"Urban Mill Open Innovation Platform Orchestration" model presented at Aalto-Nonaka workshop 22.8.2014 at Aalto University.

1. Urban
Mill
Framework
for
Innova3on
Orchestra3on
Research
(phronesis
in
ac3on?)
Aalto
–
Nonaka
Workshop
22.8.2014
Kari
Mikkelä
&
Lars
Miikki,
UrbanMill@JärvelinDesignOy
Space-­‐as-­‐a-­‐Service
(SPaaS)
Wicked
Urban
Problems
solving
Development
Community
Programming
Co-working and Co-creation Platform for Urban Innovations
Betonimiehenkuja 3E, 02150 Espoo, Finland www.urbanmill.org

2. Smart
Urban
Innova3on
Ecosystem
PlaBorm
Service
(Ba+Flow)
• Mission:
Wicked
Urban
Problems
solving
– From
Vision
to
ImplementaUon
backcasUng
– MulU-­‐Actor
Capability
Building
– BoWom-­‐up
Lean
Startup
Approach
• Development
Community
Programming
– Health
and
Well-­‐being
– People
Flows
and
Networks
– Smart
CreaUve
City
– Sustainable
Environments
• Space-­‐as-­‐a-­‐Service
(SPaaS)
– Access
to
developer
&
RDI
knowledge
– Focal
Event
Spaces
and
Flows
– Inter-­‐disciplinary
Smart!Urban!Inno vation!* Ecosystem!Platform!
Co-­‐working
Sprints
and
Processes
– Proto,
Demo
&
Living
Lab
acUviUes
– SimulaUons
Busin ess* model*elem ents* (themat ic*orchestrat ion)*
Liv in g* La b bin g*Se rvice * (Lo cal* In no vat ion *En viron m en t*Scop e )*
?!
“!
!!
Se ns itiv e*an d*Su pp o rtiv e*Co n n ected* Sm ar t*Bu ildin gs *(Mu ltiv erse )*
on
the
digital
3D
and
physical
interface
(e.g.
Immersive
Cave)
– Local
InnovaUon
Node
in
Global
Urban
InnovaUon
Network
Kari
Mikkelä
&
Lars
Miikki
22.8.2014
UrbanMill@JärvelinDesignOy
2
Co #loca tio n*
se rvice *
*
*
*
*
*
*
Colli d er*e ven t*
con ce pts *a n d *
su p po rt *
*
*
*
*
*
*
Co#workin g*an d*Co#creation*Platform*Prototype *for*Urb an *In novations*
Betonimieh en kuja*3E ,*02 15 0*Espoo ,*Finlan d* *www.urbanmill.org!
*
*
*
*
*
*
*
*
*
*
Sp ace*Op era to r*
(+ *co #le arn in g) *
*
*
*
*
*
*
*
*
*
*
*
*
*
*
*
*
*
Com mu n ity *Op era to r*
(+ *co #de s ign) *
*
*
*
*
*
*
*
*
*
*
*
*
*
*
*
*
*
*
E cos ys tem *O p era to r*
(+* co #e ffectu at ion )*
*
*
*
*
*
*
*
In n o vation *Ecos ys tem *Su pp o rt*Se rvice * (Re gion al* Smar t*Ci ty *Sco p e) *
In no vat ion *Hu b*M an agem en t*an d*Ne twork in g* (U rb an *Mill* Orch es tra tio n*Sco pe )*
Communities*a nd*events* (mean ingfu l* co#creation*an d* co#workin g*experien ces*an d*rhythms)*
Peop le *
Flow s *an d * *
Netw ork s *
*
*
Urb an *En tre #
p ren e urs *an d *
In trap re #
ne u rs *
*
Smar t*
Cre ativ e*Ci ty *
*
*
*
U rb an *Lear #
nin g*an d *
Ed ucation *
*
*
*
Urb an*
Re sear ch *
an d *In no #
vat ion *
*
Su sta in ab le *
E nv iron #
m en ts *
*
He alt h *an d *
Wel l#b ein g*
*
* !!!
!!!!
Effec ts*
Weak* signals, *
emerge nce*
U rb an *con ta ct*
&*kn owle d ge *
acce s s*cent e r*
*
*
*
*
*
*
Co #work in g* *
se rvice *
*
*
*
*
*
*
Serv ice *De s ign*
pro to ty p e*an d *
d em o*p ro ce s se s *
*
*
*
*
*
*
Sim ulat ion s*
an d *so lu tio n s *
*
*
*
*
*
*
Re so urce *Sh arin g*Cu ltu re *an d*Co #m an agem e n t*Pra ctice s *
Op en *m ultip le *r esou rce * in terf aces *an d *clou d s*
Platform*elements* (physic al,* virtual*an d*so c ial*e nab ling)*
Kari *Mikkelä*&* Lars *Mi ikki ,* Järve lin*De sign *Oy*18.9.2013* v.2. 2*

