Lot of platforms and tools have emerged which aid enterprise mobility from MEAP, MADP, MAM, MDM, EMM, mBaaS etc. This presentation aims at giving a clear understanding about these tools, processes in enterprise mobility ecosystem. With an aim to offer best solution for today's enterprise to achieve their mobility challenges.

1. DronaHQ
SIMPLIFYING
ENTERPRISE MOBILITY
CONCEPTS & TERMINOLOGY
www.dronahq.com
Mobile Application
Management Platform
SEPTEMBER 2015

2. VARIOUS TERMS
THAT WE HEAR IN
MOBILITY SPACE
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3. IT IS ALL VERY CONFUSING
CONTAINER
MBAAS
HYBRID
MAM
NATIVE
EMM
WRAPPER
MADP
MCM
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MEAP

4. VARIOUS
PLATFORM & TOOLS
OPERATING IN
MOBILITY SPACE
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5. DEVELOPMENT MANAGEMENT
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STILL…VERY CONFUSING

6. LET’S SIMPLIFY.
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7. NATIVE VS. HYBRID VS. WEB
HybridApp
OS & Device
(Native Views )
( Hardware Access )
Native Wrapper
App
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MOBILE APP : TECHNOLOGY STACK
NATIVE CODE
WEB CODE
MOBILE BROWSER
OS & DEVICE OS & DEVICE OS & DEVICE
WRAPPER
WEB CODE
NATIVE
CONTAINER

8. www.dronahq.com
•38.9%
Akamai State of the Internet Report, Q3 2014
PLATFORM SHARE OF MOBILE WEB
•30.9% •30.2%

9. User
Experience
(UX)
Gartner Prediction:
Hybrid app is faster than a
native app, but it’s way faster
than a mobile web app
Speed
Hybrid mobile apps sync
with other mobile apps, via
container with GPS,
cameras, messaging etc
Integration
Like native apps, hybrid mobile
apps use the device’s API to
store some data offline.
Offline Use
Improved User Experience
with Hybrid App
WHY CHOOSE HYBRID
Percentage Share of
Hybrid Apps by 201650%

10. WHERE DOES THESE
TOOLS AND PROCESS
FIT IN MOBILITY ECOSYSTEM.
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11. MobilityEcosysem
MobileApplicationDevelopment,Deployment,
Distribution&Management
MEAP
Mobile Enterprise
Application Platform
MADP
Mobile App Development Platform.
mBAAS
Mobile Backend As A Service
EMM
Enterprise Mobile
Management
MDM
Mobile Device
Management
MAM
Mobile Application
Management
MCM
Mobile Content
Management
MEM
Mobile Email
Management
www.dronahq.com
CATEGORIZING VARIOUS PLATFORMS

12. MobilityEcosysem
MobileApplicationDevelopment,Deployment,
Distribution&Management
MEAP
Mobile Enterprise
Application Platform
MADP
Mobile App Development Platform.
mBAAS
Mobile Backend As A Service
EMM
Enterprise Mobile
Management
MDM
Mobile Device
Management
MAM
Mobile Application
Management
MCM
Mobile Content
Management
MEM
Mobile Email
Management
www.dronahq.com
PLACING THE TOOLS IN ECOSYSTEM

13. FOR ENTERPRISE
MOBILE APPLICATION
MANAGEMENT (MAM)
IS CRITICAL
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14. Mobile application management (MAM) describes software and services
responsible for provisioning and controlling access to internally developed
and commercially available mobile apps used in business settings on both
company-provided and “bring your own” smartphones and tablet computers.
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WHAT IS MAM

15. Employees have started voicing serious concerns with MDM solutions
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MAM is taking over MDM with rise of BYOD
They’re too intrusive
and heavy-handed:
Why are you telling
me I can’t use certain
apps?
Why do you need
access to the whole
device?
Who owns the
data/IP if I leave?
Who do I call for
support?
This is my very own
device!
70% of mobile
professionals will conduct
their work on personal
smart devices by 2018.*
Source : Gartner
38% of companies plan to
stop providing devices to
workers by 2016 - rising to
50% by 2017.*

16. UNDERSTANDING
COMMON
MAM APPROACHES
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17. Mobile containerization is the ability to partition, manage and secure multiples
apps locally or virtually on a mobile device.
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CONTAINER APPROACH IN MAM
Containers provide developers with a
fast, flexible and cost effective
approach for building, deploying and
updating cross-platform apps.
They also isolate the company data
from other components on a mobile
device for greater security and control
in an increasingly BYOD world.
DEVELOPERS
MANAGEMENT
APP WRAPPING
EMM VENDOR SDK
OR

18. www.dronahq.com
TRADITIONAL METHOD IN
CONTAINERIZATION
• Each App is secured with wrapping or
SDK process.
• Distribution through App store.
• App ‘Upgrade’ goes through app store
approval and user download process.
CONTAINERIZATION OF
INDIVIDUALAPP.

19. www.dronahq.com
SIMPLIFIED,
SECURED &
EFFICIENT
METHOD IS...

20. Development
Allows quick mobilization of existing web content and
apps
Eliminates platform specific development
Deployment
Eliminates individual wrapping of all your web content
and applications
Improves distribution of web content and apps
Allows over-the-air updates
Reduces burden of web content and app management
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SINGLE CONTAINER FOR ALL
WEB CONTENT & APPLICATIONS

21. Container for All Major Platforms
Enterprise Grade Security
Instant Updates
Offline Access
Single Sign-on
APIs for Device Features
Customizable Client
Native Single Container for All Major Platforms with Hybrid Technology
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MOBILE APPLICATION MANAGEMENT

22. To discuss how DronaHQ has solved challenges of traditional methods of MAM tools
and know about various success stories.
Contact: friends@dronahq.com
+919892037597
www.dronahq.com
@
DronaHQ
Enterprise Mobility Simplified