Fly Control Pesticides in Production U.S. Animal Health 2011: Market Analysis and Opportunities Base Year: 2010 A comprehensive analysis of the U.S. market for fly control pesticides focusing on fly control in poultry, pork, beef, egg, and dairy processing. The focus of this report will be looking at key trends, developments, changes, challenges, and business opportunities.

1. Agriculture/Specialty Pesticides
In-Depth Report Series
Fly Control Pesticides in Production
U.S. Animal Health 2011:
Market Analysis and Opportunities
2nd Edition
To Be Published 1st Quarter 2011
Base Year: 2010
A comprehensive analysis of the U.S. market for fly control pesticides
focusing on fly control in poultry, pork, beef, egg, and dairy processing.
The focus of this report will be looking at key trends, developments,
changes, challenges, and business opportunities, and addressing such
issues as:
Sales and volumes of insecticides consumed by brand, active
ingredient, and supplier
Non-chemical control practices
Sales volume projections by animal
Resistance
New products/technology
www.KlineGroup.com
Report #Y620A | © 2010 Kline & Company, Inc.

2. Fly Control Pesticides in Production Animal Health 2011:
U.S. Market Analysis and Opportunities
Report Scope
Fly Control Pesticides in Production Animal Health 2011: U.S. Market Analysis and Opportunities will provide an
accurate and independent appraisal of the market size and segmentation of this important market. The study will
detail insecticide use as both an adulticide and larvicide by end users in the United States.
Fly control is a major issue in animal-based agriculture due to the impact of these pests on productivity. Flies annoy
and irritate animals, transmit disease, reduce weight gains, and reduce production. Producers have gone to extraor-
dinary lengths in sanitation, manure and litter removal, facility design, and air handling to eliminate potential entry
points and breeding areas for flies. Still, situations remain that are most effectively handled by an insecticide
application.
Key Benefits
This report will serve as an excellent resource for manufacturers and marketers of fly control pesticides used in the
production animal health market in the United States. Specifically, this report will assist subscribers by providing:
A highly reliable and independent assessment of brand shares for insecticides used by professionals for fly
control in production animal health
Details on the chemical versus non-chemical methods used to control flies
Breakdown of sales for the leading animals treated
Sales values by fly species treated
Key usage patterns for controlling flies
www.KlineGroup.com Report #Y620A | © 2010 Kline & Company, Inc.

3. Fly Control Pesticides in Production Animal Health 2011:
U.S. Market Analysis and Opportunities
Tentative Report Outline
1. INTRODUCTION
2. EXECUTIVE SUMMARY
3. MARKET STRUCTURE
4. POULTRY AND EGG PRODUCTION
Layers
Broilers
Broiler breeders
Turkeys
5. DAIRY PRODUCTION
6. BEEF PRODUCTION
7. HOG PRODUCTION
8. OUTLOOK AND FUTUREVIEW FORECAST
Each market section will cover the following topics:
Market background
– Animal demographics
– Grower practices
– Animal concentrations and turnover
– Litter/manure control
– Non-chemical fly control methods
Biological
Physical
Fly control products
– Sales and volumes consumed by:
Brand
Active ingredient
Supplier
– Volume projections per animal
– Product rates and prices
– Resistance
Outlook
– New products/technology
– Resistance
– Market view of the future of pesticide use in fly control
www.KlineGroup.com Report #Y620A | © 2010 Kline & Company, Inc.

4. Fly Control Pesticides in Production Animal Health 2011:
U.S. Market Analysis and Opportunities
Methodology
The basis of the data for this study will be 450 structured interviews with producers and a series of unstructured
interviews with industry experts. Members of Kline's Specialty Pesticides practice will develop the questionnaires,
conduct the unstructured interviews, and compile and prepare the final report deliverable.
Forecasts in this report will be generated with Kline's FutureView Scenario Forecasting Model. The forecasts will be
presented through 2015 and will take into account potential new products and technologies, trends, and
respondents' views of the future. With the enhanced forecasts, subscribers can see how adjustments in the
assumptions behind the forecasts can bring about different outcomes.
Kline Credentials
Kline is a worldwide consulting and research firm dedicated to Recently published or in-progress research for the
providing the kind of insight and knowledge that helps companies Agriculture/Specialty Pesticides industry include s:
find a clear path to success. The firm has served the management The U.S. Industrial Vegetation Management Market for
consulting and market research needs of organizations in the Pesticides and Fertilizers 2010
chemicals, materials, energy, life sciences, and consumer products Consumer Markets for Pesticides and Fertilizers 2010
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Kline's research and consulting services extend across the entire Opportunities
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and economic threats, improve productivity, achieve sustainable
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growth, and optimize performance. Kline provides clients with Market Analysis and Opportunities
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realities of the market.
Our market research reports and services are designed to provide subscribers with a deeper understanding of their
markets, an outlook for their business, and accurate information about their competitors. Our clients tell us they
often use Kline's market research to validate their own internal analysis, and many clients rely on Kline reports as
their most critical source of information.
For more information about this study or Kline's other services, e-mail us at sales@klinegroup.com, visit our website
at www.KlineGroup.com, or contact us at any of our regional offices listed below.
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www.KlineGroup.com Report #Y620A | © 2010 Kline & Company, Inc.