3. Customer
crea3on,
Space
Memory
and
Orchestra3on
Concepts
(prototype
phase
2013-­‐2014)
100+
projects
20.000
individual
engagaments
events
One
Theme
(context)
Three
opera3onal
logics
800+
50+
protos,
demos,
smes
Kari
Mikkelä
&
Lars
Miikki
22.8.2014
UrbanMill@JärvelinDesignOy

4. Endogenic
plaBorm
proper3es
o Contacts
hotspot
o Learning
events
o Knowledge
work
o SoluUons
prototyping
and
demoing
o Real
life
tesUng
and
livinglabbing
o Value
elevaUon
and
diffusion
Kari
Mikkelä
&
Lars
Miikki
22.8.2014
UrbanMill@JärvelinDesignOy
4

5. Urban
Mill:
Contextual
Orchestra3on
of
an
Innova3on
Ecosystem
Node
Service
Service Node Value
Transgenic Value
Co-creation Processes
Strategies
Endogenic Value
Orchestration Platform
Ecosystem Value
Orchestration
Kari
Mikkelä
and
Lars
Miikki
13.8.2014;
Based
on
Value
Orchestra?on
PlaAorms
in
Business
and
Communi?es,
Kyoichi
Jim
Kijima,
6.5.2014
Kari
Mikkelä
&
Lars
Miikki
22.8.2014
UrbanMill@JärvelinDesignOy
5
Constraints
Context
Ecosystem Value
Exogenic Value
Orchestration
Dialogue
Community Platform
Service Operations
and Meaningful
boundary objects
Thematic Scope,
Physical Location and
shared resources
The
context
determines
and
restricts
the
plaeorm
strategies
as
well
as
the
interacUon
process
of
the
service
system.

6. Urban
Mill
6-­‐phase
Transla3onal
Approach
Urban Innovation Community
Contextualization (1) through Participation and
Multi-Contextualization (6) through Diffusion
Urban Mill
Prototyping
(2013)
Ecosystem Value
Service Node Value
Transg. Value Co-creation
Strategies
Endog. Value Orchestration Platform
Ecosystem Value
Exog. Value
Orch. Dialogue
Service Node Value
Transg. Value Co-creation
Endog. Value Orchestration Platform
Kari
Mikkelä
&
Lars
Miikki
22.8.2014
UrbanMill@JärvelinDesignOy
6
Kari
Mikkelä
and
Lars
Miikki
13.8.2014;
Based
on
“Value
Orchestra?on
PlaAorms
in
Business
and
Communi?es”,
Kyoichi
Jim
Kijima,
6.5.2014
Research on Existing
Innovation
Communities vs.
Platforms (-2012)
Ecosystem Value
Exog.Value
Orch. Dialogue
Strategies
Endog. Value Orchestration Platform
Constraints
Context
Strategies
Generic EUE Hub Concept (2012)
Aalto Learning Hubs
(2013), Aalto Platforms
(2013), Aalto Factory
Park 2.0 (2014)
Co-creation of
Global Platforms
Ecosystem
Ecosystem Value
Service Node Value
Value Co-creation
Process
Strategies
Endog. Value Orchestration Platform
Constraints
Context
Kouvola Innohub (2013)
Constraints
Context
Process
Startup Sauna, Design
Factory, Open
Innovation House, Hub
Helsinki among others
Service Node Value
Transg. Value Co-creation
Process
Constraints
Context
Process
Multi-contextualization (6)
Re-Contextualization (3)
Co-contextualization (4)
Trans-contextualization (5)
Global Urban Mill Network (2015)
De-Contextualization (2.1)
Exog.Value
Orch. Dialogue
Exog.Value
Orch. Dialogue
De-Contextualization (2.2)

