This is part two of a training given to arts and science organizations in Charlotte, NC on September 25, 2008. This presentation focuses specifically on nonprofit fundraising through email and social media.
17. Web 2.0 Makes This Easier Patron Participant Page Viewer Getting answers, reading, lurking Subscribing, commenting, posting, tagging, following Volunteering, donating, evangelizing But You Have to Let Go to Get the Best Results!
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19. Is it obvious you want it and easy for me to give it to you?
41. Segmentation is Water Flickr: Martin LaBar Your list can grow and prosper without segmentation, but you’ll be much more vibrant with it. Flickr: Fallen Pegasus OR
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43. Let People Segment Themselves Let supporters tell you what they want and how often. Flickr: sage(crazy busy)