KMS Technology is a software outsourcing company in Vietnam that has grown to 340 employees since 2009 working with over 20 US clients. The presentation discusses opportunities for Vietnam's software industry in outsourcing and product development. Lessons from KMS' experience include focusing on the US market, strict client and staff selection, and maintaining a balanced portfolio. The presentation suggests Vietnam build competencies in product management, sales, and marketing to develop world-class software products globally.

1. © 2013 KMS Technology

2. OPPORTUNITIES AHEAD
Doing world-class software out from Vietnam
Viet Hung, KMS Technology Vietnam

3. AGENDA
• What are we trying to do at KMS?
• Opportunities ahead for Vietnam software
industry
– Lessons learned from KMS
– Suggestions
• Q&A
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4. ABOUT KMS TECHNOLOGY
© 2013 KMS Technology

5. WHAT IS KMS ABOUT?
• A Software Outsourcing Vendor for US market, since
2009
• 20+ happy and long-term US clients, mainly in healthcare,
e-commerce, online training
• Our project sizes range from 2-60 people team
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6. 0
50
100
150
200
250
300
350
400
Jan-­‐09
1
Mar-­‐09
May-­‐09
Jul-­‐09
Sep-­‐09
Nov-­‐09
60
Jan-­‐10
Mar-­‐10
May-­‐10
100
Jul-­‐10
Sep-­‐10
Nov-­‐10
Jan-­‐11
Staff Growth in Vietnam
Mar-­‐11
May-­‐11
Jul-­‐11
200
Sep-­‐11
Nov-­‐11
Jan-­‐12
Mar-­‐12
May-­‐12
Jul-­‐12
300
Sep-­‐12
Nov-­‐12
340
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7. OUR VISION
• World-class software outsourcing services provider with
1000 staff in the next 3-5 years, out from Vietnam
• Complete launching our first world-class software product
in the next few years out from Vietnam
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8. OUR VISION
• Our 1st software product is at www.qasymphony.com
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9. THE OPPORTUNITIES
© 2013 KMS Technology

10. THE QUESTIONS FOR VIETNAM
SOFTWARE INDUSTRY
• Domestic market vs. Global market?
• Out sourcing or Product development?
• What else?
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11. SOFTWARE OUTSOURCING
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12. LESSONS LEARNED FROM KMS
• US market focus
• Selection, selection, selection
– Strict client selection (ISV / SMB, long-term
relationship)
– Strict staff selection
• Effective with team size: <100. Competitive to
even Indian vendors
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13. LESSONS LEARNED FROM KMS
• Revenue growth from existing clients are nearly
half of the growth in revenue
– Happy customers sent more work to KMS
– They even recommended many new clients for
KMS
• Maintain a healthy utilization
• Balance revenue portfolio across clients
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14. OPPORTUNITIES
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15. OPPORTUNITIES
15

16. OPPORTUNITIES
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17. NOTES
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18. SOFTWARE PRODUCT
DEVELOPMENT
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19. LESSONS LEARNED FROM KMS
• QAS Journey – 2+ years
• Our strengths?
• Our shortage?
• Approach?
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20. OPPORTUNITIES
The questions?
• Should we aim for global market?
• Are we confident to build world-class software
products?
• What are we in short?
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21. CONCLUSION
© 2013 KMS Technology

22. TAKE HOME NOTES
• Go global through either Outsourcing Services
and / or Product Development
• Assess your strengths and find suitable market
to go after for Outsourcing
• For Product Development: Build Product
Management, Sale and Marketing competency,
while sharpening technical competency
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23. © 2013 KMS Technology