7. Urban
Mill
6-­‐step
Transla3onal
Research
Approach
Kari
Mikkelä
&
Lars
Miikki
22.8.2014
UrbanMill@JärvelinDesignOy
7
Typology
Underlying
events
Research
interven3ons
Challenges
1.
ContextualizaUon
ParUcipaUon
Join,
intervene
Contacts
2.
De-­‐contextualizaUon
ObjecUficaUon
Generalize,
abstract,
model,
prototype
InformaUon
3.
Re-­‐contextualizaUon
InterpretaUon
Experiment,
express
Knowledge
4.
Co-­‐contextualizaUon
SocializaUon
Share,
empathize,
synchronize
Competence
5.
Trans-­‐
contextualizaUon
TranslaUon
Bridge,
realize
a
new
combinaUon
Capability
6.
MulU-­‐
contextualizaUon
Diffusion
Engagement,
scaling
Value
constellaUons
Based
on
“Value
Orchestra?on
PlaAorms
in
Business
and
Communi?es”,
Kyoichi
Jim
Kijima,
6.5.2014

8. Three
PlaBorm
Management
Strategies
- Co-experience - Co-elevation
- Co-definition - Co-development
Strategies
Value co-creation Process
Value
Value Orchestration Platform
Users
co-­‐creaUon
Process
Providers
Co-experience For Economies of Scale For Economies of Scope For Economies of
Based
on
“Value
Orchestra?on
PlaAorms
in
Business
and
Communi?es”,
Kyoichi
Jim
Kijima,
6.5.2014
Kari
Mikkelä
&
Lars
Miikki
22.8.2014
UrbanMill@JärvelinDesignOy
Proximity (Mikkelä1992)
1. Involvement
• Inviting to co-experience
and co-definition
process
• Resource attraction
through open access
2. Curation
• Re-examining content
and meaning of
existing information
and putting a new
interpretation.
3. Empowerment
• Promoting co-elevation
and co-development
procss
• Motivating to solve
wicked urban
problems.

9. Japanese
Service
Qualia
thinking
as
part
of
the
Urban
Mill
Prac3ces
Not feed-back but anticipation
Kari
Mikkelä
&
Lars
Miikki
22.8.2014
UrbanMill@JärvelinDesignOy
9
Co-­‐experience
Co-­‐definiUon
• AnUcipaUon
of
needs
of
customers
Co-­‐elevaUon
CO-­‐development
• Service
creaUvity
on
stakeholder’s
iniUaUve
Source:
Value
Orchestra?on
PlaAorms
in
Business
and
Communi?es,
Kyoichi
Jim
Kijima,
6.5.2014

10. 6
Value
Co-­‐crea3on
Levels
and
8
Value
Co-­‐
crea3on
Processes
6
Ecosystem Service Value
5
4
Co-orchest-ration
Co-­‐effectua?on
3
Co-elevation Co-development
2
Kari
Mikkelä
&
Lars
Miikki
22.8.2014
UrbanMill@JärvelinDesignOy
10
Users
Co-­‐learning
Users Interaction Providers
Providers
Users and
providers are
local
represen-tations
of
their global
creative
ecosystems
- people
interlink
communities
and
institutions
Impact
Co-experience Co-definition
Co-­‐design
Co-engagement Co-implementation
Community Platform Service Value
Kari
Mikkelä
and
Lars
Miikki
13.8.2014;
Based
on
“Value
Orchestra?on
PlaAorms
in
Business
and
Communi?es”,
Kyoichi
Jim
Kijima,
6.5.2014
Global Urban Innovation Ecosystem
1

11. Ongoing
RDI:
User-­‐driven
Co-­‐Orchestra3on
Enabled
by
Sensi3ve
Digital
Memory
PlaBorm
http://bit.ly/1txOZUO
http://urbanmill.org/
http://tag.urbanmill.org/tag/15227?a
e.g. Linked Open Aalto Data Service:
”University data should be open for reuse and
transparency (when possible), interlinked with
each other for enriching it, and available as
datasets and operational web services for
easy application development.”
http://urbanmill.org/caven-kaytto/
Underlining
System
Model
Source:
EcoUrbanLiving
-­‐
Espoo
as
an
Innova?on
Hub
in
2020
(2011)
Kari
Mikkelä
&
Lars
Miikki
22.8.2014
UrbanMill@JärvelinDesignOy
11
http://data.aalto.fi
Urban
Mill
Contextual
PlaBorm
Urban
Mill
Ar3facts
Urban
Mill
Applica3ons
Urban
Mill
Digital
Services
http://www.meetin.gs/