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Questionnaire Analysis.
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Questionnaire

  1. 1. Questionnaire review
  2. 2. 1. Which magazine would you be most likely to buy? For the first question the audience had to circle the answers, they had the choice from the following: • • • • • Top of the pops Go girl Rolling stones Smash hits Gossip girl From the results I got I could see a clear pattern in the magazine people choose depending on their age and gender. From my findings I found that males picked out of Smash hits or the Rolling stones. Not one male chose: Top of the pops, Go girl and Gossip girl this is because the target audience of these are clearly females not males. The ages of the males picking the Rolling stones and Smash hits had a pattern as the younger the male person was (9, 16 & 19) the most likely they would go for Smash hits and the older males tended to go for the Rolling stones (16, 16, 18, 29 & 42). For the females not one picked Smash hits. Their was a relation between their ages and the magazines they picked. Every person under the age of 16 didn’t pick Rolling stones. This shows that the rolling stones has an older appeal as they were 16, 25 & 30. Out of the three girly magazines Go girl, Gossip girl and Top of the pops the one that seems the most popular is Top of the pops. Its target audience is teenagers around 12-17 year olds, unlike Go girl which was picked by younger children aged 8. Gossip girl was in between the two with readers aged 10-12 as this magazine includes a bit of both mixed together.
  3. 3. 2. How often do you go to concerts and festivals? From looking at the pie chart below you can see the most popular is ‘sometimes’ the people that chose this were male and female. Most younger children said ‘never’ this is as they’re to young to go into that type of atmosphere. Most teens said ‘when I can afford to’ as they have to earn their own money now. Then people who said all the time where adults that tended to be males. How often do you go to concerts? All the time Sometimes When I can afford to Never
  4. 4. 3. How much would you be willing to spend on a music magazine? Many people choose to spend different amounts on magazines. Most teens don’t spend a big amounts on magazines unlike adults who spend more. As you can see no female or male under the age of 20 are willing to spend up to £.00£.99 on a music magazines most of them are happy with spending 99-£1.99 unlike the adults who will pay more. This is why more under magazines are paper thin ad older magazines have nice quality paper which is more thick with better clear images.
  5. 5. 4. How often, ideally, would you like a music magazine to be released? • 7 people said they’d like their magazine released weekly, mostly male and female but they were all under the age of 17. From this I can tell most teens prefer a weekly magazine. • 6 people said they’d like their magazine released monthly, the people that said this were both male and female but all older. The youngest was 16 and the rest were over 30. from this I can tell older people prefer magazines monthly as they don’t read it all the time. • 3 people said they’d like their magazine to be released fortnightly. These were teen girls from 12-19 which shows you get the odd people that like it in between.
  6. 6. 5. Which of the following to you is the most important in a music magazine? Most important in a music magazine CD reviews Gig reviews Information about new bands Tour dates Competitions Information about a new band was the most popular and also every teen picked this as older people picked more competitions and gig reviews. Everyone also enjoyed CD reviews as the ages for this was mixed.
  7. 7. 6. What gender of a music would you say you listen to the most? This question was an open question and the genders said wereEveryone under 18 said Hip/Hop Pop R&B Everyone 19-29 said Rap R&B Rock Everyone 30 and older said 80’s R&B Rock From this you can tell that R&B is popular for most ages. For my music magazine the gender is pop so I can tell its mot popular for boys and girls under 18!
  8. 8. 7.What band/artist do you enjoy listening/reading about the most? • The people who said they would buy Top of the Pops said they listen to Rihanna, Katy Perry and Little mix. • The people who said they would buy Go girl said they listen to 1 Direction and Cody Simpson. • The people who said they would buy Rolling stones said they listen to AC/DC, Drake, Trey Songz, Tina Turner, Beyonc’e, London Grammar, Rolling Stones, Calvin Harris, Jay-Z and Eminem. • The people who said they would buy Smash hits said they listen to Rihanna and Brittany. • The people who said they would buy Gossip girl said they listen to 1 Direction, Selena Gomez and Justin Bieber.
  9. 9. 8.What do you prefer to see in a music Interviews magazine? Real-life stories Male, 42, 29 Female 30 This shows that Real- life stories stand at to more older people than the teens. Posters Female, 8, 10, 12, 17 Gossip Female, 12, 10, 30, 17 Pics Female, 16, 12, 10, 8, 25 Female, 17 Male, 16 Most teens like to know what going on with celebrities as they find them as inspirations. Posters stand out more to females Which tend to be younger. This is very Popular so it would be good to include Into any music magazine Only the women are interested in the gossip. Any age, mostly older teens like listening to what the magazine has to say about the celebrities to find out all the gossip true or not so true. Pictures are mostly enjoyed by women but it also means they can read less. Any age tend to like pictures as they get a visual looks not just writing. Lyrics Male, 9,19 Most males seem to be into knowing the lyrics of songs as they don’t seem to interested in the other things like gossip. Review Male, 16 As only one person said this it shows it isn’t very popular in a music magazine.
  10. 10. 9. Do you tend to use the contents page? I asked when they use the contents page and if so how often and why. To break this down I asked them to tick one of the followingAll the time. 3.5 Only to see a certain story from the cover page. Occasionally. 3 Male under 16 Never, I just flick through. 2.5 2 1.5 1 0.5 0 Female under 16 Male over 17 female over 17 From these results males had quite a spread as they all said different so its like a personal preference however it shows that females do read the contents page. Not all the time mostly occasionally or to find a certain story on the cover page. This shows that females do concentrate on the cover page and certain stories can pull them in.
  11. 11. Reponses to my magazine From the questionnaires I have found out a lot of useful information that I will be considering when designing my magazine. From this questionnaire iv’e found my target audience is teens. The gender of my magazine is pop and everyone that picked pop were between the ages of 7 -17. No boys picked any of the girly magazine so clearly it will be for girls. Just focussing on the questionnaires from the girls aged between 7-17 I found the price they pick are from 99p up as they will pick the cheapest. For this group I also found they like magazines to be released weekly so as they’re buying often it needs to be cheaper so they buy a lot of these magazines. For these girls I found they like to see Justin Bieber, 1 Direction, Katy Perry, Rihanna and Cody Simpson in their magazines also they prefer hearing gossip about them and seeing pics of them. I asked if they use the contents page the average response I got from girls under 16 was that they occasionally look at it and sometimes looking for a certain page number from a story they have seen on the cover page.

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