Personal Information
Entreprise/Lieu de travail
Greater Minneapolis-St. Paul Area United States
Profession
Most Marcom 'Guesses' @Customer Interest. Why Not Just Ask Consumers For Their Criteria for Receiving Marcom Content?
Secteur d’activité
Technology / Software / Internet
Site Web
http://flavors.me/kimgarretson
À propos
Too often 'Customer Centricity' is a deceptive term used by retailers and other segments to say they put the customer at the center of their strategies and tactics. Rarely, in my experience, is this true in practice. Today, I'm working on making to true at:
(One) ...TrackIf, where we simply ask online shoppers who are not ready to buy today for permission to market to them in the future under criteria they set.
(Two) RealizingInnovation.net, an online site and service for brand marketers, retailers, agencies and media companies to pilot innovations from startups that bring them closer to Customer Centricity.
(Three) ...Advising other venture-backed startups in mobile, analytics, socia.
Mots-clés
innovation
startups
content marketing
kim garretson
venture capital
digital services
hyperlocal
advisory boards
toyota
home
kitchen
hgtv
ad tech
reynolds
digital media
rji
advertising
mizzou
innovation research
innovation labs
digital agency
innovation discovery
future of media
native advertising
future of advertising
best buy
Tout plus
Présentations
(4)Personal Information
Entreprise/Lieu de travail
Greater Minneapolis-St. Paul Area United States
Profession
Most Marcom 'Guesses' @Customer Interest. Why Not Just Ask Consumers For Their Criteria for Receiving Marcom Content?
Secteur d’activité
Technology / Software / Internet
Site Web
http://flavors.me/kimgarretson
À propos
Too often 'Customer Centricity' is a deceptive term used by retailers and other segments to say they put the customer at the center of their strategies and tactics. Rarely, in my experience, is this true in practice. Today, I'm working on making to true at:
(One) ...TrackIf, where we simply ask online shoppers who are not ready to buy today for permission to market to them in the future under criteria they set.
(Two) RealizingInnovation.net, an online site and service for brand marketers, retailers, agencies and media companies to pilot innovations from startups that bring them closer to Customer Centricity.
(Three) ...Advising other venture-backed startups in mobile, analytics, socia.
Mots-clés
innovation
startups
content marketing
kim garretson
venture capital
digital services
hyperlocal
advisory boards
toyota
home
kitchen
hgtv
ad tech
reynolds
digital media
rji
advertising
mizzou
innovation research
innovation labs
digital agency
innovation discovery
future of media
native advertising
future of advertising
best buy
Tout plus