozzuto.com StatsReach Local Mobile StatsState of mobile searchAbout 16% of total Google search is mobile.  About 9% of search within ReachLocal Multifamily is mobile.Bozzuto mobile search Mobile Cost Per Click is 41% lower than desktop searchMobile Click Through Rate (2.2%) is double that of desktop (1%)Bozzuto mobile search traffic is 11% of all searches
  2. Capture the MarketVaultWare Mobile StatsBozzuto.com StatsReach Local Mobile Stats
  3. Capture the MarketVaultWare Mobile StatsBozzuto.com StatsReach Local Mobile Stats
  4. Mobile accounts for 5% of all online reservationsYear over year, there was a 400% increase
  5. Bozzuto mobile leads have doubled16% of all phone leads this year came from mobile websites. In the same period in 2010, it was 6.6%.Mobile leads not as qualified?Mobile leads convert 30% less to leases than desktop websites