The document provides 10 tips for selling effectively. The tips include selling quality products, developing a strong portfolio, networking, pitching memorably by connecting with customers, selling solutions not just products, taking risks, getting personal but not overdoing it, not getting cocky and acknowledging the customer's expertise, understanding that price isn't everything, and letting people buy by gently removing obstacles.

1. The art of selling

2. Hi, Iʼm @koensienaert
Iʼm a husband, and a father
I live in Genk, work in Antwerp
I run a company called gonzales
We create mixedmedia design
We work for MTV/Nickelodeon, Samsung, VMMa,
Sensoa, Nitro, GAIA, DSM, bpost, Telenet,
UiTinVlaanderen, ...

3. The art of Selling
10 practical & useful tips

4. 1. SELL QUALITY

5. SELLING SHIT
WIL MAKE YOU LOOK LIKE SHIT

6. 2. WORK ON YOUR
PORTFOLIO

7. WITH A GOOD PORTFOLIO
YOU DONʼT NEED SELLING

8. 3. WORK ON YOUR
NETWORK

9. SURE I MEAN THIS...

10. ...MAYBE EVEN THESE

11. ... BUT DONʼT
UNDERESTIMATE THESE

12. 4. PITCH MEMORABLY

13. CONNECT WITH YOUR
CUSTOMERS
MAKE SURE THEY
REMEMBER YOU...

14. ... IN A POSITIVE WAY

15. 5. SELL THE SOLUTION,
NOT THE PRODUCT

16. WANT != NEED

17. ELIMINATE YOUR
COMPETITORS WITH A
SOLUTION OR PACKAGE
ONLY YOU CAN OFFER

18. 6. TAKE RISKS

19. WHEN NOT AHEAD
TAKE A DIFFERENT ROUTE

20. 7. GET PERSONAL

21. LOOK FOR A PERSONAL
CONNECTION...

22. ...BUT DONʼT OVERDO IT

23. 8. DON’T GET COCKY

24. YOUR CUSTOMER KNOW HIS
BUSINESS BETTER THAN YOU
ADD YOUR VALUE

25. 9. PRICE ISN’T
EVERYTHING

26. MY SECOND
FAVORITE SLIDE...
scope
time budget

27. ...RIGHT AFTER THIS ONE
If budgets were cars...
... ours would be here
meaning:
- you get a very fancy car!
- there are cheaper alternatives!

28. 10. PEOPLE WANT
TO BUY*
*Let them

29. DONʼT CONFUSE THEM

30. DONʼT BE TOO PUSHY

31. GENTLY REMOVE
ALL OBSTACLES...

32. ...AND WELCOME YOUR
NEW CUSTOMER

33. Thank you