Uber Company Report

1. Company
Presentation
by Katie Mays
UBER

2. UberX
UberXL
Taxi
Black
SUV
Lux
UberCargo
SAMPLE PRODUCTS

3. $4.9 billion in
funding
Most recent round
for debt financing
$18.2 billion
valuation (Forbes)
FINANCIAL INFO

4. Founded in 2009 as
UberCab
Mobile app released
in 2010
International
expansion
Funding
New services
HISTORY

5. UberCARGO
Piloted in Hong Kong
The future of Uber’s
expansion
WHAT’S HOT

6. Local network effect
Attacks problems
with taxis
Promotions
City by city
expansion
Disruptive
SECRET SAUCE

7. Sydney hostage
crisis
$145-185
Need for situational
awareness
Quick response
Learning experience
SURGE PRICING

8. Lyft
Gett
Taxi drivers
Sabotage
COMPETITION

9. Success!
Manage fine line
of public
relations
Continue to
expand
Develop creative
services
PREDICTION